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GRAVIMORPH
GRAVIMORPH proposes the ancient healing culture of Japan "relaxation time" to the present day. Modern art characterized by simple movements and pleasant tones. Made in Tsubame Sanjo
1
The simple, tasteful movements and pleasant tones are unique and created by movement and sound artist Kazunari Higuchi (professor at Aichi University of Education).
2
For the first time, the metal and wood craftsmen of Tsubame Sanjo joined forces to complete GRAVIMORPH. We thoroughly pursued the basic processing of cutting, scraping, and polishing.
3
Japan we propose a relaxed lifestyle by evolving good culture such as the Japan garden "Shishiodoshi" and "Wind Chime" of ancient healing items into the modern era.
Brand Owner
More about the Brand Owner
野崎 翔太郎
Showtaro Nozaki
Born in 1982 in Sanjo City, Niigata Prefecture. A family of six, including a wife and four children (as of 2022). He has loved manufacturing since childhood, and after graduating from a local high school, he entered the Department of Mechanical Engineering at Nagoya Institute of Technology. He went on to graduate school and studied the basics of engineering. After that, he studied the latest IT technology at an IT venture company in Tokyo for three years. In 2009, he returned to his company (Nozaki Manufacturing Co., Ltd., planned to be the fifth generation) and learned craftsmanship from scratch. Wanting to create a unique item that allows you to feel the joy of experiencing and the relaxation of the mind for a new era, he began developing Gravimorph.
Nozaki Manufacturing Co., Ltd. was founded in 1902. A small company that has been dedicated to manufacturing since its founding in the manufacturing town "Tsubame Sanjo". At the time of its founding, the company manufactured metal fittings for wooden chests of drawers. Subsequently, the company manufactured locks, ski fittings, daily necessities, table tennis tables, magnesium wheelchairs, and industrial machinery parts. Currently, the company mainly manufactures agricultural machinery parts and construction hardware. It is a company that has flexibly responded to the needs of the times and has manufactured various things.
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Why are we doing?
What are we doing?
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Auto-translated
I want you to live a comfortable life
GRAVIMORPH IS A COINED WORD THAT COMBINES THE TWO WORDS GRAVITATION AND MORPHOLOGY. When the combination (encounter) of simple shapes and objects is affected by gravity, which is a natural force, it creates simple and unique movements and pleasant tones.
Since ancient times, Japan has had a culture of enjoying quaint healing items that utilize the power of nature. For example, the Japan garden "Shishiodoshi" and "Wind Chime".
These items are characterized by movements and tones that use the power of nature. For example, "Shishiodoshi" was originally created as a practical item to ward off deer and wild boars that ravage the fields. After that, the irregular and graceful movements and tones of stillness and movement healed people's hearts, and it was loved for a long time as a unique presence in Japan gardens.
In today's world full of various things, we want adults in their prime who are busy with their lives to enjoy "relaxed time" and enrich their daily lives. I believe that if we adults can afford it, we will be kind to children and others, and society as a whole will move in a good direction.
Digital life is also very important, but Gravimorph is to let you enjoy an analog and limited time, just a few seconds ~ minutes. I don't want Gravimorph to change anything, but I want you to make time to think about something or refresh yourself with Gravimorph and create new vitality.
What are we doing?
Metal processing manufacturer Nozaki Manufacturing Co., Ltd.
Nozaki Manufacturing Co., Ltd. was founded in 1902 (Meiji 35) in Sanjo City, Niigata Prefecture. Sanjo City is located in Tsubame Sanjo, one of Japan's most densely populated manufacturing areas.
At the time of its founding (from the Meiji era to the Taisho era), the metal parts of wooden chests of drawers were made by hand. In the early Showa era, we manufactured locks, ski fittings, etc. Around the 30th century, we introduced a mechanical press machine, and we have been manufacturing amusement goods such as table tennis tables, daily necessities such as pots, and industrial machinery parts. Currently, our main products are agricultural machinery parts and construction hardware. We have flexibly responded to the needs of the times and have continued to manufacture products for more than 120 years.
