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HWDT

We will deliver leather products with indigenous characteristics from Tokushima. Leather dyed only with natural materials from Tokushima without using chemical dyes is used. Enjoy the modest color and leather change.

〜1,000
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HWDT

エイチダブリュディティ
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HWDT
We will deliver leather products with indigenous characteristics from Tokushima. Leather dyed only with natural materials from Tokushima without using chemical dyes is used. Enjoy the modest color and leather change.
〜1,000
Followers

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About the brand

We will deliver leather products with indigenous characteristics from Tokushima. Leather dyed only with natural materials from Tokushima without using chemical dyes is used. Enjoy the modest color and leather change.
1
"Indigo dyeing" and "mud dyeing" have been going on in Japan for a long time. Using leather in colors that will continue to be loved for a long time, we will deliver a shape that can be simply faced with the material according to modern use.
2
Dyeing does not use chemicals throughout the entire process, from the cultivation of raw materials to dyeing. The unevenness caused by the natural dye creates a unique atmosphere, and each has a unique expression.
3
We hope that you will enjoy the unique colors of natural dyes that differ at the timing of dyeing and the expression that is woven by individual differences in each piece of leather.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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HWDT stands for H=Height, W=width, D=depth, T=time.
 
"The creator manipulates the height, width, and depth to create the shape, and the user develops it over time."
 
We believe that the product is not completed by the creator, but that the product is completed only when the user's time is added.
 
We aim to create products that create communication between creators and users through products.
 

What are we doing?

In 2021, we moved our base from Tokyo to Tokushima, and at the same time, we opened a shop name and mainly produced custom-made products.
 
As I was getting used to living in Tokushima, I was thinking about whether I could make things that were rooted in the community, and I had the opportunity to experience cultures such as indigo dyeing and Awa Odori, and from that point on, I thought it would be interesting to develop products with indigenous characteristics as a brand from Tokushima, so I decided to start a ready-made product line.
 
The brand concept is
"Living with the Colors of Japan"
Until around the Edo period, indigo dyeing and mud dyeing were colors for the common people.
These colors, which have now become a little distant, are found in casual life and can be said to be the "beauty" of Japan that continues to this day.
In modern times, the material (leather) that many people love is dyed using a dyeing technique that has been cultivated since ancient times, and it is made into a product.
We hope that you will enjoy the profound and modest changes in the products dressed in the colors of Japan.
You love one thing for a long time, and then you fall in love again with the expressions you meet over time.
HWDT wants to deliver such a product.
Take for granted what is normally good.
 
 
 

Commitment to the product

HWDT uses indigo-dyed and mud-dyed leather as the main material. No chemicals are used for dyeing, and the colors are colored only with plants grown without pesticides and materials obtained from the nature of Tokushima. The water is not tap water, but the water of the Kaibu River.
Natural dyes are living things in a way, and even if you dye them in the same way, you will not be able to create exactly the same color. Therefore, I think that the unevenness that is created is attractive.
It's the same with leather, each animal's life appears on its skin, and even if the leather is obtained from the same animal, each piece has its own personality, and no two leathers are exactly the same.
I hope that you will enjoy the expressions that are born from the accidental meeting of such materials.
Although they are ready-made products, they are all one-of-a-kind.
We can't make as many as mass-produced products, but we would like to deliver them one by one.
 
 

Who are supporting us?

It will be a line that will start in 2024, so we have not yet received a concrete response. We carefully give shape to the material that has been created by repeating many tests from dyeing to finishing, so we hope that you will pick it up once.
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Pay for purchases by invoice. Payment via credit card is also accepted.
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You can also get an up to 30,000 yen coupon!

 

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