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"Autumn Wallet" to Attract Fortune

goooods 編集部

8/6/24Publish

The best time to promote wallet sales is "autumn" × "auspicious day"

Many customers have trouble buying a new wallet. In fact, "autumn" is a season that is considered to be good for renewing your wallet.

According to Feng Shui, "spring" and "autumn" are recommended for buying a new wallet. Spring is an auspicious time because "the wallet is full" = "the wallet is full".And autumn is the season of harvest and fruiting, and it is said that money is stored in the wallet, and the wallet that is replaced in the fall is called an "autumn wallet" or "fruit wallet".

In a survey conducted by women's media, the most common criterion for choosing a wallet was "color and design". Next, "ease of use" was ranked. In addition, in another survey of women of the Alafor generation, many people chose based on luck color and feng shui.

For wallets, select trendy products that are selling well, and provide information on the seasons and times to call for good luck such as 10,000-fold day and Tiger Day, which leads to sales promotion at the sales floor.

Therefore, in this special feature, we introduce a wide range of best-selling wallets, from "thin and compact wallets" that have been rapidly expanding their market share in recent years, wallets made of high-quality domestic materials, wallets with a color of fortune UP, "wearable wallets" that can be carried around minimally, and wallets made of unique clear materials with an ethical concept.

Thin and compact wallet

There is a lineup of functional people who can easily fit in a mini bag and are particular about storage capacity

BLUE SINCERE / Wallet with tassel with plenty of storage even though it is 0.8 cm thin

Blue Cynthia's "0.8 cm thin wallet with tassels", which combines thinness and storage capacity, was made from the requests of customers who want a wallet that is thin enough to store in a mini bag and is looking for a wallet that does not compromise on capacity and can hold bills and coins.

Achieves the industry's highest thickness of "0.8 cm"However, it can also store 8 cards, bills and coins.Anti-skimming functionThere is also peace of mind.

The material includes:Durable vegetable-tanned top-grain grain leatherWe are employing.

Grain leather is scratch-resistant and you can enjoy it in a new state for a long time.

The L-shaped zipper is easy to open because it requires one step less than a normal round long wallet, and the tassel, which adds an elegant atmosphere to the wallet, can be opened and closed with a quick handle, making it look smart.

A wide variety of colors, from popular metallic colors to standard colorsIt is available in:

INTRODUCTION / A long wallet with a thickness of 3 mm that also contains a passbook and passport

The introduction is an original brand from Shukugawa, Kobe. We try to create products that incorporate functional beauty into original designs.

The No. 1 "Pocket Wallet L" is about 3 mm thin and about 60 g light. The overwhelming thinness and lightness are so attractive that once you use it, you won't be able to let it go. Most customers who get their hands on it for the first time are surprised at how soft it is.

The bill purse and open pocket are designed to be large enough to hold a passbook or passport.Cards can also be placed vertically, and with 6 card pockets + α storage capacity, it is ideal for overseas travel.

The "Pocket Wallet Mini" is ultra-lightweight and weighs about 36 grams!A thin and slim mini wallet that is not as bulky as a three-fold wallet. It can hold coins, bills, and cards. It is a popular series for its unique texture and color development of domestic goat leather.

SOLSOMARE / Vivid bicolor eye-catching smart wallet

The brand "SOLSOMARE" from Yokohama.Carefully selected materials such as domestic cowhide and Italian cowhideSkilled craftsmen carefully finish each piece with a beautiful finish down to the smallest detail.

[Riva] The [Costa] series is a slim and compact smart wallet recommended for those who are particular about design and functionality.Only 3mm thinHowever, it has a gusseted coin pocket and one open pocket that is easy to see and take out, can hold four cards, and is equipped with one free pocket. In the open pocket, you can fold the bill and put it in,Compact yet with excellent storage capacityAre.

With an unlikely and vivid color scheme of orange and navy blue, it is popular with those who are looking for accessories that will accentuate it.

[Riva] is made of soft shrink leather, and [Costa] is made of domestic cowhide smooth. We are particular about materials that are of good quality and pleasant to the touch.

It comes in a branded box and is perfect as a gift.

Fortune UP color wallet

Choosing a wallet based on "color" such as gold and yellow to increase luck

SILNA_minacolo / Elegant gold wallet that is easy for beginners to try

SILNA_minacolo is a brand launched by a Japan bag designer with 10 years of design experience in Italy. We are particular about functionality, making things that take into account the feelings of the user and storage, and not only the front side of the design, but also the invisible inside, pocket position, and color scheme of the lining, and the design is attracting attention.

The ultra-thin and non-bulky perforated long wallet with the SILNA logoHigh-quality Indian cowhide leather trusted by European luxury brandsis used.Popular products that have been sold out and then added to the productionAre. If it's a gold color that's not too flashy, you don't have to choose a fashion either.

The wallet comes in a special box and is also chosen as a gift. It is often purchased before the "10,000-fold day or amnesty day", which is said to be the best day for a new wallet, and at pop-up events at department stores such as Isetan, it was purchased by a wide range of customers, from high school students to people in their 70s.

