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SUEHIRO

SUEHIRO

スエヒロ
Vendor
有限会社スエヒロ
A reliable taste that has been loved by more than 500 professionals in Sendai for 30 years. With thick-cut beef tongue and A5 Sendai beef that shine with craftsmanship, we will deliver an exciting and luxurious dining experience
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T7370002005318

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About the brand

A reliable taste that has been loved by more than 500 professionals in Sendai for 30 years. With thick-cut beef tongue and A5 Sendai beef that shine with craftsmanship, we will deliver an exciting and luxurious dining experience
1
We boast a proven track record of supplying over 500 restaurants in Sendai City, maintaining reliable quality and traditional craftsmanship recognized by professional chefs
2
Skilled artisans carefully select ingredients and season each piece by hand. Despite being thick-cut, it is tender and features a rich umami that overflows with every bite
3
The gift set, which includes beef tongue and tail soup, is designed to recreate authentic set meals at home and is highly regarded as a gifting
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Learn more about this brand

Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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In Sendai, the capital of forests, SUEHIRO has been immersed in the world of meat centered on beef tongue for 30 years. The reason for launching the brand is a strong desire to preserve Sendai's traditional food culture and deliver authentic flavors to people all over the country. Speaking of Sendai, beef tongue. We wanted to sublimate this specialty not just as a specialty product, but as a masterpiece with the skill and heart of the craftsman.
　
Our goal is to bring richness and happiness to people's hearts through food. In the midst of our daily busyness, we pursue quality and taste that will truly satisfy you as a reward for yourself or as a gift for your loved ones. Rather than large-scale factory production, local Sendai craftsmen carefully prepare each one to preserve the original flavor of the ingredients and the traditional taste.
　
In addition, we have signed wholesale contracts with more than 500 customers, mainly restaurants in Sendai City, and have received high praise from professional chefs. Based on its trust and achievements, we deliver it nationwide through an online shop so that you can enjoy authentic flavors at home.
　
SUEHIRO's beef tongue is more than just an ingredient; It is a "luxury" that creates a special moment at the dining table with family and friends, and it is also a "bond" that connects the hearts of the giver and the recipient. Our mission is to spread the joy of food while passing on Sendai's traditions and craftsmanship into the future.

What are we doing?

SUEHIRO handles A5 rank Sendai beef and a variety of meat products, focusing on Sendai's specialty beef tongue. In order to embody the brand's worldview, we are thoroughly committed to "authentic taste" and "craftsmanship".
　
Skilled craftsmen are involved in the preparation of beef tongue, and each piece is carefully seasoned with both salt and miso flavors. Although it is thickly sliced, it is soft and has a texture that spreads the flavor as you chew.
　
In product manufacturing, we thoroughly manage hygiene and quality, maintain freshness through freezing, and clearly display the expiration date to ensure that customers can eat with peace of mind. In addition, it is also used as a hometown tax return gift, and we are focusing on contributing to the local community and promoting the charm of local Sendai.

Commitment to the product

SUEHIRO's products are made with attention to detail to deliver luxurious flavors and high-quality experiences. Here are three main lineups with high approval ratings.
　
Sendai Specialty Aged Thick-Sliced Beef Tongue (200g)
It is the perfect size for home use, and you can fully enjoy the flavor of thick-cut beef tongue carefully prepared by craftsmen one by one. Just by baking it, you can enjoy the fragrant outside and juicy texture on the inside. It is repeated by many customers as a feast for family meals and special occasions.
　
Sendai's specialty aged thick-cut beef tongue luxury gift set
A luxurious assortment of salted beef tongue, and a full-fledged specification that includes Namban miso and tail soup. You can choose the thickness of the beef tongue from 5 mm or 12 mm to your liking, so you can recreate the authentic Sendai beef tongue set meal at home. The package is available in three types: "pine", "bamboo", and "plum", and will create a special moment from the moment you open it, whether it is for gifts or for your home.
　
Sendai beef hamburger steak
This is the ultimate luxury hamburger steak made with 100% of the highest grade A5 rank Sendai beef. The biggest feature is the sweetness of the high-quality fat that overflows with every bite and the rich flavor of Sendai beef. The "soft and melting texture" brought out by skilled technology is so mellow that you can enjoy a satisfying feeling even without seasoning. Delivered in 130g individual packaging to lock in freshness. When baked, your home table will be enveloped in the aroma of a specialty store, making it a gem worthy of being called a "work of meat art".
　

Who are supporting us?

"Suehiroya" has received support from a wide range of customers. The main target audience is the adult generation who are particular about food and those who are looking for high-quality gems as gifts. In addition, we have gained high trust from professional chefs at restaurants and hotels in and around Sendai, and having more than 500 wholesale contracts is a reliable proof of quality and taste.
　
We have received many comments from actual purchasers, such as "I was able to create a luxurious dining table for my family's anniversary," "I was very happy as a gift for my distant relatives," and "I am happy to be able to enjoy the authentic taste at home." In particular, gift sets are used for a variety of occasions such as seasonal greetings, mid-year and year-end celebrations, and family celebrations.
　
It is also selected as a return gift for hometown tax payment, and plays a role in disseminating the charm of local Sendai to the whole country. The restaurants we sell to wholesale have evaluated us as "stable quality and supply capacity" and "we appreciate the flexible response according to our operations," and we are highly trusted as a partner that supports local food culture.
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