About the brand
Focusing on non-wire bras that do not tighten, it is a brand of affordable Japan underwear that does not compromise on comfort or design.
Since the tolerance of M size is wide, even one size covers a certain body shape, so it is easy to manage with less burden of inventory in size development.
The lining of the bra and the back gusset of the shorts are mainly made of 100% cotton fabric (with some exceptions). It is gentle on the skin and is preferred by those who are pregnant, breastfeeding, have physical problems, and are not good at tightening.
With a wide variety of designs, it is easy to match the shop concept of not only lingerie shops, but also outerwear and general stores, and is supported by a wide range of customers regardless of generation.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
Pleasant, gentle and healthy.
When I was reading medical books for studying, I learned that "tightening" caused blood circulation disorders and was not good for the body, so I was working for a maternity company at the time, and I used my knowledge and experience to develop a non-wire bra that does not tighten and launched "Le Miaou Lumiau" and became independent. At that time, there were no non-wire bras, so at first I couldn't get them to deal with me, but I gradually increased my fan base and have been manufacturing them for more than 30 years.
Soft bra 30 years, high quality soft bra made in Japan
Using a soft, elastic and soft material, manufactured in Japan, complex sewing is possible. Lace is used luxuriously and luxuriously, and in order to make the most of the sheer feeling, some products are hand-cut off each piece to remove excess seam allowances. In addition to soft bras, we also make matching shorts and tangas. The lining of the bra and the back gusset of the shorts are mainly made of 100% cotton fabric, and we aim to be gentle and comfortable without irritating the skin and not interfering with blood circulation. In addition, delicate embroidery on the fabric, craft dyeing on the lace to express bold colors, and incorporating techniques unique to Japan into the design, we are particular about both materials and design.
Commitment to the product
・ Because it is soft and comfortable, it is also preferred by those who are pregnant, breastfeeding, those who have physical problems, and those who are not good at tightening.
・ Since the size development is almost one size of M size (with some exceptions), the inventory burden is also reduced.
・ The strap of the shoulder strap is thin, so it doesn't bother you even if you can see it from your clothes. In addition, we received a voice that the strap does not slip off easily on the stroking shoulder.
・We aim for products that other companies cannot imitate.
・ It is popular not only with lingerie shops, but also with outerwear and miscellaneous goods stores.
・ It is supported by a wide range of customers regardless of generation with a wide variety of designs.
・ We received a voice that it is good as a substitute for a Japanese bra such as a yukata robe.
・It was well received by customers with breast cancer.
・ We received a voice that it is easy to use even during breastfeeding.
・ It was well received by customers who are not good at tightening.
・ I received a voice that it is not painful to wear it when sleeping at night.
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