For the new era, we have started two businesses. The first is to hold a full-fledged manufacturing experience that conveys the appeal of manufacturing. Since 2014 (Heisei 26), we have been using mini trolleys and kick skaters from our own factory machines to allow general customers to experience a real factory.
The second is to create a unique final product. For our company, which is currently focused on BtoB, BtoC was a completely new challenge. When creating the final product, we focused on three things.
1. Items unique to Japan that can challenge the world
2. Items unique to the technological capabilities of the manufacturing town "Tsubame Sanjo"
3. Items that are not practical items, but allow you to experience a unique experience
However, I was very worried about the initial idea. At that time, I happened to meet Mr. Higuchi, a designer. In the spring of 2018, Mr. Higuchi happened to participate in our manufacturing experience on a side trip on a trip. Mr. Higuchi, who is interested in metalworking and creates various ideas, and Shotaro Nozaki (5th generation of Nozaki Manufacturing), a craftsman, had a lively conversation, and the two of them created GRAVIMORPH
Commitment to the product
The idea of movement and timbre and the craftsman's commitment
Unique movements and soundswas created through many years of research by the artist Kazunari Higuchi.
Movement and sound artist: Kazunari Higuchi
Professor, Department of Early Childhood Education, Aichi National University of Education. Born in Osaka Prefecture in 1964. Since 1987, he has been researching and practicing three-dimensional sculpture works on the theme of GRAVIMORPH (modeling that moves by gravity). In 1988~1994, he won the Grand Prize and Grand Prize at the 1~7th National Woodcraft Exhibition. In 1997, the company signed a design rights agreement with Neaf AG (Switzerland) for the use of the designs "Motus" and "Ellip". In 2010, the toy "Donguri" jointly developed with Asuka Kobo (Saga) and Takasugaku Design (Fukuoka) was selected as a Good Toy in 2011 and won the Good Design Award in 2012. He holds solo exhibitions and events, and presents his research results to many people.
Dr. Higuchi's original research was based on the theme of resonating with children's curiosity and sensitivity. The idea that was loved by many children was reproduced for adults, and Gravimorph was born. (* It is similar to how manga and games originally aimed at children are now a pastime for adults around the world.) ）
Craftsman's commitment
The simpler the process of cutting, scraping, and polishing, the more the difference between the craftsman's advanced technical skills and many years of experience. The metal and wood manufacturing process alone was completed by bringing together the strengths of eight local companies.
In order to sell items, you need a variety of things such as packaging, shop bags, cushioning materials, plastic bags, shipping cardboard, etc., as well as various industries that manufacture them. We manufacture almost all of them locally. Our hometown, which has a long tradition of manufacturing, aims to continue to be a "manufacturing city" in the future.
Who are supporting us?
Target Audience
Men and women in their 30s and 40s, executives and investors who need to make decisions, creators and artists who value inspiration and sensitivity. We value the connection with work, family, and society, and deliver "relaxed time" to those who are living hard every day.
It is recommended for those who are interested in Zen, yoga, mindfulness, and hygge.
It is also recommended when relaxing in a hotel, bar or office.
Disseminating Japanese culture to the world
Exhibited at NY NOW in New York in September 2019. Exhibited at the Ambiente exhibition in Germany in February 2020. After that, the number of places to promote products to the world has decreased under Corona, but in the United States, France, Taiwan, etc., we are promoting our products mainly on the Internet.
In February 2023, we will exhibit at the German Ambiente Exhibition for the first time in three years. So far, we have sold in more than 10 countries such as the United States, Germany, France, Morocco, Taiwan, and Hong Kong.
Testimonials from Buyers
CEO, Female, 40s, Japan
GRAVIMORPH is the greatest RE-SET item of mine.
When I wonder, think and divagating,,,GRAVIMORPH makes me switch my mind in less than 30 seconds.
I'm always having this with my important timing.
Highly recommend!
*sic.
Sato Priest, Saimyoji, Sanjo City, Niigata Prefecture
A world without anything in return is beautiful. Without intention, it's gravity. Surrender to sight and hearing.
Yoga Instructor, Female, Japan
I use it to improve my concentration. It is especially recommended when introducing a work.
