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Issoku -CHO (1 foot length)

イッソクチョ―
[Patented in 2022] When the pole evolves, it becomes "Issoku-CHO (1 leg long)".
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About the brand

[Patented in 2022] When the pole evolves, it becomes "Issoku-CHO (1 leg long)".
1
It is a brand to spread [Issoku-CHO's Law] to the world.
2
We will provide products to the world that allow you to realize the benefits of bending according to [Issoku-CHO's Law].
3
The Issoku-CHO series provides products in the three categories of "health," "sports," and "medical and nursing care and welfare" to the world.

More about the Brand Owner

森 達雄

MORI Tatsuo

Since I came across the "new shape of walking canes" at Mt. Yufu in Oita in 2021, I have been working to convey to the world the "Issoku -CHO (one foot long) rule" to make walking canes easier to use for humans. We hope that more people will go out and walk to extend their healthy life expectancy.
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Learn more about this brand

Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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【Encounter with Issoku-CHO (1 foot length)】
October 2021. My wife and I climbed Mt. Yufu in Oita.
On the way, my wife repeatedly suggested that I carry a cane, so I picked up one of the branches of a tree that had fallen in the woods. The one I happened to pick up was not straight, but curved into a "kunoji".
It felt good in my grip, so I decided to take it with me and climb up. However, as I climbed, I was surprised at how easy it was to use.Moderate elasticity is the driving forceIt will give you. You don't have to push backwards with your arm to get propulsion. AlsoRhythm of hands and feetIt fits very well.
I took the branch of the tree home and analyzed its shape. And the rationale for ease of use has become apparent.
In addition, in the process of investigating,Health-conscious people such as mountain climbing, trekking, walking, etc.As well asPeople who need a cane for walkingIt has also been found that the cane is a shape that provides unprecedented ease of use and auxiliary power.
I began to strongly desire companies to make walking canes of the same shape. I thought that the walking stick would increase the number of people who walk, which would lead to a longer healthy life expectancy for people.
 
[Challenge to patent and commercialization]
When I consulted with my brother, who works for a trading company, he told me that companies will not deal with you unless you have a patent. Therefore, we challenged the patent so that companies could make it with peace of mind. Thankfully, we were able to obtain a patent and meet a company that could produce it.
 
[Issoku-CHO (1 foot length) law]
"In order to make the walking stick easy for people to use, it is better to bend the tip of the cane so that it is one foot forward at one foot below the grip."
I called this law the "Issoku-CHO (one leg long) law." Products made according to this rule will be easier to use. That's what I want to convey to the world.
 
 
 
 

What are we doing?

 
The Issoku -CHO is a walking cane "specialized for ease of walking" in which the tip of the cane is bent one foot forward from the grip one foot below the grip. In this shape and its action, it was patented in 2022.
 
[Advantages of bending]
(1) You can take the first step without moving the tip of the cane.
(2) The grip position rises as you move forward.
(3) Since the pole bends under the load from above, it exerts a spring effect.
 
①        ②        ③
 
[Comparison with conventional walking canes]
 
Conventional walking canes move the tip of the cane first when moving.
Then, the position of the grip will be lowered.
Therefore, it is easy to lean forward.
There is only a fraction of a second when you are using it at the optimal height.
 
 
On the other hand, the position of the grip of "Issoku-CHO" rises as you move forward, so you can walk with a good posture. In addition, it is easy to apply loads, and it curves moderately when loaded.
 
 
This shape is
It is an effective shape in all fields of "sports division", "health department", and "medical / nursing care welfare sector".
We hope that people around the world will become familiar with the shape of "Issoku-CHO" throughout their lives and extend their healthy life expectancy.
 
In 2023, we launched the health sector product "Walking Issoku-CHO" to the world. In 2024, we will introduce the sports category product "Walking Issoku-CHOII." to the world. And in 2025, "Trekking Issoku-CHO". In 2026, we would like to release the "Issoku-CHO" walking cane, which is easy to use in medical and nursing care settings.
 
[Issoku-CHO logo]
The green at the base is the earth. The blue above it represents the universe. The two "S's" in Issoku-CHO represent the length of one leg, and the red represents the energy of the human mind.
 

Commitment to the product

 
 
[Walking Issoku-CHO]
・ When the length is 100 cm at a position 25 cm below the grip, the tip of the cane is bent so that it is about 25 cm forward.
・ Two types are available: "Silver" (left photo), which realizes the beauty and low cost of aluminum material by polishing aluminum without painting, and "Black" (right photo), which is a two-tone color with only the upper shaft black.
・ "Silver" can also be printed with the company name and advertisement and used as novelty goods.
・ For a limited time and a limited number of products, we will also offer products that are painted in their entirety.
 
 
The photo is "Walking Issoku-CHO All Black"
 
[About the grip]
The grip of "Walking Issoku-CHO" uses a strap that is mainly used in trekking products. As a result, it is easier to apply a load and improve its usability in everyday life. It is also possible to use one stick.
 
[How to use the strap]
(1) Put your hand under the strap.
 
(2) Grip together with the strap.
This makes it easier to load and safer to use.
 
[SG marked]
The SG mark removes the anxiety of being crooked.
Issoku-CHO is printed with the SG mark, which is guaranteed by the Product Safety Association.
 
 
 
[Issoku-CHO Logo]
 
 
[About storage]
The length is less than 50 cm, so it is convenient to carry.
 
[Trekking Issoku-CHO]
We are planning to sell "Trekking Issoku-CHO", which is a hybrid of aluminum and carbon by increasing the pipe diameter of "Walking Issoku-CHO" by one size.
 
 
 

Who are supporting us?

Mr./Ms. Yamashita who loves tolerant runs
"I would definitely like this to be used by the runners of the tolerant Mr./Ms.."
 
Oita Nordic Walk Federation Instructor
Mr./Ms. Masaaki Ohno
"Once you start using this, you can't go back to the old [walking poles], and before you know it, you're using them all the time."
 
Nordic Walk Enthusiasts
Mr./Ms. Nishino
"Easy to start walking, posture is not lost, arm burden is small, hand is less susceptible to the impact of the pole."
One of the most unique features of "Taku Mr./Ms. that I think is particularly unique is how it can be used to descend stairs.
 
"In the medical field, we appreciate the fact that the tip of the cane is one foot forward so that we can take the first step with peace of mind. We hope that this cane will give many people the opportunity to walk outside and improve their health."
Director of Fujishima Clinic
Doctor of Medicine Nobuhiko Fujishima
 
 
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