Beautiful gold with HELI / points Artistic leather accessories

For those who are not comfortable with all-gold wallets,Items that spend gold pointsis recommended.

Gold gleams in the back of the star cutting mold,HELI's L-shaped zipper wallet with Orion designis eye-catching with its simple yet unique design.

When you open the L-shaped zipper of the main body, it opens wide with a gusset, and the free space that can be stored with plenty of space such as passbooks in addition to bills is attractive. It is a popular item for both men and women due to its large open coin pocket that can hold various things other than coins, a side pocket that is convenient for sorting receipts and other items, and excellent functionality.

The material is vegetable-tanned leather soaked in oil, which is taut and glossy cowhide. It's fun to see how it ages to become more lustrous in your own color, and the more you use it, the more you become attached to it.Original charm fittings like antique coins are also uniqueThat's the point.

R/E SIDE/Compact wallet where you can find your favorite color from a wide variety of colors

R/E SIDE has a wide range of compact wallets that pursue ease of use thoroughly. Assuming that it will be used for a long time, it is a simple design that does not get tired of being carefully sewn with the high technology of Japan craftsmen.

Each is available in around 8 to 10 colors, and is recommended for those who want to choose a wallet by colorAre.Since it is repeatedly produced in small quantities, it is possible to change the logo and make special orders even in relatively small quantities.Are.

The popular "Slim Round Wallet" has evolved into a standard shape of wallet, a round wallet, which is thinner, shorter, and slimmer. It is a new standard wallet with just the right amount of requirements for the current era. The material is high-quality leather from Japan and Italian tanners.

It is likely that you will find a wallet in the perfect color for customers, such as yellow, a standard color for good luck, red, which is auspicious and calls energy, and blue, which is said to improve the circulation of money.

Secrecy / Feng Shui synergistic effect can be expected, a long wallet with a multi-color scheme

The color has a variety of feng shui effects,A "multi-colored" wallet that incorporates multiple colors can also be expected to have a synergistic effectIt is also said.

SecrecyThe "Striped Long Wallet" features stripes in a color scheme inspired by personal colorsIt is a warm and calm color such as khaki and navy, and it is easy to use for adults. Although it is cowhide, it is thin and lightweight, and the coin purse space with a ZIP in the center and the flat pockets on both sides of the inside are known for their ease of use.

The brand's popular product "Cowhide Body &Hip Bag"has gathered fans as a bag that solves problems such as not being able to take out what you need immediately or misplacing it, and is currently expanding overseas with hands-on support from JETRO.

The brand's products are manufactured in a small-scale factory owned by women in Bangladesh with the aim of contributing to employment and technology improvement.

Domestic Materials/Domestic Manufacturing

High-quality domestic leather products chosen by those who want to use things carefully for a long time

DURAM FACTORY / Vegetable tannin tanned leather accessories that can be enjoyed over time

DURAM's leather products, which are made with thought in Itoshima, Fukuoka Prefecture,Simple design and high quality that can be used for a long timeis popular, and it is mainly purchased by customers in their 30s and 40s, regardless of gender.

It is made of vegetable-tanned leather, and you can enjoy the change over time, so the texture of the material that changes with time is attractive.

The "Stico Zipper Wallet" is a compact wallet recommended for those who want to go out as lightly as possibleAre. It is a size that can fit in a small pouch or pocket, but you can carry coins, bills, and cards all around.

The popular "DURAM Shoulder Bag S" is a shoulder bag with a rounded design that takes advantage of the natural texture of leather.There is plenty of room for wallets, smartphones, paperback books, etc., and it is perfect for a short outing.

The brand's items are often chosen as gifts, which is in high demand during the gifting season.

Groover Leather / New life for exterminated deer Japan's first apricot-dyed deer leather wallet

Gruber LeatherWe use deer leather exterminated in Nagano Prefecture and high-quality leather from Japan and overseas.It is a brand that creates works that thoroughly pursue ease of use, such as bags and wallets.Deer leather, also known as leather cashmere, is supple, light and durableIt is soft to the touch and moist and clingy.

Japan's first apricot-dyed deer leather,The collaboration between the indigo-dyed pot-dyed deer leather and the collaboration with traditional craft artists has become a hot topic in the media.

"Apricot-dyed leather: Tri-fold wallet" is a workshop in Chikuma City, Nagano PrefectureExtract the dye from the apricot tree, put the apricot seeds inside, be aware of the floral pattern, and tie-dye with the image of a flower bloomingI do.Specifications that can fit 14 cardsThere are 12 cards under the coin purse and 2 card dividers in the easiest place to take out. While folding in three, the bill has a shape that makes it difficult for it to curl.

Leather Mr./Ms. pulls can be ordered, so please use it if you are interested.

UNROOF / A beautiful form business card holder pursued by leather craftsmen

The appearance, leather color, and material of UNROOF are all UNROOF's business card holders that are made with a focus on "beauty"is made with attention to detail because it is simple.

