[New brand! ] What is diversity? Special features on items that resonate with a wide range of target audiences
Food, skincare, and fashion items that focus on the positivity of diversity
[New brand! ] What is diversity? Special features on items that resonate with a wide range of target audiences
Food, skincare, and fashion items that focus on the positivity of diversity
In recent years, the word "diversity" has become common on social media.
Diversity means "diversity"A word that stands for. It is a concept that aims to recognize and respect differences and provide equal opportunities.
For example, "food diversity" means understanding and accepting the diversity of food, such as vegetarians, vegans, and allergies.
By providing such an environment and items, we can realize a dining table that can be enjoyed equally not only by inbound visitors but also by people with allergies and those who are not.
In this article, we will discuss suchBy respecting the ideas and ways of life of a wide variety of people, items are gender-free and supported by a wide range of age groupsLet me introduce you.
Cake pudding made without milk, eggs, wheat, or white sugar, baumkuchen made with rice flour, blueberry jam and olive oil without additives and pesticides. There are various genres of items such as skincare items that are friendly to sensitive skin, makeup items made with 100% natural ingredients, unisex accessories, comfortable and colorful innerwear, 4WAY bags that are perfect for working moms, and unique endangered teas.
Why don't you send out items that you can share with your family and loved ones with a smile from the store?
Vegan Suites
▼Know Enough
Vegan sweets using mainly Hokkaido ingredients
"Know Enough" is a vegan sweets brand from Hokkaido.
Rice flour is the main ingredientandNo milk, eggs, wheat, or white sugarIt is a brand that proposes [food that makes people better].
"Cake pudding" is a new sensation cake in a cup. An item that is perfect for sharing and is active in various scenes. It comes in three flavors, most often used in strawberry cheeseSoy cheese is as thick as real cheeseIt is popular to have.
It is a popular item for allergy and health-conscious people, vegan and plant-based people, and those who are interested in ethical and sustainable food, as it can be eaten deliciously by the whole family.
▼TAINAI KOGEN SWEETS
The birthplace of rice flour, Niigata Prefecture's Tainai High Nuclear Power Plant, rice flour baumkuchen
"TAINAI KOGEN SWEETS" is a sweets brand launched by a microbrewery in Tainai City, Niigata Prefecture. We manufacture and sell rice flour Baumkuchen produced by an authentic German craft beer maker.
This"Rice flour" uses rice flour from Niigata.It has a chewy and crispy texture, and you can enjoy arranging it by baking it a little and putting ice cream on it.
Born in the same placePairs perfectly with craft beerTherefore, it is a sweet that can be enjoyed as a snack.
Currently, it is mainly consumed locally due to the amount of production, so it is a popular item that travelers who visit Tainai City and people go out of their way to buy it due to word of mouth from citizens.
▼CocoChouChou
Delicious to eat, cute to look at, gluten-free and healthy snacks
"CocoChouChou"Transforming all food restrictions into positive onesWith the desire to make everyone smile, we manufacture and sell vegan and gluten-free sweets. It is a brand that is working to "make Japan food diversity" and to take root in diverse food cultures.
"Baked goods" are allNo eggs, dairy products, wheat, or white sugar.It is fragrant and baked using rice flour, joshin flour, potato starch, almond flour, coconut oil, maple syrup, etc.
Instead of saying, "This is the only thing I can eat, so I can't help it."Vegan sweets that are chosen because they are delicious and want to eat themIt is an item that is supported by a wide range of age groups, regardless of gender.
Organic food
▼ Leisurely Mountain
Jams and syrups made from home-grown additive-free produce
"Nonboriyama" manufactures and sells processed products that luxuriously use home-grown agricultural products. Without throwing away uneven or scratched items,We are also working on "Zero Food Loss" so that people can enjoy it even when it is not in seasonBrand.
"Blueberry jam" uses blueberries grown without using pesticides or chemical fertilizers. Stewed with organic cane sugar and Meyer lemonJam with a gentle sweetness.
It is a low-sugar jam that is delicious with scones and cookies.
Currently, in addition to direct sales at farms, it is available at sales offices, roadside stations, and online shops in Nagasaki and Saga prefectures, and is attracting attention from those who want to choose agricultural products that recognize the face of the producer and those who want to enjoy additive-free food.
