Jack's Brewery's target audience ranges from 40-year-olds to those in their 20s to 60s and beyond, and it is particularly appealing to those who are interested in craft beer and adventurous consumers looking for new flavors. It is also supported by a highly conscious demographic that chooses environmentally friendly products.
The actual customer base is not only local residents, but also tourists, beer lovers, beer pubs and eateries from all over the country, and craft beer fans. In particular, sales at beer festivals and local events have been well received, and many repeat customers have been gained.
Wholesale stores are mainly beer pubs, restaurants, restaurants, and cafes nationwide, as well as souvenir shops and specialty stores in tourist areas. These stores are highly regarded by tourists and locals alike for their products that take advantage of the characteristics of the region. For example, by hosting a pairing event between food made with local ingredients and Jack's Brewery, we are introducing the appeal of beer to a wider audience.
We are also actively involved in initiatives that emphasize sustainable collaboration with the local community, such as the SDGs project of a local high school and the production of collaborative beers related to the revitalization of local towns.
As for the voices of purchasers, "It was very delicious, it is a good gift for a loved one" and "It is the number one beer I have ever drunk. It's a beer that you should try once", "It's so delicious, it's fruity and very easy to drink, so you'll want to drink as many as you want", "I was excited when it arrived. If the packaging is careful and opened, the design of the bottle and the design of the stopper are cute and awesome."