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Herbal tea that leads to support for education in Cambodia. Contains 12 tea bags that can be easily made with cold brew and herbal liquor. Cute packaging with illustrations of school goods makes it a perfect gift

〜1,000

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ON T'ADORE

オンタドール

Vendor

株式会社セジョンティ

〜1,000

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About the brand

Products that balance design and social contribution

Handled at Omotesando SPIRAL, Shibuya Loft, Ginza Loft

Learn more about this brand

Why are we doing?

What are we doing?

Commitment to the product

Who are supporting us?

Why are we doing?

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Ontador is a French word that says, "Everybody loves you."

We support children in areas of Cambodia where medical care is not available to create funds for school operations and teaching materials by purchasing herbal teas grown in the schoolyard at fair trade in order to learn about traditional herbal medicine. The purpose of the brand is to help children get enough educational opportunities.

Herbal tea is a wild herbal tea. As a beverage that is taken into the body, it is caffeine-free and has no symptoms of poisoning, leading to safe and gentle health care.

Just as children in villages learn traditional herbology and use their knowledge to maintain the health of their families and villagers, we launched the brand with the hope that the custom of maintaining the body with herbal tea will spread to men and women of all ages in Japan.

Unfortunately, there is no end to the number of cases in which aid funds to developing countries are stolen or used as bribes to law enforcement before they reach the local targets.

I feel that a system in which support is delivered "directly" to the target person by purchasing the deliverables made as part of the class "directly" from the school has the potential to solve the problems of support in the future ("visualization" of support).

What are we doing?

It is an environmentally friendly brand that uses natural cultivation without pesticides and fertilizers for tea leaves, gasoline-free (natural drying) for drying, plastic-free for agricultural tools, and Soiron (made in Japan), a plant-derived material that returns to the soil, for tea bags. It is also recommended for childbirth gifts for nursing mothers.

Currently, 15 elementary and junior high schools are participating in the program, and in areas where there are no hospitals or where medicines cannot be bought, children learn about herbal teas in class, helping to maintain the health of their families and residents.

The three types of butter peas, roselle hibiscus, and lemongrass handled by Ontadol are originally herbs that can be brewed with water, but in the COLD BREW series currently on sale, the extraction time is reduced to 20 minutes by eliminating strings and tags, increasing the cross-section, and crushing the tea leaves. Moreover, the taste is milder and easier to drink when brewed with room temperature water because the ingredients dissolve slowly without losing their ingredients than in boiling water. It can also be enjoyed by those who do not like herbal tea.

You can also easily make herbal wine by soaking it in raw liquor such as shochu or rum overnight, or put one tea bag in the rice cooker and cook rice.

Commitment to the product

Lemongrass Tea Bag 12 Packets Gift Can 2,300 yen

Butterfly Pea Tea Bag 12 Packets Gift Tin 2,300 yen

Roselle Hibiscus Tea Bag 12 Packets Gift Tin 2,300 yen

Who are supporting us?

In response to feedback that herbal tea is difficult to drink and that it is troublesome to boil water, we have developed the COLD BREW series, which can be extracted with a mild taste by simply putting one packet in a 500ml room temperature water bottle and leaving it for 20 minutes. It is convenient to extract for busy people, commuting to work or on the move (of course, it is delicious even if it is brewed with hot water)

Until now, many herbal tea packages have been elegantly designed for older women, but we wanted to dispel that stereotype, so we created a unisex design that is colorful but matte and restrained, and that both men and women will like. Since it is an "educational support product", it is based on the motif of stationery and school goods.

In the test sales at Shibuya Loft and Ginza Loft, lemongrass sold the most (2.5 times more than others). It may be familiar as an ingredient in Asian cuisine and has an image of being easy to drink.

At the pop-up shop of Omotesando SPIRAL, butterfly peas were the best-selling when customers tasted them. It is said to be good for refreshing the eyes, so it may be a herbal tea that leads to the elimination of major worries for modern people who are tired of smartphones and PCs. Of the three, it is the easiest to drink and lightest, so even those who are not good at herbal tea can purchase it.

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Deferred payments of up to 60 days

Pay for purchases by invoice. Payment via credit card is also accepted.

Deferred payments of up to 60 days

Pay for purchases by invoice. Payment via credit card is also accepted.

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