Herb Garden Moco

ハーブガーデンモコ
Vendor
愛媛ハーブ株式会社
A small herb specialty store in Ehime that "started with a mother and child". A luxurious blend that uses a "hand-packed manufacturing method of less than 10% nationwide" that "locks in the aroma of raw herbs".
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T5500001200280

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About the brand

A small herb specialty store in Ehime that "started with a mother and child". A luxurious blend that uses a "hand-packed manufacturing method of less than 10% nationwide" that "locks in the aroma of raw herbs".
1
Less than 10% in Japan [Hand-packed manufacturing method]... An herbal tea that looks and smells beautiful by identifying the color of the petals and leaves one by one.
2
[Additive-free], which is great for women... Only herbs from Ehime Prefecture, pesticide-free, and have passed the pesticide residue inspection are used. A cup of department store quality that is particular about ingredients and manufacturing methods.
3
24 hours a day [thorough management]... We manage high-quality herbs in small quantities without mass production. Bagged within 2 weeks to prevent oxidation.

More about the Brand Owner

宮崎泰行

MIYAZAKI YASUYUKI

After graduating from university, he worked in a major leisure industry. After that, he returned home due to psychogenic hearing loss and poor health. The encounter with "Mother's Handmade Herbal Tea" that healed her own illness, It was a turning point in my life. From his own experience, he began to learn Chinese medicine because he wanted to be close to those who had the same problems. Opened stores at department store events nationwide. With a "chain of warm word of mouth" from customers In Rakuten Ichiba, "Hime Kuwacha" won the first place in the national tea ranking. With the philosophy of "creating a gentle circle between people through herbs", From the small town of Ehime to the whole country, We deliver "gentle herbs that heal the mind and body".
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Learn more about this brand

Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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At Herb Garden MOCO,
"Delivering tea that is kind to the heart"
With the wish
"Giving back to everyone who connected with me"
It is said
It was born from two passions.
 
When I was saved from my physical and mental illness by herbs,
Many teas on the market have faced the current situation of relying on additives and flavorings.
However, many teas on the market have
It contained additives such as "fragrances and preservatives" and unnecessary things.
 
"Japanese additives meet national standards."
 
Those words did not lead to peace of mind in me.
 
Furthermore, in modern society, there are many people who are stressed and anxious.
One in four people has mental anxiety.
 
That's why I started by making the soil myself,
We decided to make "Ehime fragrant, additive-free herb TEA" that takes advantage of the vast nature.
"Just one drink will make you fall in love with Ehime."
I strongly felt that only I could make such a soothing tea.
 
We use a combination of "herbs ×hand-stuffed ×Ehime citrus".
We make tea that brings mental health to the scenery of Ehime in one cup.
 
 
And "Herb Garden moco" is not just a brand that sells tea.
 
Our ultimate goal is to
In this town surrounded by the Seto Inland Sea and citrus mountains,
To create a "herb garden that cultivates the heart" where everyone can be healed.
Invite customers and business partners to the place,
Expanding the circle of peace is our ultimate goal.
 
I have experienced many difficulties and failures,
Each time, the thought of "for someone" has supported us.
Through the nature and herbs of Ehime to keep these two passions alive,
Spread smiles and peace.
 
 

What are we doing?

1. It is a job to "pack" the sun in Yawatahama City, Ehime Prefecture.
What we are making is cultivating the soil of Ehime and Yawatahama,
Herbs grown like our own children without pesticides,
Fruits made with heart by contract farmers.
That "most delicious moment",
Lock it in a bag "as it is".
That is our main business.
 
 
2. The aesthetics of "subtraction". I don't put anything superfluous.
The words "safe and secure" have become commonplace in this day and age.
So we go beyond that.
 
Home-grown herbs are grown with the power of Ehime's soil and sun.
This is because it brings out the original "wild aroma" of herbs the most.
 
Patience called "low-temperature drying".
It is easy to dry at high temperatures, but the color and fragrance will disappear.
We determine the "temperature at which the material looks the most beautiful",
I watch carefully as if I forget the time.
 
3: Wrap the "safety" proven by science with the "love" of Ehime.
A safe HERB with a tactile feel grown by us who grow it home.
In addition, high-quality HERB backed by more than 300 detailed inspection data from a long-established HERB store.
By combining these two reassurances,
A "cup that can be truly relaxed" that cannot be imitated anywhere else is born.
 
 
 
 

Commitment to the product

Annual sales and repeat rate No. 1 "Hime Mulberry Tea"
 
The signature product "Hime Mulberry Tea" is,
Ingredients × Manufacturing Method × This is a cup that is thoroughly focused on blending.
 
As a raw material, "organic mulberry leaves + pesticide-free mulberry leaves from Ehime Prefecture" are luxuriously used,
In addition, carefully selected herbs are added.
 
BLEND herbs are
Trim → Circulate → Flush
Synergistic blend design with three phases in mind.
 
Our herbal instructors
Based on the customer's experience and numerical reports over the past five years, we have repeatedly made improvements.
It is a "body circulation blend tea" that has been reblended many times to complete.
 
In addition, we are particular about the manufacturing method,
After steaming the mulberry leaves, they are roasted twice at a low temperature.
 
By doing this, it suppresses the peculiarities unique to health tea,
It is surprisingly mellow and fragrant, and has a taste that is easy to continue every day.
 
It is our long-selling product, currently selling more than 19,000 bags per year.
 
 
The ultimate luxury. "Hand-packed" protects "1% fragrance"
Hand-packed less than 1% in Japan.
We dared to choose "inefficiency".
 
Nowadays, more than 99% of Japanese herbal tea is produced by machines.
Why do we go against the times?
Do you pack one bag at a time with your fingertips?
That's because machines don't know the "heart of the herb".
 
In the machine, in order to pass it through the filling port of 5 mm,
The herbs are crushed into pieces and turned into "tea crumbs".
This accelerates oxidation, causing astringency, bitterness, and loss of fragrance.
 
We must not damage a single petal or leaf.
Pack while "designing" in a colorful way.
By minimizing the surface area, oxidation is delayed to the limit,
The moment you pour hot water, you wake up with a vivid aroma that is close to "raw herbs".
 
The citrus used is not "citrus peel (peel)", but "high-quality citrus chips" made in-house.
Not only the aroma of the peel, but also the gentle sweetness of the pulp was locked in.
It delivers the best aftertaste without cloudiness to the last drop.
 

Who are supporting us?

Our brand is
Mainly women in their 30s ~ 50s who are highly interested in health and beauty,
It is supported by customers of all generations.
 
Housewives who are especially concerned about their health,
From those who value their daily relaxation time
We have received many orders.
 
In addition, the demand for gifts is high, and the weight is easy compared to the luxurious appearance.
It is often chosen as a gift for a loved one.
 
From actual buyers
"It's delicious without any peculiarities."
"It's a little different from machine-filled herbal tea."
"I was delighted with the gift", etc.
We have received many warm voices.
The review rating on Rakuten Market is also high at 4.8 or higher.
It is also characterized by many repeat customers.
 
As a wholesale store, it is also available at JR Matsuyama Station, health food stores, cafes, esthetics, etc.
It is also widely recognized as a brand rooted in the community.
We will continue to value the voices of our customers and deliver "healing" and "health" to as many people as possible.
 
 
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Herb Garden Moco
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