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Plus one for today's skincare Special feature on sheet masks and packs that are also popular as gifts

グッズ編集部

12/5/23Publish

Even if you are busy, you will not give up on moisture. Easily raise the level of daily skin care!

At this time of year, when customers are concerned about skin damage due to dryness, they are turning to skin care products with a high moisturizing effect. Among them, sheet mask packs, which are representative of "while beauty", have gained stable popularity as beauty items that help busy people.

As awareness of self-care increases, "facial masks" that can be used without hassle and without getting your hands dirty have increased sales significantly in the cosmetics market. The global facial masks market is expected to grow by as much as 4.9% from 2021 to 2027.

Furthermore, in Japan this year, the demand for sheet masks has skyrocketed, partly due to the influence of a beauty book published by beauty freak MEGUMI that featured "using sheet masks twice in the morning and evening." Drugstores continue to be in short supply.

Sheet masks and packs are easy to incorporate into the sales floor because it is easy to propose a plus one to customers who use a specific item.

In terms of goods, we have a wide variety of products that are supported by customers who do not want to give up moisturizing, from sheet masks that can be easily used every day to special care items that can rescue dry skin at the most opportune time.

Easy-to-use sheet-type mask

Because it is something that is used every day, you want to be particular about the price range and comfort of use. Even at a low price, sheet masks are popular because they can be expected to have effects such as pore tightening and whitening, as well as moisturizing power.

madama・hada / Pearl extract added to daily skin care. The power of the skin changes after 30 days

MADAMA HADA is a skincare brand created for the purpose of brightening every day with clean skin. The brand, which started as a pearl wholesaler,Luxuriously blended with "pearl extract" that has high moisturizing power and brings out a sense of transparencyWe are rolling out our products.

"Highly Moisturizing Pearl Mask Sheet" is a sheet mask blended with pearl extract (conchiolin) to maximize the absorption rate of EGF, which is good for skin whose vitals have decreased with age, and the action time. Contains marine hyaluronic acid + hyaluronic acid W to charge plenty of moisture. It improves the texture of the skin and leads to firm and fresh skin.

A safe and secure formula that can be used every day and can be used safely by people with sensitive skin, atopy, and pregnant women.At 380 yen per piece, the price is easy to add to daily skin careAre. It is supported mainly by the aging care generation in their late 30s ~ 50s.

Harper's BAZAAR Cosmetics / Daily mask created by the know-how of a long-established fashion magazine that boasts the relentless pursuit of beauty

The face mask developed by the Mastige cosmetics brand was born from the beauty know-how and insight into beauty of the world's first fashion magazine "Harper's Bazaar" launched in New York in 1867.Since it is 360 yen per piece, the price is also attractive because it is easy to continueIt achieves both cost-effectiveness and type.

Among them, it is popular with busy people that the thin sheet adheres to the skin,The effect of one essence bottleIt is a facial essence mask "Icon Star Face Mask" that can be expected.

"Deep Moisture", which focuses on the moisturizing effect, is a balancing care that strengthens the vitality and barrier function of the skin and keeps the skin moist and refreshed.Lactic acid bacteria that ferment to produce useful substancesContains pot marigold extract, which is high in flavonoids, tightens pores and increases flexibility, and bergamot extract, which protects the skin with excellent moisturizing and strengthening effects, and cares for and balances sebum.

LimOce / A sheet mask with a refreshing lemon scent and plenty of moisturizing ingredients

The facial mask, which luxuriously uses lemon from Minamiboso Kamogawa, is a 100% cotton sheet that contains plenty of moisturizing ingredients, adheres comfortably to the skin and leads to fresh skin. Along with moisturizing your skin, you can enjoy the natural refreshing scent of lemon.

Contains 76% Kamogawa lemon fruit water (moisturizing ingredient)。 The 100% cotton sheet adheres comfortably to the skin.Contains seawater, sea salt (moisturizing ingredients) collected from the deep sea water of the Amami Archipelago, and three types of hyaluronic acid [sodium hyaluronate, sodium acetylated hyaluronate, hydrolyzed hyaluronic acid] (moisturizing ingredients).No mineral oils, petroleum-based surfactants, synthetic fragrances, synthetic colors, parabens, or ethanol are used.

