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ROOTOTE
Since its inception in 2001, "Fun Outing! ~" is a tote bag specialty brand.
1
The landmark is the brand tag of the R mark. Inspired by a kangaroo's tummy pouch, the "Lou Pocket" is the identity.
2
With the mission of spreading excitement to the world through tote bags and being a medium that improves society, we are collaborating in various fields such as art, eco-friendliness, and culture.
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Read More
Learn more about this brand
Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
Why are we doing?
Auto-translated
It's just a handbag, but it's a tote bag
It all started in 2001.
We wondered if we could make a tote bag that would be more fun and moving, rather than just a handbag for carrying things. And as a brand specializing in tote bags from Japan, we have given shape to various ideas.
The brand's original "Lou Pocket" is one of them. Thanks to this pocket, it is very unlikely that things in the bag will get "lost". As the word "roux" in Lutto derives from a kangaroo, the pocket is inspired by the bag on the kangaroo's stomach and is always included in every tote bag as part of the brand's identity.
Rootot will continue to think about what we can do through tote bags and hope to be a brand that can help the world as much as possible.
What are we doing?
A fun outing with the four "roux" of Luttote!
Reasona Blue
Satisfaction more than the price. That's what it means to be affordable.
We hope that many people will use the tote bags that we made with our thoughts. That's why Rootot aims for a "serious" price that is easy to pick up while devising quality and ease of use in a fun design. (So it's just right for a gift.) ）
Fashionable Blue
A rich lineup for all kinds of fashion.
Fashion varies depending on the time, place, occasion, and mood. With Root, there are thousands of designs to choose from, depending on the color, pattern, shape, material preference, and usage! We continue to create new things like no other every day, so you can find a tote bag that fits any fashion.
Emotional
Like art, it stimulates your sensibilities.
"TOTE AS CANVAS", which is based on the image of "a canvas for painting", is a tote bag that embodies the thoughts on the design of Rootot. Not only as a tool for freely expressing and conveying concepts and messages, but also as a tool for people with them to come and go in the city, it becomes like a "gallery". Through design awards and collaborations with designers and artists around the world, we will continue to expand the world of tote bags.
Gentru
Manufacturing that is kind to both the earth and people.
For example, when shopping, simply using a tote bag instead of a plastic bag can be eco-friendly. When we take a fresh look at what is becoming commonplace, we can see more of what we can do. Some of them include the proposal of the "Lou Garbage" tote bag, which can be used as a convenient trash can for outdoor use, and charity activities centered on tote bags. I feel that if you use Rootot as an opportunity, "social contribution" will feel surprisingly familiar
Isn't it?
Commitment to the product
【Po-No】
Inspired by a hat in the sample room of a knitwear factory.
Its hat-like colon form is attractive.
It's also a nice point that it stands on its own even though it's knitted.
Not only as a bag, but also as an interior, you can roughly put things in it and use it like a basket.
There is a loo pocket on the side that looks like a kangaroo's tummy pocket.
The pocket part is knitted in one piece with the body, so there are no seams.
The main body is made of pre-dyed yarn recycled from PET bottles.
At the same time, by reducing the sewing process as much as possible, it became an environmentally friendly tote
【ROO-GARBAGE】
Earth-friendly eco-paradigm
Lightweight and large capacity. Can be used indoors and outdoors
A tote bag that can also be used as a trash can
"Lou Garbage".
If you set the garbage bag at the destination, it will quickly turn into a dust box.
You can also take your trash home and take out your trash smartly.
Of course, you can also enjoy it in the room as an interior.
【CASA】
Casa with a cozy umbrella
In Japan, it rains one day every three days
For those who find it difficult to carry a wet umbrella on a rainy day.
You'll get wet, and you might get wet on the people around you and on the floor.
CASA is a cozy place to be on the train, when it rains, and with a wet umbrella.
Next to My Bag, let's have My Umbrella Tote!
Who are supporting us?
We handle a wide variety of products, so it varies depending on the product, but it is picked up by a wide range of customers of all ages and genders.
