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SALANI

SALANI

サラニー
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アニマルデザイン株式会社
SALANI is “A quiet bloom within.” ── The Quiet Inner Flower ── This is a premium hair care brand with the concept behind this concept.

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T8290001044720

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About the brand

SALANI is “A quiet bloom within.” ── The Quiet Inner Flower ── This is a premium hair care brand with the concept behind this concept.
1
It's not just hair care, By styling your hair, We offer proposals that even align your mood and presence.
2
While valuing the value of the experience, From fragrance, texture, design, to worldview, We provide consistent brand design.
3
Harmonizing with fashion, spaces, and lifestyles "Hair care that quietly blends into everyday life" We are developing our brand as such.

More about the Brand Owner

アニマルデザイン株式会社

ANIMAL DESIGN.ltd

Our company has long been involved in the beauty industry, We have been engaged in planning and selling beauty products and hair care products, as well as distribution for salons. Based on the knowledge cultivated through years of interaction with beauty professionals and hairdressers, We are building our brand while pursuing "quality that truly makes you want to continue using it in everyday life."
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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SALANI was created to quietly yet surely bring out the true beauty of women living in the modern era. The reason for launching the brand was the desire to deliver a simple and sophisticated hair care experience to modern people, who often put off self-care amid daily busyness and stress.
　
Hair greatly influences a person's impression, but finding time to carefully face it in daily life can be surprisingly difficult. That is why SALANI pursues products that support the beauty that quietly blooms from within, under the concept of "A QUIET BLOOM WITHIN."
　
Our goal is not just to offer external beauty, but to offer a quiet moment to face yourself through your hair. Its minimalist design, stripped of unnecessary elements and carefully selecting only the truly essential ingredients and functions, naturally blends into an urban and sophisticated lifestyle. Since its inception, the brand has aimed to achieve timeless beauty that is both modern and beloved across generations.
　
Through daily care, SALANI products bring out your hair's natural suppleness, shine, and inner elegance. Whether on busy mornings or quiet nights, SALANI's products quietly stand by your side, providing women with a small boost to shine authentically. That is our wish.
　
　

What are we doing?

SALANI offers sophisticated hair care for modern women under the theme of "beauty born from inner tranquility."
To embody the brand's worldview, product development pursues "minimal and essential beauty," eliminating unnecessary decorations and excessive fragrances. We carefully select only the necessary ingredients and are committed to delivering the care truly needed for your hair and scalp.
　
All products are manufactured domestically in Japan, with strict quality control. We also pay attention to sustainable ingredient selection and simple, easy-to-recycle packaging designs.
　
SALANI continuously offers products that strip away unnecessary elements to balance contemporary sensibilities with timeless beauty.
　
　

Commitment to the product

SALANI products focus on minimal, sophisticated designs and tangible effects that you can feel every time you use them. Our flagship product, 'MORE CHANGE,' is an oil-in-lotion-type leave-in treatment mist. Luxuriously blended with ingredients specialized for hair repair, protection, and texture enhancement, such as triple keratin, triple ceramide, and hydrolyzed collagen, it protects hair from heat damage while achieving a smooth, manageable finish. It is also highly supported because it allows for a two-way solution: morning bed habit correction and styling, or intensive nighttime repair care. The scent features an elegant and clean jasmine &muguet fragrance that is well received by a wide range of generations.
　
"OIL BALM" is a multi-use balm that exquisitely blends natural oils and butter. It features a soft texture that can be used not only for hair styling but also for out-of-bath care and body and hand care. Camellia butter and nine types of high-performance emollient ingredients prevent dryness while creating a natural gloss and texture. The rich aroma of pear and freesia enhances a dignified femininity and clarity. It spreads well and provides deep hydration even with a small amount, making it a great value for money.
　
Additionally, the "SHAMPOO" and "TREATMENT" formulas create fine lathering and gently envelop hair and scalp. Ingredients like hematin, keratin, and silk deliver moisture deep to the core of the hair, leading to a supple and shiny finish.
　
　

Who are supporting us?

It has garnered a lot of support, especially among women in their 30s to 50s.
It is especially highly regarded by those who want to cherish their individuality and beauty even when busy with work or raising children.
The actual customer base is not only women with high aesthetic sensitivity, but also men seeking simple and high-quality items, and more and more choosing them as gift-seeking items.
　
Actual buyers have commented that "hair is easier to manage," "the scent is pleasant," and "the simple packaging blends well with interior decor."
　
　
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