Each one is individually wrapped, and there are 5 bags in one box, so it is perfect for distributing at a girls' party or as a small gift to express your daily gratitude to your mom friends. There are many people who repeat purchases every 2~3 months, and it is a popular product as a souvenir at roadside stations in Chiba Prefecture.

ORGAID / An organic skincare brand that is good for the body and mind, born from certified organic ingredients × a scientific approach by experts

Experts who have been researching the "drug transport system" in the human body for more than 10 years develop products based on their knowledge and experience as scientists, with the single-mindedness of "not wanting to put harmful substances in the skin." Based on natural ingredients collected from all over the world, it was created through thorough research on how to combine those ingredients to be most effective for the skin.

Highly moisturizing anti-aging type "Essence Moist Mask"Based on organic aloe vera water and hamamelis water,In addition to plant-derived hyaluronic acid, lavender flower extract and rosemary leaf extractIt also contains plenty of organic extracts such as horsetail extract. Recommended for those with dry skin and those who want firmness and luster.

For first-time purchasers, the "Essence Mask Multipack 6-Sheet BOX" is popular, where you can try three types of masks. It is available at more than 60 locations nationwide, including department stores, station buildings, and ETHICAL &SEA.

For skin that is concerned about dryness and signs of aging

For aging skin that is not enough with moisturizing alone, there are special anti-aging items. From new ingredients created by university research institutes to popular products from long-established organic brands, the goods offer a wide variety of anti-aging items that solve various problems.

A premium face mask that contains a high concentration of the beauty ingredient "Naarsgen" and "fat-derived human stem cell culture medium" created by NAHLS/University research institute

Contains anti-aging cosmetic ingredients based on dermatology, such as the beauty ingredient "Naarsgen" created through joint research between Kyoto University and Osaka Metropolitan University, and fat-derived human stem cell culture medium.

Naarsgen is one of the amino acid derivatives.Ingredients that enhance the natural power of the skin, such as "increasing collagen and elastin, which are important for firmness," "maintaining hyaluronic acid that keeps the skin moisturized," and "increasing glutathione, which has a high antioxidant effect."Are.

The purple biocellulose material like Nata de Coco adheres perfectly to the unevenness of the skin and delivers luxurious beauty ingredients to every corner of the skin. After one use, you will feel the firmness of your skin as if your skin cells have been revived, and your skin will remain in good condition for several days. While being soothed by the gorgeous scent of geraniums, you can have a luxurious beauty time.

Ystella / Covers from face to neck. A special care mask with carefully selected moisturizing ingredients that leads to fresh and moisturized skin

The beauty care brand "Istella" proposes a fulfilling way of life that balances "inside and outside", "mind and body", and "quality and luxury".

The design of [Face mask from face to neck] isCover from face to neckAn original design that sticks to what you do. The cotton mask contains plenty of serum and fits without gaps so that it sticks to the skin.Two water-retaining ingredients: "proteoglycan", which boasts 130% of the water retention capacity of hyaluronic acid, and "nanoceramide", which approaches the depths of the skin*Blended. Carefully selected beauty ingredients with a focus on moisture lead to fresh and moisturized skin. * Up to the stratum corneum

It is supported mainly by people in their 20s to 40s who spend their busy days.

Logona / Rich intensive care that gives firmness and elasticity. Cream Mask for Dry Skin ~ Age Skin

Logona, an organic cosmetic that is condensed with the blessings of plants, arrives from the < herb field > in Germany. Logona is a brand that has been sold in organic specialty stores in its home country of Germany, and is supported by those who are looking for organic and sustainable skincare.

"Age Protection Facial Mask"Moisturizing and tightening cream mask for aging skin suffering from dry and sensitive skin。 It is a rich intensive care that gives even firmness and elasticity with regular use. It is 2 times (2 packets) of a mask that can care for the face ~ décolleté. It is alcohol-free and can be used safely by vegans.

A two-layer serum that delivers the necessary moisture and oil to the skin is full of vitaminsHigh-quality German organic hippophane and hyaluronic acid make your skin plump and supple.

NECTAROME / Weekly special care proposed by Morocco's leading organic argan oil brand

Representing the beauty powerhouse of Morocco, the organic argan oil brand "Nectarome". Beauty oils that combine Moroccan tradition and modernity are also used by famous hotel spas. Of the 8 quality standards for argan oil, only the highest quality argan oil is used in cosmetic products.

