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FORTUNA Tokyo combines Nishijin weaving with modern design. It is a Japanese brand that is popular with inbound tourists due to its high quality.

1.8万

Followers

FORTUNA Tokyo

フォーチュナトウキョウ

Vendor

（株）Beat Communication、FORTUNA Tokyo

FORTUNA Tokyo combines Nishijin weaving with modern design. It is a Japanese brand that is popular with inbound tourists due to its high quality.

1.8万

Followers

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About the brand

FORTUNA Tokyo combines Nishijin weaving with modern design. It is a Japanese brand that is popular with inbound tourists due to its high quality.

The ties are made in Japan by Nishijin and Kyo weaving.

We have a showroom in Hollywood, and our collection products are also worn by overseas celebrities. It is handled by Singapore Isetan and is popular with inbound tourists.

Learn more about this brand

Why are we doing?

What are we doing?

Commitment to the product

Who are supporting us?

Why are we doing?

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1. Brand Background

FORTUNA Tokyo is a luxury brand that combines traditional Japan beauty with modern fashion.

2. Mission

Mission: To fuse traditional Japan crafts with modern design to provide new fashion value to people around the world.

3. Values

Tradition and innovation: Embrace modern design and technology while respecting traditional Japan techniques and materials.

Quality &Sustainability: We use high-quality, sustainable materials to create environmentally friendly products.

Craftsmanship: We use Japan's skilled craftsmanship to provide products with great attention to detail.

4. Why are we doing it?

FORTUNA Tokyo's goal is not just to succeed as a fashion brand. Our mission is to spread the wonders of Japan's traditional crafts to the world and pass on its technology and culture to the next generation.

Preservation and evolution of culture: Japan's traditional crafts are a wonderful heritage, and we are trying to preserve and evolve our culture by reviving its techniques and aesthetics in modern times.

Communicating to the world: I want people all over the world to know the beauty of Japan and feel its charm. This allows for greater international cultural exchange and understanding.

A sustainable future: By adopting eco-friendly materials and manufacturing processes, we hope to help achieve a sustainable future in the fashion industry.

5. Product Line

All FORTUNA Tokyo products are manufactured in Japan and are made with carefully selected materials and advanced craftsmanship. Typical products include:

Japanese Modern Collection: Apparel with a contemporary design that incorporates traditional Japanese patterns.

Haute Couture: A high-end line made by artisans one by one.

Accessories: Accessories and bags made from traditional Japan materials.

What are we doing?

1. Product Lineup

1.1 Apparel

Japanese Modern Collection: Contemporary and sophisticated clothing with traditional Japanese patterns and Japan textiles. It features men's fashion, ties, shirts, and jackets that incorporate elements of kimono and yukata robes.

Haute Couture: One-of-a-kind garments made with high-quality materials and exquisite craftsmanship. We offer tailor-made suits to suit the body type and preferences of our customers.

Casual line: Comfortable and stylish items suitable for everyday use. T-shirts, hoodies, etc. that incorporate Japanese elements.

1.2 Accessories

Bag: Bag made of traditional Japanese patterns and materials. We pursue both usability and design.

Shoes: Japan craftsmanship shines through in setta and geta.

2. Production Process

2.1 Design

Inspiration: Designs inspired by Japan's nature, culture and history. It incorporates seasonal landscapes and traditional patterns.

2.2 Material selection

High-quality materials: Mainly natural materials such as silk, cotton, and wool. We place importance on sustainability and select environmentally friendly materials.

Traditional techniques: We actively incorporate traditional Japan craft techniques such as Nishijin and Kyo weaving in Kyoto.

2.3 Manufacturing

Domestic production: Manufactured in Japan and quality control is thorough.

Craftsmanship: Each piece is made by hand by skilled craftsmen in Japan. It achieves a high-quality finish with attention to detail.

Through these initiatives, FORTUNA Tokyo continues to provide high-quality and unique products to its customers. We hope that buyers will understand our brand's philosophy and values, and together we can build a new fashion future.

Commitment to the product

Introduction of main products and focus products

1. Nishijin Woven Tie

Feature:

A fusion of tradition and modernity: a tie made using Nishijin weaving techniques from Kyoto. Traditional weaving techniques are arranged in a modern design.

High Quality Material: Silk is used, with a smooth and shiny finish. It is also highly durable and can be used for a long time.

Wide range of designs: A wide variety of designs are available, from traditional Japanese patterns to modern patterns.

Appealing points:

Ideal as an elegant accent for business and formal occasions.

As a high-quality tie that incorporates traditional Japan techniques, it is popular with overseas customers.

2. Domestic polo shirt

Feature:

Japanese accents: Embroidery and prints are applied to a simple design to add a subtle Japanese essence.

High-quality cotton: Made from soft, breathable cotton. Comfortable to wear.

Appealing points:

It is versatile for everyday use and sports scenes such as golf.

With a simple yet luxurious design, it can appeal to a wide range of customers.

3. Japanese Modern T-shirt

Feature:

Japanese design: Japanese design on the chest and back. It features delicate prints that make you feel the aesthetic sense of Japan.

Premium Cotton: Made of high-quality cotton, comfortable to the touch and comfortable to wear.

Appealing points:

As a casual fashion item, it is active regardless of the season.

The design makes you feel close to Japan and is popular with tourists and overseas customers.

Who are supporting us?

FORTUNA Tokyo has received a lot of support as a unique brand that combines the traditional beauty of Japan with modern fashion. In particular, it has strong support from the following customer groups.

1. Why is there a high demand for gifts?

Luxury and uniqueness: FORTUNA Tokyo's products are high-quality items that incorporate traditional techniques and feature unique designs that are not found anywhere else. This makes it the perfect special gift and is chosen as a gift by many people.

2. Men's fashion is the mainstay

Businessmen: High-quality Nishijin woven ties and polo shirts are especially favored by businessmen. It is the outfit of choice for important business meetings, meetings, and formal occasions, as well as for customers who are looking for luxury and dignity, such as golf and holidays.

Men who are particular about fashion: Polo shirts and T-shirts with Japanese modern designs are easy to incorporate into everyday casual style and are popular with fashion-conscious men. The simple yet accented design has garnered support from many men.

3. Half of your customers are women

Gift selection from women: The fact that half of your customers are women while men's items are the mainstay shows that women are choosing products as gifts for men. As a gift for a special occasion or anniversary, it is highly supported by women because it has a wide range of high-quality items that are appreciated by men.

Pick it for yourself: Some of the products are also available in unisex designs and sizes for women, making it more common for women to buy for themselves.

FORTUNA Tokyo is a brand that focuses on high-quality men's fashion items, but also has a strong following among female customers due to the high demand for gifts. A number of items that can be incorporated into business scenes and casual styles are chosen as attractive gifts not only for men but also for women.

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Deferred payments of up to 60 days

Pay for purchases by invoice. Payment via credit card is also accepted.

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