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Wine is inherent.

Wine is inherent.

サケヒナタ。
Vendor
株式会社イズミセ
Turn the appeal of the label into a sales force. In a corner of the table in the sun, a brand that delivers sake that makes you want to talk, "Sake Hinata."

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Liquor License

YES

Invoice registration number

T5130001013834

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About the brand

Turn the appeal of the label into a sales force. In a corner of the table in the sun, a brand that delivers sake that makes you want to talk, "Sake Hinata."
1
"Even if you don't drink it, you can talk about it" Unique naming and cute label. The bottle design that you want to spread on social media will attract new customers.
2
By collaborating with breweries, wineries, and sommeliers from all over Japan, we guarantee a reliable taste that not only the design but also the authentic style will be satisfied.
3
It's okay if you don't know difficult knowledge. It encourages heart-pounding "jacket shopping" and provides an option that even those who are not familiar with alcohol can easily enjoy.
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Learn more about this brand

Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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More free encounters with alcohol.
"Sake Hinata" was born to provide unique encounters with sake that add color to everyday life.
We believe that there are endless possibilities in the world of alcohol. However, have you ever had the experience of "always choosing the same things" or "there are so many types that you don't know which ......one is best"?
"Wouldn't it be nice to have more freedom, more fun, and encounters with sake that are more like you?" stood up.
Both beginners and alcohol lovers. A place where you can find your own color according to your mood and scene. We will be your navigator and support you in encountering the "cup of fate" that illuminates your daily life.
　
　

What are we doing?

"Time to choose" and "moment of drinking" are more enjoyable.
Wine is inherent. So, we are trying to find alcohol from multiple perspectives, such as choosing by taste, production area, and type of alcohol. That's because I want to turn the choice of alcohol itself into a new and exciting experience.
　
We are particularly focused on unique product development and curation.
Playful names such as "Mokomoko Shih Tzu Sake" and "Nata de Coco, who hopes to build a pulpulu empire in the next life", are unique drinks that will expand your imagination. These are sake hinata. It is born from a special worldview that is unique to it.
　
Of course, there is no compromise on the contents. We go directly to breweries and producers all over Japan and select products based on their skills and thoughts. We are also discovering special sake that can only be found here, such as vegetable liqueur in collaboration with "Yasai no Yosei".
　
In addition, in the pairing series supervised by the sommelier, we propose the best combination of food and alcohol, such as "rib niyo" and "salad niyo". Just choose according to the dish and your usual dining table will be instantly gorgeous.
　
Wine is inherent. What we want to deliver is not just alcohol.
More than just a preference, it has a story, conversations are sparked, and small surprises and joys are born in the everyday. Please enjoy your encounter with such alcohol.
　
　
　

Commitment to the product

Wine is inherent. A unique lineup.
Wine is inherent. As the main product of the"Soda Float Blue Hawaii in the Middle of the Night"I would like to introduce you. The deliciousness of that dreamy soda float from a coffee shop is condensed into alcohol. It features a nostalgic sweet and sour and refreshing pineapple flavor, making it the perfect cup to refresh yourself on a hot day or when you want to pamper yourself at the end of the day. Fill a glass with plenty of ice, slowly pour soda, and top with vanilla ice cream to create an immoral "adult soda float". Enjoy a luxurious moment that makes your daily life a little special.
　
　
　
Next, I want to eat fried shrimp with Japan wine! I gave shape to that feeling"Shrimp Fryer Aunen Rocken"。 I imagined fried shrimp with a squeeze of lemon and a little salt on it. The bitterness of the wine is a pleasant accent and enhances the flavor of the fried shrimp. Of course, it also goes well with the rich tartar sauce. Enjoy the best marriage where the aroma of fried food meets the freshness of wine in your mouth.
　
　
　
And"Mokomoko Shih Tzu Sake"is a dish that allows you to feel the solid flavor of Japan sake, despite its adorable name. When drunk cold, you can enjoy a refreshing taste, and when warmed, the sweetness of the rice stands out. It is loved by pet owners and animal lovers, and is a popular gift.
　
　
　

Who are supporting us?

It's not just delicious. A cup that creates a conversation and makes you want to share.
Wine is inherent. is supported by people who are free and flexible in their thinking and are not bound by conventional stereotypes about alcohol. In particular, it is chosen by men and women in their 20s to 40s who are interested in new things and enjoy disseminating information on social media.
　
・High topicality: SNS-friendly visuals attract young people and sensitive women.
・Reliable quality: "It's not just about looks" The authentic taste is the key to repeat business.
・Gift Sharing Demand: It has received high praise as a "conversation starter" for gifts and party scenes.
　
　
　
We have received many comments from restaurants and liquor stores nationwide that "conversations with customers have increased" and "new customer bases have expanded". It has been evaluated as a "product that responds well to customers and sparks conversations" and is handled at unique stores all over the country. Our products also function as a tool to create new communication through alcohol.
　
In principle, this product is "face-to-face sales at physical stores" to maintain brand value, and we ask that you refrain from developing it on e-commerce sites, etc.
　
　
　
　

Brand review for Wine is inherent.

Reviews, word-of-mouth, and impressions from buyers who purchase this brand
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Posted on
4/24/26
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とても飲みやすく、日本酒が苦手だって人にも受け入れてもらえそう
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This review is based on orders for the following products
Replies from brands
ありがとうございます。 日本酒がわからない、という初心者の方にも手を取ってもらいやすいように造った商品ですので、そのニュアンスを受け取っていただけてとても嬉しいです。 引き続きどうぞよろしくお願いいたします。
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