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It is a gelato with a natural and gentle taste that does not use flavors or colorings, mainly using ingredients from Fukuoka Prefecture.

Fukuchi ☆ Rich Gelato

フクチリッチジェラート

Vendor

株式会社福智ブランドファクトリー

It is a gelato with a natural and gentle taste that does not use flavors or colorings, mainly using ingredients from Fukuoka Prefecture.

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About the brand

It is a gelato with a natural and gentle taste that does not use flavors or colorings, mainly using ingredients from Fukuoka Prefecture.

As a town revitalization brand in Fukuchi Town, Fukuoka Prefecture, it is a gelato filled with the thoughts of the townspeople. The design of the cup is distinctive and catches the eye of consumers.

Although it is not completely additive-free, it is a rich taste that makes the most of the taste of the ingredients, and the sweetness is modest, but the flavor of the ingredients can be felt firmly.

There is a wide variety of flavors, and currently you can enjoy 15 unique flavors. In addition to fruit-based flavors, rare flavors such as gorgonzola and coffee are also popular.

More about the Brand Owner

中村　隆

TAKASHI NAKAMURA

I run Fukuchi Brand Factory Co., Ltd. in Fukuchi Town, Fukuoka Prefecture. We are engaged in the manufacture and sale of gelato "Fukuchi ☆ Rich Gelato" that makes use of local ingredients. This project began in 2013 as part of the town's specialty product development project. Prior to that, I had accumulated experience in the field of manufacturing, such as architectural design, building hardware construction, and web design, but I wanted to contribute to the revitalization of the region, so I started a new challenge of making gelato at the request of the town. Currently, we manufacture gelato with a natural and gentle taste using agricultural products from Fukuchi Town, and it has been well received as a gift for returning hometown tax payments. While making use of my experience so far, I try to convey the charm of the region and create products that will please many people.

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Why are we doing?

What are we doing?

Commitment to the product

Who are supporting us?

Why are we doing?

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Our gelato business began with the desire to create a new specialty product of Fukuchi Town. The impetus for this was a special product development committee that was set up mainly by the town's administrative staff. Professionals from various fields, including local sushi chefs, French chefs, steakhouse chefs, cake makers, bakers, and designers, gathered together for a heated discussion on the future of Fukuchi Town.

What is suitable as a new specialty? In the discussion, "gelato" attracted attention. The reason for the selection was clear. The demand in the ice cream market is increasing year by year, the modern and fashionable image that is supported mainly by the younger generation, and above all, the possibility of utilizing various agricultural products harvested in Fukuchi Town. These elements resonated with us.

Of course, the decision was not easy. I started with no experience in the manufacturing industry or knowledge of corporate management. I had to work with several employees, and I was sometimes confused by the weight of responsibility as a manager. We faced countless challenges, such as mastering manufacturing techniques, establishing a quality control system, and developing sales channels.

However, the desire from the time of its founding to "convey the charm of Fukuchi Town to the world" became the driving force to overcome any difficulties. With the support and guidance of many people, we overcame the challenges one by one, and our vision gradually became a reality.

Currently, we are able to ship not only domestically but also overseas. What started in a small gelato workshop in a small town is now yielding solid results. We will continue to convey the charm of Fukuchi Town to the world in the form of gelato. We are proud to be able to contribute to the development of the region through this project.

What are we doing?

We manufacture and sell gelato packed with the charm of Fukuchi Town. However, this business started completely from scratch. Originally in the design business, we had no knowledge or experience in the manufacturing industry.

At the time of the company's founding, the first employee was my mother, who had more than 10 years of cooking experience. Although he had knowledge of hygiene management, he was a complete amateur when it came to gelato production. It was such a fumbling start, but with the two beliefs of "utilizing local ingredients" and "pursuing natural tastes," we worked on product development with the cooperation of outside experts.

In particular, we were particular about actively using fruits from Fukuchi Town, and not using any flavorings or colorings. These two points have been our brand policy that we have never compromised since our founding.