The brand's face pack includes:Contains plenty of "honey", a recipe that has been handed down from ancient times as a traditional beauty method in Morocco。 Pure honey is chock-full of essential beauty features. By consistently maintaining weekly care, you can restore your natural skin and maintain healthy skin.

Nectarome has been adopted as an amenity of "Hotel New Otani Tokyo, Osaka, Hakata", and despite the corona self-restraint, the accommodation plan with nectarome has been very popular.

Instant rescue of your skin! Special care at the right time

A special care item that you want to use when you are worried about dryness more than usual, when you are busy, the day before a special event, etc., when you want to get the best skin condition.

From Sans Ceuticals / NZ Highly sensitive beauty freaks focus on simple and minimal self-care

As a "new generation beauty" from New Zealand, "Sans Ceuticals", which respects the beauty of nature and advocates a better way of life and healthy beauty, has landed in Japan in 2022!

Sans's collection is attractive for its small number of elite and multi-functional.Free yourself from excessive steps and make your daily self-care simple and minimal.

"Luminosity Mask"Contains 5% lactic acid, vitamin C, hyaluronic acid, Manuka honey, and more, this rins-off gel-like maskAre. The AHA component (lactic acid) removes unnecessary keratin on the surface of the skin and promotes skin turnover.Improvement of dullness, blemishes, dryness and fine wrinklesIt is expected to lead to transparent and smooth skin. It is chosen by customers with a high antenna for beauty as a special face care that can be added to their skin care.

In Japan, it is mainly handled by highly sensitive fashion select shops.

Face Rescue / A skin pack that regulates moisture and texture that does not lose to dryness, and leads to healthy skin with a smooth touch

7 types of plant stem cells and 3 types of mineralsHowever, while preparing the skin, tighten it,Acts on acne, whitening, sensitive skin due to allergy symptoms, all skin problems, and worrisome signs of agingand lead to clear and lively skin.

And the primordial plant eryndium, which is said to inhabit the coastline of Brittany, the birthplace of thalassotherapy, (the flower of immortality). The stem cells are cultured and freeze-dried while they are fresh, and a special ingredient is blended into the mask used for the Ria Beaute Thalasso treatment.

The treatment mask with 100% useful ingredients increases the transparency of the skin, improves moisture and texture that does not lose to dryness, and leads to healthy skin with a smooth touch.

Ladies and gentlemen, why don't you try to condition your skin with thalasso treatment this season?

SOPHISTANCE | SOPHISTANCE / The only one in Japan that contains rice-derived "fermented ®️ bacteria". Turn your sleep time into high-quality skincare time

Contains the brand's unique "beautiful bacteria ®️ fermentation liquid". The fermented liquid of beautiful bacteria ®️ carefully made by Mr. Mori craftsmen maintains the bacterial balance of the skin and improves moisturizing, texture, and suppleness.

Skincare that seamlessly connects all generations and genders.A natural formula that brings out the potential of the skinYou can use it comfortably regardless of gender or age.

"Sophistance Ritual" is a night mask that turns sleep time into high-quality skin care time。 Naturally derived ingredients balance the face line and give a dignified and sharp face impression.

komame / After washing your face, this is OK. A full-bodied moisturizing face mask

"KOMAME Hydrating Facial Mask" contains plenty of essence (99% plant-derived), which is a combination of plant-based beauty ingredients based on the same red bean extract as Komame's main ingredient "Azuki Bijin Tea".

Rice ceramide from Hokkaido that exhibits better moisturizing power among plant-based ceramidesIn addition, it is not included in existing skinnable essences (moisturizers).Betaine extracted from sugar beets from Hokkaido and fermented rice liquid are additionally blended.In addition, as a beauty ingredient that brightens and adjusts the skin tone, it also contains Hokkaido Hamanasu flower extract and rice bran extract, which are rich in vitamin C. Japanese beauty ingredients such as red beans, rice, and sugar beets, which are reminiscent of making bean paste, penetrate the stratum corneum along with moisture due to the sealing power of the face mask and the action of saponins contained in red beans.

After washing your face, you will feel so rich and moisturized that your skin care will be completed with this face mask alone.

