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Japanese and Chinese Extract Beverage e:FORCE

Japanese and Chinese Extract Beverage e:FORCE

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株式会社トラッドアローズ
A Japanese and Chinese drink designed by femcare developed by a pharmacist. Caffeine-free and low-GI design for sleep, fatigue, cold, and stress care. 500 people tasted it and demonstrated its ease of drinking. Sold at 170 locations nationwide.
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T4021001074746

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About the brand

A Japanese and Chinese drink designed by femcare developed by a pharmacist. Caffeine-free and low-GI design for sleep, fatigue, cold, and stress care. 500 people tasted it and demonstrated its ease of drinking. Sold at 170 locations nationwide.
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[When the three overlap when you drink e:FORCE] ●When fatigue becomes difficult to return ●When there is still a lot to do ●When you are in the health debt zone that damages your health and beauty
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Caffeine-free and low GI. No fragrances and no preservatives. Proven by tasting by 500 people aged 5 to 75, the fruity taste changes the common sense of Japanese and Chinese people.
3
【Main Customers】 A busy woman in her 20s ~ 70s. Natural people who are highly aware of health and beauty and are interested in sleep, fatigue, cold, and stress care.

More about the Brand Owner

株式会社トラッドアローズ

TRADARROWS.CO.ltd

＜CEO＞ Yuko Matsuzaki pharmacist Product Development Director of Certified Instructor Training for Traditional Chinese Medicine (The Japan Society of Home Pharmacy) Brand Manager (Brand Manager Accreditation Association 1st Grade Brand Manager) ＜MCO＞ Hiroshi Suetsugu marketing Product Planning Brand Manager (Brand Manager Accreditation Association 1st Grade Brand Manager) <To all of you> As a pharmacist for more than 25 years, I have met more than 1 million patients. Illness can be cured by medical insurance, but the impact of the time spent on treatment is greater than you can imagine. Physical and mental health is the driving force behind achieving your dreams and goals. e:FORCE was born from the desire to realize a society where you can live your life in your own style with dreams and hopes in your own way, forever.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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From our couple's experience, we want to maintain the body and mind that can realize our dreams and hopes." I want the results of my activities, but I don't want the health debt accumulated in the process to be carried over to the future! I don't want you and your significant partner to experience what we have witnessed. From such thoughts, e:FORCE was born. Check out our stories.
　
　
　
　
　
　

What are we doing?

Women's fluctuations such as menstruation, coldness, sleep, and fatigue cannot be controlled by "spirit".
A pharmacist who felt this way designed e:FORCE with the idea of femcare.
The power of Japanese and Chinese is not bitter, easy to continue, and integrated into every day.
After tasting it by 500 people, we arrived at a taste that can be drunk by people of all ages.
I want to increase the number of options that can be prepared without working hard. That's what we think.
　
　
　
　
　
　
　

Commitment to the product

Commitment to □ products□
・Herbal medicines and spices are carefully boiled, boiled in water, and filtered repeatedly, and produced only with extract.
・Agave syrup, which is said to be unsuitable for long-term storage soft drinks due to sedimentation and turbidity, is eliminated by a unique manufacturing method.
・Unopened storage at room temperature achieves a shelf life of 1 year.
・A taste test was conducted on 500 people aged 5 to 75 who were not good at Chinese medicine until they could drink it deliciously.
・All manufactured in our own workshop
　
　
　

Who are supporting us?

□ Sold to:
・Sold at 170 inner care select shops nationwide.
[ Cosme Kitchen, Biople, Biop, Aeon Body, Violara, On Seven Days, etc.]
・Gym, fitness, yoga studio
・Head spa, beauty salon
・Restaurants (Concentrated syrup type)
　
□ popularity ranking
1: Let's Relax
Maintaining health and beauty when hormones are disturbed due to stress, weakened immunity, and physical strength.
　
2: Nakakara Bright
Maintaining health and beauty when excessive tension, impatience, anxiety, stress, and lack of sleep are repeated.
　
3: Power Charge Now Decaf
Maintaining health and beauty when you are nervous, impatient, frustrated, and constantly physically burdened due to time pressure.
　
　
□ Achievements
　
□ Tasting POP Achievement
Tasting ×POP / Shinjuku Eatle Mine store
450,000 yen in 14 days, 530 bottles sold
　
Support at the time of □ purchase
・Provision of in-store POP (L version/A5/A4) images
・Sales talk script
・Product description leaflet
　
□ terms and conditions
[About on the EC site]
Please refrain from selling on e-commerce sites.
We are limited to business partners who can sell at physical stores.
　
[About secondary wholesale]
We ask for your refrain.
　
[Most of the customers are women in their 30s and 40s, and they buy for themselves. 】
*Held a POP-UP at 4 dealers in Tokyo's 23 wards and conducted a survey.
Provide POS data. Aggregation period<January 15, 2025 ~ February 15, 2025 >
　
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