Artisan soy sauce is supported by people who are particular about food.
・ Those who like to cook and want to try various soy sauces
・Those who are interested in Japan's traditional food culture
・ Those who are looking for seasonings that enhance the taste of ingredients
・ Those who sympathize with the unique foods of the region and the thoughts of craftsmen
In addition, especially when we have them displayed in general stores, male customers may tell us about the state of the sales floor, saying, "I keep looking at each one carefully." Since the product is miniature, I feel that there are many female customers who buy jackets based on the impression of the package or use it as a gift.
In addition, it is also used by professional chefs and restaurants, and is used as a place to find the best soy sauce for cooking. The 100ml size makes it easy to try and I feel that it is suitable for finding the soy sauce that suits my cooking.
In addition, it is supported by those who value the connection with the "creator". If you find your favorite soy sauce, you may be able to directly touch the thoughts of the craftsmen, or you may hear about your visit to the brewery at a later date. There are many people who sympathize with this relationship and use artisan soy sauce.
Spreading a culture where it is natural to use soy sauce not as a "single thing" but according to the dish. People who sympathize with such thoughts and enjoy the depth of soy sauce are important friends of artisan soy sauce.