▼ Hatena sauce
An additive-free, organic "hatena?" seasoning that proposes the joy of eating
"Hatena Sauce" is a brand that develops slightly unusual seasonings, pickles and syrups.Don't stick to the recipe, eat it in your own way, and ask, "What is this? I want you to enjoy delicious food that starts with "Hatena?", and was born.
The ingredients of "Aged Lemon Sauce" are lemon, salt, and juniper berries, and it has a simple but "hatena" taste. It has a characteristic sour taste, so it is perfect for hot fried food, but the arrangements are endless. In addition to being used as a sauce, it is also an item that can be used outside of meals, such as lemon squash mixed with carbonated water, lemon sour and vanilla ice cream mixed with shochu, and used for making sweets.
The materials used are:Organic and additive-free.
It is a name that makes you want to try it, so it is attracting attention from those who like new and mysterious things.
▼PASSION FRUIT DAUGHTERS
Butter and pudding made with additive-free and pesticide-free passion fruit from a remote island in Kumamoto Prefecture
"PASSION FRUIT DAUGHTERS" is a tropical brand using passion fruit grown on Tobaseshima, a small island in Kumamoto Prefecture.
Taking advantage of the island's warm climatePesticide-free and additive-freeWe cultivate and manufacture passion fruit and the charm of Tochijima throughout the country.
"Lilikoi butter" is a popular butter jam in Hawaii.It is a luxurious item that uses about two passion fruits in one jar, and the mellow aroma unique to passion fruit spreads in your mouth, and the refreshing and gentle sweetness melts softly.
Garnish for toast and pancakesOf course,Fish meuniere or sautéed meatIt also goes well with mustard.
Currently, it is available at food and household goods stores, online shops, and natural food stores nationwide, and is an item that can be picked up by a wide range of age groups.
▼HIME-LIA
Olive oil made with a unique method that goes well with soy sauce and broth
"HIME-LIA"Japan's first craft olive oil brand。 We sell olive oil that is so mellow that you can drink it as it is. After harvesting, the flash-frozen olive fruit is imported from Spain, and the oil is carefully pressed and filtered in the amount necessary, so that you can enjoy freshly pressed olive oil all year round.
"HIME-LIA Olive Oil"Olive oil has no peculiarities and goes well with soy sauce and soup stock, and can be eaten over regular Japanese foodAre. It is also recommended to sprinkle it on cold soup instead of soy sauce, or sprinkle it on bread or ice cream. On Instagram, you can find a lot of arrangement recipes that you'll want to try right away.
It has been featured in magazines, newspapers, and the media, and is valued by people who like to cook, those who are health-conscious, and those who live together for three generations, saying that it is safe for the whole family to eat.
Additive-free skin care and cosmetics
▼QUON
A wild craft cosmetics brand using plants that have long been said to be good for the skin
"QUON"A domestic wildcraft cosmetics brand with Yamato tea as the main ingredient.Wild craft is a farming method that does not use any fertilizers or pesticides, but is based on the "activity of life" in the soil as it is, and the original vitality of plants is condensed.
"Beauty Actualizer"An all-in-one serum that collects the ingredients of lotion, milky lotion, and serum in one.It contains plenty of Yamato tea ingredients, such as tea leaves, which contain tea catechins that protect the skin from damage such as dryness, to keep the skin healthy.
100% naturally derived ingredients, no chemical ingredientsTherefore, it is an ingredient that is gentle on sensitive skin.
There are many people who support the QUON Project, an activity that aims to realize a sustainable society, and we are currently developing a wide range of amenities at department stores, select shops, e-commerce sites, beauty salons, and rug jewelry hotels nationwide.
▼SAVON de SIESTA
Simple and gentle skincare items made from carefully selected natural ingredients
"SAVON de SIESTA" is a skincare brand that uses natural ingredients that can be used safely even by people with sensitive skin.
We do not use unnecessary synthetic additives, use materials that can be harvested locally in Hokkaido as much as possible, and propose simple care that can clean from bare skin.
"Plain soap" and "lavender soap" are bar soaps that were the catalyst for the company's founding.
A simple soap with olive oil as the main ingredient is less irritating to the skin and you can feel a gentle washIt is a popular item.
Those who have had rough skin due to cosmetics, those with sensitive skin, and babies can use it every day are safe items that are used by people of all ages and genders.
▼Ula Ula
100% natural ingredients, skin-friendly makeup items
"Ula Ula"Domestic plant-derived ingredients and herbsIt is a makeup brand that uses plant oils with a composition similar to sebum to achieve skincare-grade makeup.