ROOTOTE
Since its inception in 2001, "Fun Outing! ~" is a tote bag specialty brand.
1
The landmark is the brand tag of the R mark. Inspired by a kangaroo's tummy pouch, the "Lou Pocket" is the identity.
2
With the mission of spreading excitement to the world through tote bags and being a medium that improves society, we are collaborating in various fields such as art, eco-friendliness, and culture.
Read More
Learn more about this brand
Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
Why are we doing?
Auto-translated
It's just a handbag, but it's a tote bag
It all started in 2001.
We wondered if we could make a tote bag that would be more fun and moving, rather than just a handbag for carrying things. And as a brand specializing in tote bags from Japan, we have given shape to various ideas.
The brand's original "Lou Pocket" is one of them. Thanks to this pocket, it is very unlikely that things in the bag will get "lost". As the word "roux" in Lutto derives from a kangaroo, the pocket is inspired by the bag on the kangaroo's stomach and is always included in every tote bag as part of the brand's identity.
Rootot will continue to think about what we can do through tote bags and hope to be a brand that can help the world as much as possible.
What are we doing?
A fun outing with the four "roux" of Luttote!
Reasona Blue
Satisfaction more than the price. That's what it means to be affordable.
We hope that many people will use the tote bags that we made with our thoughts. That's why Rootot aims for a "serious" price that is easy to pick up while devising quality and ease of use in a fun design. (So it's just right for a gift.) ）
Fashionable Blue
A rich lineup for all kinds of fashion.
Fashion varies depending on the time, place, occasion, and mood. With Root, there are thousands of designs to choose from, depending on the color, pattern, shape, material preference, and usage! We continue to create new things like no other every day, so you can find a tote bag that fits any fashion.
Emotional
Like art, it stimulates your sensibilities.
"TOTE AS CANVAS", which is based on the image of "a canvas for painting", is a tote bag that embodies the thoughts on the design of Rootot. Not only as a tool for freely expressing and conveying concepts and messages, but also as a tool for people with them to come and go in the city, it becomes like a "gallery". Through design awards and collaborations with designers and artists around the world, we will continue to expand the world of tote bags.
Gentru
Manufacturing that is kind to both the earth and people.
For example, when shopping, simply using a tote bag instead of a plastic bag can be eco-friendly. When we take a fresh look at what is becoming commonplace, we can see more of what we can do. Some of them include the proposal of the "Lou Garbage" tote bag, which can be used as a convenient trash can for outdoor use, and charity activities centered on tote bags. I feel that if you use Rootot as an opportunity, "social contribution" will feel surprisingly familiar
Isn't it?
Commitment to the product
【Po-No】
Inspired by a hat in the sample room of a knitwear factory.
Its hat-like colon form is attractive.
It's also a nice point that it stands on its own even though it's knitted.
Not only as a bag, but also as an interior, you can roughly put things in it and use it like a basket.
There is a loo pocket on the side that looks like a kangaroo's tummy pocket.
The pocket part is knitted in one piece with the body, so there are no seams.
The main body is made of pre-dyed yarn recycled from PET bottles.
At the same time, by reducing the sewing process as much as possible, it became an environmentally friendly tote
【ROO-GARBAGE】
Earth-friendly eco-paradigm
Lightweight and large capacity. Can be used indoors and outdoors
A tote bag that can also be used as a trash can
"Lou Garbage".
If you set the garbage bag at the destination, it will quickly turn into a dust box.
You can also take your trash home and take out your trash smartly.
Of course, you can also enjoy it in the room as an interior.
【CASA】
Casa with a cozy umbrella
In Japan, it rains one day every three days
For those who find it difficult to carry a wet umbrella on a rainy day.
You'll get wet, and you might get wet on the people around you and on the floor.
CASA is a cozy place to be on the train, when it rains, and with a wet umbrella.
Next to My Bag, let's have My Umbrella Tote!
Who are supporting us?
We handle a wide variety of products, so it varies depending on the product, but it is picked up by a wide range of customers of all ages and genders.
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