While using environmentally friendly materials, we are still making things one by one with care and heart.
The Industrial Revolution completely changed lifestyles, and in the 20th century, many products using inexpensive, mass-produced, and strong plastics became available. As a result, mass production and mass consumption have become mainstream, and while people have been able to realize a richer and more convenient life, it has had a significant impact on the natural environment.
In recent years, the problem of marine pollution caused by plastic waste has become more serious, so there is a need to reduce the number of products that use plastic. As a brand with the theme of sustainable living, we believe that it is our role to manufacture products to reduce the number of consumable plastic products, but through our products, we would also like to convey to consumers the ideal relationship between "things" and "people" that is required in today's era.
In today's society, where things are overflowing, we believe that a minimalist lifestyle that organizes things and stocks only the things that are really necessary is ideal. It should be finished in a product that people will love and use for a long time. In order to get people to feel attached to our products, we need them to feel the joy of owning them, but we believe that it is not enough to be "environmentally friendly", so in addition to environmental friendliness, we plan products that pay attention to details such as design, texture when held in the hand, and usability, and manufacture each product carefully and wholeheartedly.