Developing sales channels was also a big challenge. At first, I was mainly active in setting up stalls at various events, but the turning point was my participation in exhibitions. It was there that I had the opportunity to have a full-fledged business meeting for the first time and learned how distribution works. Learn the basics of business from scratch, such as how to set wholesale prices and build relationships with booksellers. Through trial and error, we gradually expanded our sales channels.

Today, it is not only manufactured and sold in the community, but also has been well received as a gift for returning hometown tax payments. Although we started with no experience in the manufacturing industry, our growth has been supported by the support of local people and our commitment to making the most of the appeal of materials.

Commitment to the product

The characteristic of our product manufacturing is to maximize the original taste of the ingredients. A typical example of this is the signature product "Catalana". Luxuriously using fresh eggs from Fukuoka Prefecture, this confident work was completed under the supervision of the professional chef group "Hakata Mirabel 21". The exquisite harmony with the homemade caramel sauce has received many customers who say that they have learned a new charm of ice cream.

In addition, "Amaou Strawberry Bitter Chocolat" is a gem that luxuriously uses the finest chocolate from Valrhona, France, and Amaou strawberries from Fukuoka Prefecture purchased directly from contract farmers. The two-layer gelato, which is layered in a golden ratio of 8 to 2, has gained a wide range of support from children to adults, and has been especially well received by customers in their 40s. It is always one of the most popular products at department store events.

In addition, "Blueberry Yogurt" is blended with plenty of homemade jam made from blueberries from Fukuoka Prefecture to give it a refreshing aftertaste. Many customers enjoy it as a "morning dessert", and it has become our signature product along with Catalana and Amaou Strawberry Bitter Chocolat.

What these products have in common is that they do not use any flavors or colorings, and they value the original taste of the ingredients. We use carefully selected raw materials, mainly local ingredients, and carefully finish them with a manufacturing method that spares no effort. In product development, our first priority is to maximize the flavor of the material, and sometimes it takes months of trial and error.

We believe that we are not just making gelato, but creating a "story" that conveys the charm of Fukuchi Town. We will continue to value our commitment to materials and manufacturing methods, and continue to create products that will impress our customers.

Who are supporting us?

Our gelato is used in a variety of situations, from individual customers to corporate customers.

It is often used by individual customers as a gift for their loved ones, such as birthdays, birth celebrations, and internal celebrations. In particular, it is often appreciated by grandfathers and grandmothers as gifts for their grandchildren, and we have received warm comments such as "I order it every year because I want to see my grandchildren's smiles." Tastes vary depending on the product, with "Catalana" being especially popular with adults, "Amaou Strawberry Bitter Chocolat" by people of all ages, and "Blueberry Yogurt" by health-conscious people.

It is also widely used by corporations. It is used as a gift by medical institutions and construction companies, and as a novelty by housing companies and car dealers. Our commitment to safety and security, which does not use fragrances or colorants, and the creation of products that make use of local ingredients, match the quality standards of companies and are valued as impressive gifts to business partners.

In addition, it has been well received as a gift for returning hometown tax payments, and many people have become repeat customers. We have received happy comments from all over the country, such as "You can feel the charm of Fukuchi Town" and "The taste of the ingredients is alive".

In recent years, we have been attracting attention from overseas customers, and we have also realized exports, albeit in small quantities. The taste of the four seasons of Japan and the creation of products that make use of the rich ingredients of Fukuchi Town are highly regarded beyond national borders.

We try to respond politely to the needs of each customer. We are proud to be able to choose our gelato for special occasions, gifts for loved ones, and important occasions for companies, and we will continue to devote ourselves to becoming a brand that is loved by more people.

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Pay for purchases by invoice. Payment via credit card is also accepted.

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Fukuchi ☆ Rich Gelato

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Fukuchi ☆ Rich Gelato

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About the brand

More about the Brand Owner

中村 隆

TAKASHI NAKAMURA

Learn more about this brand

What are we doing?

Commitment to the product

Who are supporting us?

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Frequently Asked Questions

中村　隆