CONSE

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CONSE
A farmer brand in Oirase Town, Aomori, that grows naturally cultivated herbs without pesticides or fertilizers. We deliver freshly picked spices and herbal teas that bring out a rising aroma
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About the brand

A farmer brand in Oirase Town, Aomori, that grows naturally cultivated herbs without pesticides or fertilizers. We deliver freshly picked spices and herbal teas that bring out a rising aroma
1
No pesticides or fertilizers are used. Herbs grown with soil molds using weed compost retain their rich flavor and powerful vitality, born from the harshness of nature
2
A unique drying technology that tackles each material down to the second. By reducing heat damage, it maintains a fresh, refreshing scent that makes you hardly believe it is dry.
3
A blend that blends seamlessly into dishes brought by producers who understand herbs. We offer an experience that transforms an ordinary dish into a restaurant's flavor with just one swing
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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CONSE's journey began with a simple and straightforward desire to deliver truly delicious herbs. The catalyst was the striking deliciousness of freshly picked herbs that the representative encountered during his training days. I was deeply moved by the vibrant scent, completely different from the dried herbs I had known before.
 
On the other hand, in the culinary world at the time, it was common for people to say, "Fresh is the best, but dry is unpleasant because it overwhelms the aroma." Faced with this situation, the representative strongly questioned, "Why does the appeal disappear so much when dried?" The frustration of not having the true power of herbs was eventually transformed into a determination to "make the best dried herbs myself."
 
Utilizing the natural and water blessings of Oirase Town, located at 40 degrees north latitude along the Mediterranean coast, we pursue the taste and aroma of herbs. What CONSE aims for is not only safety and security but also the perfection of the natural quality of herbs. Through herbs grown with care and care for the blessings of nature and human effort, we aim to bring small riches and healing to everyday life.
 
What we want to achieve is to let more people know the true deliciousness of herbs and the diverse ways to enjoy them. It is about providing moments where you can feel the blessings of nature at the dining table and in daily life, and relax both your mind and body. CONSE will continue to cherish and nurture a warm cycle where people and nature connect through herbs.

What are we doing?

At CONSE, under the concept of "creating herbs that live in harmony with nature," we thoroughly practice natural cultivation without using any pesticides or synthetic fertilizers. We nurture soil together with weeds, insects, and microorganisms, and reuse herbs and dead wood past their shipping season as compost, practicing sustainable farming methods that make use of nature's cycles. These efforts form an important foundation for maximizing the individuality, aroma, and flavor of herbs.
 
Another major feature of CONSE is its proprietary drying technology. Since herbs start to spoil immediately after harvest, it is important to dry them while keeping them fresh. If dried at high temperature for a short time, the aroma will dissipate, while if dried too long at low temperatures, oxidation and dryer odors can accumulate. Therefore, temperature and time are finely adjusted according to the herbs and the day's temperature and humidity. By determining the optimal state not by machines but by human hands and senses, we create dried herbs with a fresh aroma and flavor.
 
Furthermore, they are highly particular about herbal blends. The representative personally adjusts in 0.1g increments, creating an original blend where the ingredients harmonize with each other. Sometimes, we spend several months prototyping, finishing each material so that it complements each other. These meticulous steps are designed to highlight the seasonal and unique qualities of herbs that only farmers can understand.
 
COSE practices herbal cultivation every day to foster harmony between nature and people, fostering a rich and enriching life.

Commitment to the product

A Restaurant's Taste with Just One Spoon: 'Conceherb Salt'
A versatile seasoning made with luxurious herbs from our own farm and blended with rock salt. Formulated with a 'golden ratio' that brings out the best of the ingredients: for meat, fish, and tomato dishes. Not only for prep, but just a sprinkle of herbs at the finish will bring a refreshing herbal flavor to your table. Even those who aren't good at cooking can easily enjoy authentic flavors, making it the most popular gift item.
 
The herbal tea series "forTEA°" inspired by time
This is an herbal tea series based on the concept of "drinking time." Thanks to its unique drying method, the color is so vivid that it hardly seems dry, and it features a clear taste without any off-flavors. It is perfect for situations where you want to switch your mind, whether waking up in the morning, during work breaks, or before bed. Thanks to its strong aroma, you can enjoy plenty in just one packet.
 
A special blend that brings your feelings to life: "CACCHA"
This blend tea was born from a collaboration with pharmacists, especially attentive to the mind and body of women. The representative spent several months prototyping, pursuing a gentle harmony where the materials would join hands with each other. The refreshing taste of mint and the calming of chamomile blend perfectly, earning strong support from repeat customers who say it's easy to drink and easy to continue every day.
 

Who are supporting us?

CONSE is supported by a wide range of people, especially those who prefer natural foods and are deeply interested in organic products. In particular, many women and families want to incorporate the blessings of nature into their daily lives, as well as those interested in health and wellness. Actual buyers have commented that "it's safe for children to use" and "the scent is truly natural and soothing."
 
Additionally, CONSE herbs are used not only in our local Aomori Prefecture but also in cafes, restaurants, and hotels in the Tohoku region and the Tokyo metropolitan area. Available at the physical store "CONSE FiND," select shops across Aomori, Miyagi, Tokyo, Chiba, Osaka, as well as roadside stations and museum shops, meeting the demand for tourists and gifts. Orders from all over Japan are increasing through our online shop, and we are known for having many repeat customers.
 
Furthermore, through herbal courses and planting programs, we collaborate with local schools and organizations, earning high praise from children and educators. It is also gaining attention from the perspectives of SDGs and food education, valuing connections with local communities while contributing to the creation of a sustainable future. CONSE will continue to expand the gentle world of herbs where nature and people harmonize, supported by diverse people.
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