All products
There are no products available for display
Products
All products
There are no products available for display
GRAVIMORPH
GRAVIMORPH proposes the ancient healing culture of Japan "relaxation time" to the present day. Modern art characterized by simple movements and pleasant tones. Made in Tsubame Sanjo
1
The simple, tasteful movements and pleasant tones are unique and created by movement and sound artist Kazunari Higuchi (professor at Aichi University of Education).
2
For the first time, the metal and wood craftsmen of Tsubame Sanjo joined forces to complete GRAVIMORPH. We thoroughly pursued the basic processing of cutting, scraping, and polishing.
3
Japan we propose a relaxed lifestyle by evolving good culture such as the Japan garden "Shishiodoshi" and "Wind Chime" of ancient healing items into the modern era.
Brand Owner
More about the Brand Owner
野崎 翔太郎
Showtaro Nozaki
Born in 1982 in Sanjo City, Niigata Prefecture. A family of six, including a wife and four children (as of 2022). He has loved manufacturing since childhood, and after graduating from a local high school, he entered the Department of Mechanical Engineering at Nagoya Institute of Technology. He went on to graduate school and studied the basics of engineering. After that, he studied the latest IT technology at an IT venture company in Tokyo for three years. In 2009, he returned to his company (Nozaki Manufacturing Co., Ltd., planned to be the fifth generation) and learned craftsmanship from scratch. Wanting to create a unique item that allows you to feel the joy of experiencing and the relaxation of the mind for a new era, he began developing Gravimorph.
Nozaki Manufacturing Co., Ltd. was founded in 1902. A small company that has been dedicated to manufacturing since its founding in the manufacturing town "Tsubame Sanjo". At the time of its founding, the company manufactured metal fittings for wooden chests of drawers. Subsequently, the company manufactured locks, ski fittings, daily necessities, table tennis tables, magnesium wheelchairs, and industrial machinery parts. Currently, the company mainly manufactures agricultural machinery parts and construction hardware. It is a company that has flexibly responded to the needs of the times and has manufactured various things.
Read More
Learn more about this brand
Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
Why are we doing?
Auto-translated
I want you to live a comfortable life
GRAVIMORPH IS A COINED WORD THAT COMBINES THE TWO WORDS GRAVITATION AND MORPHOLOGY. When the combination (encounter) of simple shapes and objects is affected by gravity, which is a natural force, it creates simple and unique movements and pleasant tones.
Since ancient times, Japan has had a culture of enjoying quaint healing items that utilize the power of nature. For example, the Japan garden "Shishiodoshi" and "Wind Chime".
These items are characterized by movements and tones that use the power of nature. For example, "Shishiodoshi" was originally created as a practical item to ward off deer and wild boars that ravage the fields. After that, the irregular and graceful movements and tones of stillness and movement healed people's hearts, and it was loved for a long time as a unique presence in Japan gardens.
In today's world full of various things, we want adults in their prime who are busy with their lives to enjoy "relaxed time" and enrich their daily lives. I believe that if we adults can afford it, we will be kind to children and others, and society as a whole will move in a good direction.
Digital life is also very important, but Gravimorph is to let you enjoy an analog and limited time, just a few seconds ~ minutes. I don't want Gravimorph to change anything, but I want you to make time to think about something or refresh yourself with Gravimorph and create new vitality.
What are we doing?
Metal processing manufacturer Nozaki Manufacturing Co., Ltd.
Nozaki Manufacturing Co., Ltd. was founded in 1902 (Meiji 35) in Sanjo City, Niigata Prefecture. Sanjo City is located in Tsubame Sanjo, one of Japan's most densely populated manufacturing areas.
At the time of its founding (from the Meiji era to the Taisho era), the metal parts of wooden chests of drawers were made by hand. In the early Showa era, we manufactured locks, ski fittings, etc. Around the 30th century, we introduced a mechanical press machine, and we have been manufacturing amusement goods such as table tennis tables, daily necessities such as pots, and industrial machinery parts. Currently, our main products are agricultural machinery parts and construction hardware. We have flexibly responded to the needs of the times and have continued to manufacture products for more than 120 years.
