It's spring, and it's time to create a spring taste at the store.
Reminiscent of spring, pink is a special color for many customers. A few years ago, the term "millennial pink" also became a hot topic, referring to a variety of pink colors that are popular among young people born around the year 2000. There is also a psychological analysis that there is a "pink" that is loved by each generation, such as pink that is closer to lavender in the 20s, coral pink in the 30s, and pink that is closer to reddish purple in the 40s and 50s. Pink also has various meanings when you increase the resolution.
In the spring, let's aim to create shelves that will lead to purchase motivation by incorporating the pink that customers want into the sales floor.
Seasonal products such as "cherry blossoms" and "strawberries," which are synonymous with spring, also bring a strong message to customers who are entering a new life. In particular, items related to "cherry blossoms" are gaining strong popularity among inbound customers.
In this special feature, we introduce pink items that bring out the customer's "cuteness!" and make you pick it up, such as cherry blossom tea, petit pla gift items, and interior items that invite spring to your room with fragrance and art, which are recommended for the spring sales floor.
Spring is just around the corner! Let's welcome spring in the store one step ahead!