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Bottega Baci

Bottega Baci

ボッテガ バーチ
Vendor
バーチ株式会社
Imports carefully selected organic foods from Europe, mainly from Italy. A "lifestyle company that focuses on food" that values appearance, deliciousness, and kindness to the body
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T2080001011160

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About the brand

Imports carefully selected organic foods from Europe, mainly from Italy. A "lifestyle company that focuses on food" that values appearance, deliciousness, and kindness to the body
1
Certified organic by JAS. No artificial sweeteners, colorings, or preservatives are used at all. We deliver authentic food that is gentle on both the body and the environment, using only natural ingredients.
2
Carefully selected imports from long-established and family-run small producers with over a century of history. We value authentic taste and quality created by traditional methods and artisanal craftsmanship.
3
A stylish bottle design that won the Japan Good Design Award. We also focus on visually stunning dining tables and propose a lifestyle that incorporates organic ingredients into our daily lives.

More about the Brand Owner

代表取締役　藤田　明

フジタ　アキラ

Birch's greatest wish is that Birch's products will lead to a widespread interest in food. It is an absolute condition that you can feel a sense of excitement and become a part of your life, not only looks good but is also gentle on your body, and delicious. It is not about organic or natural foods that are difficult to get by, but about being "there" in nature around us. I want people to feel organic and natural as a matter of course in their lifestyle. I want you to continue with a loose ~ feeling that you don't stretch your back as naturally as possible. We aim to be a "lifestyle company that deals with food".
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Learn more about this brand

Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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The reason Birch launched the brand was because he wanted to bring small happiness and awareness to people's lives through food. We ourselves have realized the importance of being natural in our daily lives and the importance of a table that fills both our mind and body. However, organic and natural foods tend to be perceived as "special" or "high-threshold", and they have not become a natural part of everyday life. Therefore, we started Birch with the desire to deliver organic and natural foods that everyone can enjoy naturally, more closely, and more casually.
　
Our goal is not just to import and sell food; I want to cherish the joy of eating, the joy of sitting around the table with family and friends, and the beauty and comfort of appearance. Food satisfies not only the "body" but also the "mind". That's why we value not only safety and security, but also deliciousness and excitement.
　
I hope that Birch's products will lead to a widespread interest in food, and that organic and natural products are not something special, but something that "exists" naturally in everyday life. I would like to propose a "loose~i" natural life that can be continued without stretching your back. With this in mind, we will continue to walk as a "lifestyle company that focuses on food" while valuing new encounters and discoveries.

What are we doing?

Birch mainly handles natural foods such as organic, vegetarian, gluten-free, and additive-free. The main import destinations are Italy, the birthplace of slow food, and other parts of Europe. We visit the local area to see with our own eyes the thoughts and commitments of the producers, as well as the local climate and traditions, and carefully select only products that we sincerely want to incorporate into our lives.
　
In order to realize Birch's worldview, it is important to be able to see the faces of the creators and to have a relationship of trust with small producers. We have established partnerships with small family-run workshops and long-established producers who have been around for over 100 years, but continue to preserve their meticulous handicrafts and traditions. Because each product is made with care rather than mass production, the original taste and warmth of the ingredients are conveyed.
　
In the process of creating products, there are many difficulties due to differences in local climate, culture, and distribution, but the joy of the moment the products arrived are lined up on Japanese tables. Birch will continue to be a bridge between people and regions through food.

Commitment to the product

Among the products handled by Birch, there are several main products that we would like to introduce with particular particularity.
　
Organic jam, pasta sauce, ketchup
Place of Production: Piedmont, Italy
　
　
"Organic jam" made using traditional Italian methods. The original sweetness and aroma of the fruit are valued, and the ingredients are slowly simmered at a low temperature without any additives to bring out the maximum deliciousness of the ingredients. It is perfect for accompanying bread and yogurt, as well as accenting cheese and meat dishes. It has been well received by customers as "a luxurious taste that makes you feel like you are eating the fruit itself".
　
　
Chocolate (Toroni Birch)
Place of production: San Marco, Italy
　
Troni Birch was born in 1891 from a small confectionery workshop in San Marco, Naples. This is a special trone that can only be found here, made by gently wrapping savory almonds and hazelnuts in caramel and carefully finishing with high-quality dark chocolate from Belgium. Its innovative taste has also won the French Order of Honor.
　
　
Grain coffee
Place of Production: Poland
　
Organic grain coffee was born in 1911 in a small town in southern Poland. Inheriting the tradition of chicory roasting, which has been loved since the 16th century, it is carefully made without any additives using a simple manufacturing method that only uses heat, water, and pressure, just as it was when it was founded. We will easily deliver the taste of tradition to modern life.
　
　
Chocolate Spread
Place of Production: Italy
　
In 1964, Aldo and his son Giorgio opened a workshop specializing in spreads in Ponte San Marco in northern Italy. Utilizing many years of confectionery technology, it has specialized in organic since 1987. Created in 2002, the Organic Hazelnut Dark Chocolate Spread enriches Italian breakfasts with the exquisite flavors of fragrant hazelnuts and subtly sweet bitter chocolate.

Who are supporting us?

Birch's products are supported by a wide range of customers who are naturally oriented and interested in organic. In particular, we have received a lot of patronage from women in their 30s ~ 50s who value health and environmentally friendly lifestyles, families with small children, and people who are particular about food.
　
In addition, as for actual sales destinations, we have many stores that are particular about organic specialty stores, natural food shops, select shops, cafes, restaurants, etc. We have received comments from store staff that we can recommend it to customers with confidence and that the packaging is stylish and the demand for gifts is high.
　
Customers who have purchased it have received warm feedback, such as "You can enjoy it with your children with peace of mind," "Your daily dining table will be a little special," and "The natural taste will be addictive." Birch would like to continue to work with customers and dealers to expand a rich lifestyle through food.
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