Clay Pack

Natural mud (clay) is rich in minerals and beauty ingredients, and is a popular ingredient among organic-minded customers. If you use it as a pack for the whole body, you can expect the effect of moisturizing while adsorbing dirt, and it is also attracting attention as a versatile beauty item that can be used as a bath salt.

MRDULA / A vegan skincare brand from Tokyo born from the wisdom of Ayurveda

MRDULA's "Blessed Clay Mask" is a clay pack that gently removes dirt and dead skin cells from pores with six types of mineral-rich clay.

A soft scrub derived from konjac gently adsorbs dead skin cells and leads to smooth skin.Contains jojoba oil for a moist wash that does not easily feel the dryness peculiar to clay.It is a clay mask.It contains precious clay that is only collected in Japan and is richer in minerals and beauty ingredients than other clays.

It also contains Ayurvedic-derived neem and turmeric extracts. Both have a strong antioxidant effect and suppress the production of melanin, which is also useful for aging care and trouble prevention.

It is a brand that is supported by female customers in their 30s and 40s, who have a high antenna for beauty and are naturally and organic-oriented.

There is also a free sample set, so if you are interested, please check it out.

AromaFrance / Clay that moisturizes and moisturizes the skin

Aroma French clay is a 100% natural clay with very high purity, and the particles are fine and work without damaging the skin.

It can be used as a pack for the whole body, such as facials, hair and scalp, body, hands and nails.You can choose from 5 types of clay according to your skin type and preference.

For dry skin, "Green Montmorionite" is recommended, and for sensitive skin, "White Kaolin" and "Yellow Illite" are recommended. Not only as a pack, but also as a bath salt for clay baths and foot baths.

French clay is a nature-friendly aroma that is mined in a nature reserve with a purity of more than 80%Products favored by organic-minded customers。 In France, a beauty powerhouse, clay is sold in pharmacies, herbalists and natural food stores. In Japan, it is available at aromatherapy salon owners, therapists, cosmetics stores, pharmacies, clinics, and beauty salons.

naiad / Pores are refreshing, but the skin is moisturized. Moroccan solid clay that can be used for the whole body

The manufacturer of natural cosmetics "naiad" is making things together with local people with powerful and comfortable natural materials that have been encountered around the world under the theme of natural skin care that enjoys a comfortable life.

Clay "Gasol" has been used like soap in Morocco since ancient times. The adsorption power of clay removes dirt from the skin and pores.Rich in minerals such as magnesium and calciumIt cleanses and prepares the face, hair, and body with moisture and smoothness.Can be used to wash your face, pack, wash your hair, and wash your whole bodyIt can also be enjoyed as a base material for handmade cosmetics. It is recommended for those who are concerned about dull skin due to dirt and old keratin.

The power of traditional manufacturing methods and natural materials that have been passed down for centuries can be used at any age. "Gasol" is supported by customers of a wide range of generations, from teenagers to people in their 80s.

Eye care

The eyes, which affect the impression of the face, are sometimes the part that you want to work on. Items that intensively care for dryness around the eyes are attracting the attention of those who are highly conscious of beauty.

A.O.E Organiccosmetics / The strongest daily item to repair dry fine wrinkles around the eyes

An organic skincare brand that cares for dry, sensitive skin caused by a decrease in moisturizing power is attracting the attention of merchandise buyers.

The strongest daily item that repairs dry fine wrinkles and firmness around the eyes that cannot be covered by makeupThe "Under Eye Mask" keeps your eyes around your eyes until morning with the best fit. The gel encloses 100% natural beauty ingredients as they are, and it can be moisturized for a longer time than eye cream, so its moisture is completely different.

The precious natural ceramide contained in "Under Eye Mask Aging Care" has excellent affinity and high penetration power among ceramides, so it is effective in approaching intercellular lipids in the stratum corneum. Proteoglycans are 1.3 times more moisturizing than hyaluronic acid.

It is mainly handled by "Biople by cosmekitchen" and is popular with those who are looking for skin-friendly skin care for sensitive skin and atopy.

What did you think of the special feature on sheet masks and packs?

For goods, you can return your first brand purchase for 30 days.We also offer a large number of sales support goods such as promotional POPs. Whether you've seen a brand you've seen before or a brand you're seeing for the first time, take this opportunity to try it out!