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buøy
Buøy, an upcycling brand of marine plastic waste, offers many products with unique patterns and colors made from plastic waste that accidentally washed ashore.
1
[Products made from almost 100% marine plastic waste]
Due to the unique molding method, each piece has a different color and pattern while keeping the color of the garbage as it was.
2
[Using discarded plastics to make products that cannot be thrown away]
We buy garbage from volunteer organizations in various places. All products are marked with the "place of raw material extraction".
3
[A brand that exists to disappear someday]
Our brand exists for the day when plastic will disappear from the ocean and BUØY will not be able to be made.
Brand Owner
More about the Brand Owner
株式会社テクノラボ
buoy事業部
Technolab Co., Ltd. is a plastic manufacturer located in Yokohama City, Kanagawa Prefecture. We have specialized in the design and low-volume production of enclosures for IoT devices and wireless devices.
As a plastic professional related to plastics, "buøy" is a brand that was born from the desire to take action to solve the marine plastic waste problem, which has become a hot topic in recent years.
We are working to create a system that can support the collection of more marine plastic waste every day and to develop products that can revitalize the market for marine waste materials.
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Learn more about this brand
Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
Why are we doing?
Auto-translated
We, Technolab Co., Ltd., are a plastic manufacturer in Yokohama City that handles housings for IoT devices and other devices. In 2020, we launched buoy, an upcycling brand for marine plastic waste, with the desire to make use of the knowledge and experience that we have as a plastic manufacturer to confront the problem of marine litter.
I thought that if more people heard about the current state of the ocean, the number of people working on marine problems would increase, and we would be closer to solving the problem of marine debris. Even if the ocean you see on social media is beautiful, there is marine debris hidden under the feet and behind the photographer. I hope that many people will pick up BUØY and feel the problem of marine debris up close.
Our brand exists for the day when plastic will disappear from the ocean and BUØY will not be able to make it.
What are we doing?
We have partnered with beach cleanup organizations all over the country to purchase plastic waste collected on the beach as "vintage materials."
We are creating a circular system in which products are made from the purchased waste, people who sympathize with the concept and story purchase it, and the purchase price is used to buy the garbage again.
It is true that plastic has a negative impact on the environment, but it is also true that it is a necessary material for our lives at the moment.
While reviewing the current situation of over-reliance on a large number of plastic products, we must think about how we should change and what kind of society we should become in order to coexist with products that can only be made of plastic. I am working with the hope that buoy will be a catalyst for that.
All products are labeled with the place of origin (the place where marine plastic waste drifts ashore).
Commitment to the product
Buøy is a product made of almost 100% marine plastic waste.
It is characterized by its vivid color, but due to its unique molding method, it has a different color and pattern one by one without adding or subtracting colors at all, while keeping the color that the garbage had.
↓ The color of marine debris collected by chance becomes the color of the product as it is.
1. A coaster that looks like a painting
Plastic is a representative of homogeneous materials, but each of our products has a different pattern and expression.
It has a color unique to plastic and is attractive for its simplicity that blends in with the interior.
2. Bath toiletry series that takes advantage of the characteristics of water-resistant marine plastic waste
Marine plastic waste continues to float in the sea because it is resistant to water and does not rot forever. The disadvantages have been turned into advantages by the soap dish and toothbrush stand that add color to the washroom.
3. Light and small plant pots that add color to your room
Ordinary plastic tends to float in the room because of its homogeneous look, but buoy has a marble pattern that mixes various colors, so it is easy to blend in with the interior. There is no need to worry about plastic breaking, so you can have it placed on a shelf.
Who are supporting us?
Target group: Men and women of a wide range of ages in their 10~50s
Actual customer base: Mainly women in their 20s ~ 30s, people who like marine activities such as surfing, etc.
Available stores: 41 stores in Japan, 2 stores overseas (as of the end of October 2022)
Others: POPUP held at department stores, hotels, etc.
buøy
Buøy, an upcycling brand of marine plastic waste, offers many products with unique patterns and colors made from plastic waste that accidentally washed ashore.