For the new era, we have started two businesses. The first is to hold a full-fledged manufacturing experience that conveys the appeal of manufacturing. Since 2014 (Heisei 26), we have been using mini trolleys and kick skaters from our own factory machines to allow general customers to experience a real factory.
The second is to create a unique final product. For our company, which is currently focused on BtoB, BtoC was a completely new challenge. When creating the final product, we focused on three things.
1. Items unique to Japan that can challenge the world
2. Items unique to the technological capabilities of the manufacturing town "Tsubame Sanjo"
3. Items that are not practical items, but allow you to experience a unique experience
However, I was very worried about the initial idea. At that time, I happened to meet Mr. Higuchi, a designer. In the spring of 2018, Mr. Higuchi happened to participate in our manufacturing experience on a side trip on a trip. Mr. Higuchi, who is interested in metalworking and creates various ideas, and Shotaro Nozaki (5th generation of Nozaki Manufacturing), a craftsman, had a lively conversation, and the two of them created GRAVIMORPH
Commitment to the product
The idea of movement and timbre and the craftsman's commitment
Unique movements and soundswas created through many years of research by the artist Kazunari Higuchi.
Movement and sound artist: Kazunari Higuchi
Professor, Department of Early Childhood Education, Aichi National University of Education. Born in Osaka Prefecture in 1964. Since 1987, he has been researching and practicing three-dimensional sculpture works on the theme of GRAVIMORPH (modeling that moves by gravity). In 1988~1994, he won the Grand Prize and Grand Prize at the 1~7th National Woodcraft Exhibition. In 1997, the company signed a design rights agreement with Neaf AG (Switzerland) for the use of the designs "Motus" and "Ellip". In 2010, the toy "Donguri" jointly developed with Asuka Kobo (Saga) and Takasugaku Design (Fukuoka) was selected as a Good Toy in 2011 and won the Good Design Award in 2012. He holds solo exhibitions and events, and presents his research results to many people.
Dr. Higuchi's original research was based on the theme of resonating with children's curiosity and sensitivity. The idea that was loved by many children was reproduced for adults, and Gravimorph was born. (* It is similar to how manga and games originally aimed at children are now a pastime for adults around the world.) ）
Craftsman's commitment
The simpler the process of cutting, scraping, and polishing, the more the difference between the craftsman's advanced technical skills and many years of experience. The metal and wood manufacturing process alone was completed by bringing together the strengths of eight local companies.
In order to sell items, you need a variety of things such as packaging, shop bags, cushioning materials, plastic bags, shipping cardboard, etc., as well as various industries that manufacture them. We manufacture almost all of them locally. Our hometown, which has a long tradition of manufacturing, aims to continue to be a "manufacturing city" in the future.
Who are supporting us?
Target Audience
Men and women in their 30s and 40s, executives and investors who need to make decisions, creators and artists who value inspiration and sensitivity. We value the connection with work, family, and society, and deliver "relaxed time" to those who are living hard every day.
It is recommended for those who are interested in Zen, yoga, mindfulness, and hygge.
It is also recommended when relaxing in a hotel, bar or office.
Disseminating Japanese culture to the world
Exhibited at NY NOW in New York in September 2019. Exhibited at the Ambiente exhibition in Germany in February 2020. After that, the number of places to promote products to the world has decreased under Corona, but in the United States, France, Taiwan, etc., we are promoting our products mainly on the Internet.
In February 2023, we will exhibit at the German Ambiente Exhibition for the first time in three years. So far, we have sold in more than 10 countries such as the United States, Germany, France, Morocco, Taiwan, and Hong Kong.
Testimonials from Buyers
CEO, Female, 40s, Japan
GRAVIMORPH is the greatest RE-SET item of mine.
When I wonder, think and divagating,,,GRAVIMORPH makes me switch my mind in less than 30 seconds.
I'm always having this with my important timing.
Highly recommend!
*sic.
Sato Priest, Saimyoji, Sanjo City, Niigata Prefecture
A world without anything in return is beautiful. Without intention, it's gravity. Surrender to sight and hearing.
Yoga Instructor, Female, Japan
I use it to improve my concentration. It is especially recommended when introducing a work.
All products
There are no products available for display
Products
All products
There are no products available for display
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