"Silky Serum Powder" is a powder recommended for makeup retouching and finishing that can give a natural shine.Contains rice powder extracted from domestic riceIt adsorbs excess sebum and keeps the skin as smooth as silk.
Currently, it is available at department stores, select shops, and e-commerce sites nationwide, and is attracting particular attention from those who want to be particular about the comfort of makeup and those who are worried about skin problems.
Unisex Accessories
▼Louis FAGLIN
A long-established Parisian accessory brand offering vintage and modern designs
Louis FAGLIN is a jewelry and accessories brand founded in Paris in 1899. Vintage items that are not swept away by the times and original designsRotary cufflinksand so on.
A design that blends traditional methods with cutting-edge designMany of them are unisex and will complement any outfit.
Currently, it is sold at department stores, select shops, and e-commerce sites, and is supported by a wide range of customers as a gift for loved ones and as a fashion accent for businessmen and specialty foodists.
▼IRO LAB
Gender-free accessories that express "flowers, birds, wind and moon"
"IRO LAB" manufactures and sells accessories that can heal yourself and those around you. No matter what kind of living environment you live in, we want you to say that you like what you like and feel happy with accessories.
All IRO LAB accessories are made of acrylic and resin.Motifs of familiar natureIt is designed to: Even if they have the same design,To make the person feel comfortableThere are also many options for metal fittings.
It is popular among men and women in their 10~30s, and is attracting attention from those who like art such as museums and theaters.
Femtech
▼Cuip
An innerwear item brand born from a long-established inner manufacturer that is comfortable to wear even on gloomy days
"Cuip" is an innerwear brand for women born from a long-established innerwear manufacturer that makes daily life comfortable.
There are calls for work style reform and gender equality, and there is a growing interest in women's health issues. Therefore, I thought that there might be more possibilities in the inner."Innerwear that is always cute, comfortable and can be worn with peace of mind"We are proposing.
"Water Absorbent Shorts"Original gusset structure with 9 layers of 6 types of fabrics with different performancesIt has a firm amount of water absorption and a dry feel.
Based on color psychology10 color optionsis popular because you can choose according to your mood.
It is also a nice point that it can be used like a set product by matching the color with a soft bra.
It is a popular item for women who want to spend time in their favorite innerwear at any time.
▼ Earth Washing Team
Cloth napkins made of 100% natural modal fabric that are easy to use even for the first time
"Earth Washing Team" is a lifestyle brand that develops items that are comfortable for people and the earth, based on the concept that natural living is comfort.
"Cloth napkins" that can be used repeatedlyAn item that surprises you with warmth。 Used on the skin surfaceThe material "Modal" is mainly used for high-end underwearThe texture is addictive once you use it.
Items that eliminate delicate worries such as anxiety and discomfort during the sanitary period and urine leakage before and after childbirth are perfect for women who want to spend every day as comfortably as possible.
▼ Mother's bag specialty store made by mothers | GB
A 4WAY bag for moms who can be used as a commuting bag and is always fashionable
Next, I would like to introduce a "mother's bag specialty store made by mothers" that solves the worries of those who are about to return to work | GB".
Women's participation in society has become commonplace, and the number of mothers returning to work after childbirth is increasing year by year.
"4WAY Mother's Backpack" realizes the "wish to have" of mothers,A neat design that can also be used as a commuting bag.
11 pockets and wide openings for easy searching inside the bagEquipped withThe main body and mini shoulder can be removed.It is a nice point that it can be customized according to the scene.
"You can enjoy your favorite fashion without dressing like a mom!" is a bag that is supported by working moms, and is now a hot topic on SNS.
Items that lead to the conservation of biodiversity
▼CLASS EARTH
Thinking about the future of Japan's nature and traditional culture through tea
"CLASS EARTH" provides learning to encourage students to take the right action with the right knowledge, and provides support for business activities and biodiversity conservation.
"Endangered tea Butter Tea" is a tea that is on the verge of extinction due to a lack of successors in the production area and changes in the production environment. When you put it in your mouth, the aroma of burnt wood and the bitterness and sweetness reminiscent of cacao spread, and it is a gentle taste tea that tightens with a pleasant astringency.
It is available at luxury hotels, sustainably conscious restaurants, and select shops.
