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ima touki

We will propose tableware that colors the warm time of family gatherings like a "living room" where families gather, and is close to the lives of people living "now" and suits modern lifestyles.

ima touki

イマ トウキ
Vendor
株式会社アペックスハート
We will propose tableware that colors the warm time of family gatherings like a "living room" where families gather, and is close to the lives of people living "now" and suits modern lifestyles.

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About the brand

We will propose tableware that colors the warm time of family gatherings like a "living room" where families gather, and is close to the lives of people living "now" and suits modern lifestyles.
1
We propose tableware that is easy to clean, suitable for everyday use, fits into the dining table, and is easy to incorporate into modern lifestyles.
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Buyers who are familiar with Mino ware visit the restaurant themselves, and we have a lineup of tableware that has been carefully selected by seeing and touching it with their eyes, as well as tableware that has been newly created together with the maker.
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Learn more about this brand

Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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From special gifts for milestones in life to tableware that adds color to everyday life.
30 years of thoughts for the future. I want to weave a new story of Mino ware.
 
For 30 years, we have been planning, manufacturing, and selling bridal gifts in Tajimi City, Gifu Prefecture. We have continued to make gifts with the hope of smiling and happy for both the giver and the recipient through gifts, which are gifts that commemorate a special day in life.
 
 
 
And now we have taken a new step forward and launched our own tableware brand.
The reason for this is to shift from a once-in-a-lifetime gift to a product that looks ahead to a long life and continues to accompany lifestyle changes. And I want to focus not only on the giver, but also on the joy of choosing for myself.
 
 
We love Tajimi, where we were born and raised, and the Tono region of Gifu Prefecture.
We would like to create new value for Mino ware by utilizing the know-how that we have cultivated over many years of manufacturing together with Mino ware kilns, the traditional techniques of Mino ware, and the flexibility to create a wide variety of products.

What are we doing?

While inheriting the tradition of Mino ware, we will continue to take on new challenges.
We will visit the kilns, listen to the voices of our customers, and create "tableware that people really want to use."
 
Through the sale of bridal gifts, we have met many customers and asked them about their thoughts on their new life and their ideals for tableware. In addition, we conducted a series of interviews at tableware stores and pursued ease of use and design based on customer feedback. In addition, because tableware is used every day from the perspective of female staff, we are developing tableware that combines warmth and functionality that can be used for a long time without getting bored.

Commitment to the product

Ease of care: Because it is used every day, we are particular about tableware that is easy to clean, such as dishwasher safe and microwave safe. We emphasize such practicality that you can easily use even in your busy life.
(Some dishes cannot be used in the dishwasher or microwave oven.)
 
Designed to complement the food: We propose tableware that complements the dishes, such as simple designs that shine with various dishes and designs that color the dining table gorgeously. We will support you in choosing such tableware that will make your daily meals more enjoyable.
 
Ease of use: From the perspective of housewives, mainly female staff, we are researching the size and ease of holding tableware. We aim to make tableware that feels comfortable when you pick it up, is comfortable to use, and feels the joy of continuing to use it.
 
 
[Stella series]
The Stella series, which depicts delicate geometric patterns on the entire plate, is a gorgeous design that combines the exoticism of the East with the essence of the West. The pattern is drawn three-dimensionally using the water-repellent technique of Mino ware.
 
 
[SOL Cafe Cup]
A free cup made of warm red clay combined with a glaze of earthy hues.
It is a product that is accepted by both women and men with a warm texture and a stylish design with a pursed mouth.
 

Who are supporting us?

There are many tableware that is easy to use on a daily table, and the main target is women in a wide range of ages from 20s ~ 60s, but we also handle sake vessels that take advantage of the texture of Mino ware and tableware with simple designs, and are also supported by men.
 
In addition, since we have been handling gift products for many years, we also offer products with gift packages such as cosmetic boxes and wooden boxes, which are also available at gift specialty stores and general stores.
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You can also get an up to 30,000 yen coupon!
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You can also get an up to 30,000 yen coupon!

 

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