1
[Products made from almost 100% marine plastic waste]
Due to the unique molding method, each piece has a different color and pattern while keeping the color of the garbage as it was.
2
[Using discarded plastics to make products that cannot be thrown away]
We buy garbage from volunteer organizations in various places. All products are marked with the "place of raw material extraction".
3
[A brand that exists to disappear someday]
Our brand exists for the day when plastic will disappear from the ocean and BUØY will not be able to be made.
Brand Owner
More about the Brand Owner
株式会社テクノラボ
buoy事業部
Technolab Co., Ltd. is a plastic manufacturer located in Yokohama City, Kanagawa Prefecture. We have specialized in the design and low-volume production of enclosures for IoT devices and wireless devices.
As a plastic professional related to plastics, "buøy" is a brand that was born from the desire to take action to solve the marine plastic waste problem, which has become a hot topic in recent years.
We are working to create a system that can support the collection of more marine plastic waste every day and to develop products that can revitalize the market for marine waste materials.
Read More
Learn more about this brand
Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
Why are we doing?
Auto-translated
We, Technolab Co., Ltd., are a plastic manufacturer in Yokohama City that handles housings for IoT devices and other devices. In 2020, we launched buoy, an upcycling brand for marine plastic waste, with the desire to make use of the knowledge and experience that we have as a plastic manufacturer to confront the problem of marine litter.
I thought that if more people heard about the current state of the ocean, the number of people working on marine problems would increase, and we would be closer to solving the problem of marine debris. Even if the ocean you see on social media is beautiful, there is marine debris hidden under the feet and behind the photographer. I hope that many people will pick up BUØY and feel the problem of marine debris up close.
Our brand exists for the day when plastic will disappear from the ocean and BUØY will not be able to make it.
What are we doing?
We have partnered with beach cleanup organizations all over the country to purchase plastic waste collected on the beach as "vintage materials."
We are creating a circular system in which products are made from the purchased waste, people who sympathize with the concept and story purchase it, and the purchase price is used to buy the garbage again.
It is true that plastic has a negative impact on the environment, but it is also true that it is a necessary material for our lives at the moment.
While reviewing the current situation of over-reliance on a large number of plastic products, we must think about how we should change and what kind of society we should become in order to coexist with products that can only be made of plastic. I am working with the hope that buoy will be a catalyst for that.
All products are labeled with the place of origin (the place where marine plastic waste drifts ashore).
Commitment to the product
Buøy is a product made of almost 100% marine plastic waste.
It is characterized by its vivid color, but due to its unique molding method, it has a different color and pattern one by one without adding or subtracting colors at all, while keeping the color that the garbage had.
↓ The color of marine debris collected by chance becomes the color of the product as it is.
1. A coaster that looks like a painting
Plastic is a representative of homogeneous materials, but each of our products has a different pattern and expression.
It has a color unique to plastic and is attractive for its simplicity that blends in with the interior.
2. Bath toiletry series that takes advantage of the characteristics of water-resistant marine plastic waste
Marine plastic waste continues to float in the sea because it is resistant to water and does not rot forever. The disadvantages have been turned into advantages by the soap dish and toothbrush stand that add color to the washroom.
3. Light and small plant pots that add color to your room
Ordinary plastic tends to float in the room because of its homogeneous look, but buoy has a marble pattern that mixes various colors, so it is easy to blend in with the interior. There is no need to worry about plastic breaking, so you can have it placed on a shelf.
Who are supporting us?
Target group: Men and women of a wide range of ages in their 10~50s
Actual customer base: Mainly women in their 20s ~ 30s, people who like marine activities such as surfing, etc.
Available stores: 41 stores in Japan, 2 stores overseas (as of the end of October 2022)
Others: POPUP held at department stores, hotels, etc.
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