[New brand! ] What is diversity? How did you like the item feature that resonates with a wide range of target audiences?
At goooods, you can return your first brand for 30 days.We also have a lot of sales support items such as promotional POPs, so whether you've seen a brand you've seen before or a brand you're seeing for the first time, please take this opportunity to try it out!
goooods 編集部
3/29/24Publish
Brands featured in this article
Know Enough
Vegan sweets from Hokkaido Bibai."Food" that makes people better.
TAINAI KOGEN SWEETS
A sweets brand of Niigata Beer Brewing that manufactures Tainai Highland Beer and Gingo Beer.
Baumkuchen "Premium TAINAI Rice Flour Baum" using rice flour from Tainai City is sold.
CocoChouChou
Don't put up with it, enjoy the joy of being able to eat deliciously.
Without eggs, butter, milk, flour, or white sugar, we carefully make vegan, gluten-free, and healthy sweets one by one.
Leisurely Mountain
We sell processed products using blueberries, ginger, and citrus fruits grown without using pesticides or chemical fertilizers at farms in Saga and Nagasaki, as well as items that allow you to enjoy your daily life.
Hatena Sauce
A little unusual seasoning, pickle or syrup. Because it is a taste that has never been seen before, you can eat it in your own way without sticking to how to eat it or the recipe of the dish. Please enjoy it with a sense of feeling.
PASSION FRUIT DAUGHTERS
A tropical brand of Japan in which passion fruit plays a leading role.
Using sweet passion fruit grown by us on a small island in Kumamoto Prefecture, we deliver tropical incense to our daily dining table all year round.
HIME-LIA
The biggest feature of HIME-LIA olive oil is its "unique manufacturing method" that presses frozen olive fruit.
QUON
People are naturally beautiful.
Organic Cosmetics
When a New Beacon Opens
I found the beautiful "skin" of Japan and the beautiful "future" of Japan
Domestic Wild Craft Cosmetics
SAVON de SIESTA
A simple skin care that allows you to make your skin beautiful from bare skin, using carefully selected natural ingredients as raw materials, with kindness to the skin as the top priority. We will give you a moment of relief in your daily life.
Ula Ula
The more you use it, the more your bare skin becomes sunny and full of radiance.
It's as comfortable as an extension of your skincare routine
A makeup series that emphasizes innate beauty.
Louis FAGLIN
A jewelry and accessories brand founded in Paris in 1899.
Former manufacturer of one of France's leading luxury brands.
A family business that invented the rotating cufflinks behind the scenes.
IRO LAB
"I want to express flowers, birds, wind, and the moon with colors and materials."
"I don't want to say that there is always pain."
We produce accessories based on these two principles.
Cuip
I want to slack off, but I want to be cute. Cuip, an inner brand for such women. With all my heart from the female staff of a long-established manufacturer that sold Japan's first water-absorbing shorts
Earth Washing Corps
Natural living is comfort. Natural Life Style Shop that helps people and the earth live comfortably from the four aspects of clothing, food, housing, and beauty
Mother's bag specialty store made by mothers | GB
A mother's bag specialty store that collects and makes real "nice to have" moms. The signature item is a 4WAY bag that can be removed freely.
CLASS EARTH
Leaving a sustainable future for children
Conservation of biodiversity
We provide learning and conduct business activities.
Brands related to this article
amanoppo
We manufacture baby toys that the whole family wants to have with them forever.
In order to pursue a comfortable life for the family, we are particular about details such as color and tone.
mizutori
We are developing clogs and room shoes that can be worn like sandals and are particular about comfort.
A wide variety of designs in collaboration with other industries and designers are attractive.
SkinAware
Organic cotton wear and lifestyle products with a sustainable production background that is sincere to the natural environment and people. We will color a high-quality relaxing time with the highest quality
βeater-cosmetics
Under the banner of "Beautiful hair changes lives", it is a hair care brand created from the on-site experience and customer feedback of the representative, who is an expert who has specialized in hair straightening and hair care for more than 10 years.
UNIK
"It's just silk." Hair care and skin care that gives the smooth feel of silk to hair and skin. Contains "silk nanofibers" that are nano-sized silk as it is.
taneco
I want to deliver the good things and good things of Tanegashima to many people together with the people of the island.
"taneco" was born from such thoughts.
SAVOY
We have a wide range of tastes and color variations, from sexy and glamorous bags to casual, modern basic design bags.
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