Farming and Commercial Affairs
With the clear air and water of Imabari, "Ubushitake mushrooms" are thoroughly managed and grown every day. We shed new light on rare ingredients that have not been used, and propose a rich umami food experience that spreads as you chew
Baby shiitake mushrooms, which are originally thinned out, are used as "Ubushi mushrooms". Additive-free soups and snacks that concentrate umami
Using a fungus bed from Ehime Prefecture, preservatives and additives are eliminated as much as possible. As a healthy snack, it can be safely chosen by children and adults alike
Pursuing fragrantness with sun-drying and unique heating. The fun texture and concentrated flavor make it a perfect souvenir or gift