The material includes:Domestic Himeji leatherUsing. The thin, compact and precise size design that matches the characteristics of leather is realized by utilizing the original softness of leather and the beauty of the leather surface, and eliminating unnecessary decoration. The interior of the business card holder is also made entirely of genuine leather. Pocket internal minutes,Leather is also attached to the back part, and it keeps a beautiful appearance even when it is openedIt does.

By designing and molding the leather by cutting it by hand, we pursue the angle that looks the most beautiful and the depth of the curvature while changing the angle of the exquisite curvature of the pocket part little by little.

More than half of the brand's leather craftsmen hold a disability certificate. Through manufacturing and products, we are communicating our desire to change to a society where people can live with peace of mind regardless of whether they have disabilities or not.

A wallet that enjoys the material

Different materials create a unique charm and a story of manufacturing

OLIVIER / A wallet born from the fusion of wood and genuine leather

A wallet with a simple design made of woodfits into any fashion. The combination of natural wood and genuine leather creates a uniqueness that makes use of the beauty of the real material and the individuality of the wood.

General leather products lose their shape over time, but OLIVIER's wallet allows you to enjoy the change over time.The moderate hardness of the wood reduces the loss of shape and maintains its beauty for a long time.I can.

The "mini wallet", which is popular regardless of gender, is compact and large enough to fit in your pocket.

Not only is we particular about the material, but alsoMany ideas for ease of use so that you can use it for a long timehas been. For example, by "deliberately designing a shallow billboard", it is easy to put in and take out bills. Similarly, the coin purse is designed to fit your fingers moderately.

The products that have been perfected through repeated trial and error with skilled craftsmen are likely to catch the eye of customers on the sales floor. It comes in a special box and is a popular item as a gift.

Atelier Shark / Shark leather item with bright colors and craftsmanship in pursuit of practical beauty

Atelier Shark is Japan's first shark leather specialty storeAre. At the time of the Great East Japan Earthquake, the owner who rushed from Kobe to volunteer met the shark leather of Kesennuma and launched it.

Shark leather from Kesennuma City, Miyagi Prefecture, which is considered to be the highest quality in the worldThe brand's items are supported by people in their late 20s ~ mid-40s who want to use really good things for a long time, and those who like sharks, the sea, camping and fishing.

The colorful color development inspired by the original scenery of Kesennuma is impressive. Above allBlue is a color that is said to improve the flow of money and luckTherefore, it seems that it can be introduced as a fortune-boosting item on the sales floor.

The miniature round multi-case, which fits comfortably in one hand, opens and closes with a round zip zipper, so it has more storage capacity than it looks, and is easy to see and take out. It can be used not only as a coin case, but also as an accessory pouch, pill case, key and accessory case.

NeU:P01Y / Sustainable and Ethical Clear and Cute Smart Bi-Fold Wallet

A backup wallet for those who mainly use cashless paymentsHow about NeU:P01Y's new design wallet?

Neupoli is a brand that creates minimalist and sustainable fashion items in the smartphone era.

Made without sewing, gluing, and metal fittings, the "Kuriwo Bi-Fold Wallet" limits what you need in your daily life and makes your days light and carefree.It is a very simple product made of one material that can be realized.

By eliminating complex processes and material combinations, energy and costs are reduced, and recycling and disposal are easier.

Compact but just the right size for daily useSo, coin purse, bill purse, card slit (4 stacked on top of each other), weighs a whopping 37g! It is also a perfect item for those who like to travel and the outdoors.

A wallet suitable for outdoor scenes and travel

Perfect for scenes where you want to reduce your luggage and keep your hands open

Cuirvelo / A wallet that you wear like an accessory

Cuirvelo is a brand that enjoys dressing up with leather items for various trips such as bicycles, motorcycles, and walking.

For those who want to go out lightly,Wearing wallet "BLUR"is attracting attention.

Wallet + key design super compact.A wallet that hangs without being put in a bag or pocket and is always worn is an accessory that is ideal for the outdoorsAre.

It can hold 15 coins, 3 cards, 5 bills, and 3 keys. Domestic eggplant is used.

Available in five colors, it is an item that is loved by both genders.

It is supported by customers who value things, enjoy aging, and use things with affection.

DAY OUT / Great use when you want to free your hands Ultra-compact & wallet with drink holder

DAY OUT is a brand that gives shape to "nice to have" when outdoors, traveling, and going out. You can find a wallet that can be recommended for those who want to reduce their luggage and move lightly.

"ZeNY" is a tri-fold compact wallet series, which is compact and made of durable materials that can be used for a long time."Simple Wallet" has an ultra-compact design of 10 cm × 6.8 cm. It can also be used as a second wallet for walking and outdoor outings. The type with a neck strap is convenient for outdoor activities and travel with more movement. It is also purchased as a wallet for children.

The "TsURUSU" series is a hot-selling product of DAY OUT, which has been repeatedly produced with additional products since its launchIt can also be used for 500ml cans, PET bottles, and take-out café cups. It has a special holder and is difficult to fall off even when walking.

What did you think of the "Autumn Wallet" feature?

In terms of goods, we also offer a number of sales support items such as promotional POPs.Whether you've seen a brand you've seen before or a brand you're seeing for the first time, take this opportunity to try it out!