Renewal of the label of Noto and Gin. The presence of rice spirits was expressed to the fullest. It has an even more mellow and gentle drink, and is popular with people who are new to gin and women. The freshness of the wind With its refreshing aroma and gentle mouthfeel, it is very popular with people who are new to gin and women. Soda and tonic are popular. Behind the birth of Noto Jin was the depopulation and aging that Oku Noto faced. Suzu City, Ishikawa Prefecture, is the least populated city in Honshu. Due to the unstoppable population outflow, the town was quietly declining. However, that is why Suzu City and Oku Noto had a unique charm. The cityscape seems to have retained the Showa era, the beautiful starry sky, and the rich nature. Neighborhood where you can live with peace of mind, smiles exchanged, and the voices of children's greetings. There is nothing there, but there is something that is not. That was Okunoto. I want to deliver the charm of Okunoto in a bottle. I want to convey the world of Oku Noto with scents. That's Noto Jin. As Noto's botanicals, four types are used. Yuzu, kaya, black moji, laurel. Yuzu in Suzu City is used by collecting yuzu fruits grown in gardens and fields at home. Yuzu in Okunoto exists only by sharing it with the neighborhood and using only the amount necessary. There are many thorns and it is troublesome to remove, so pruning is not progressing due to aging. A large yuzu tree will produce a lot of unused yuzu fruit. This is collected, peeled, and dried before use. The bay in Suzu City was once edible, Now it has become a fruit that is not used at all. The fruit of the pine tree has a citrus lime aroma. The fruit contains a lot of oil, and if it falls on the road, it will make the road slippery. I was treated as a nuisance. These bamboo seeds are collected, the seeds are removed, and dried before use. Kuromoji and laurel trees in Noto Town grow wild among tall cedars and trees for building materials. Nowadays, it was thinned out as thinning wood, cut down, and used as fuel. It has a good aroma, and even the cut wood has a clean and refreshing scent. From the blessings of these trees, the fragrance is extracted and bottled. To 4 types of plants in Okunoto, Combine juniper berries, cardamom seeds, coriander seeds, and meadow sweet We use a total of 8 types of botanicals. All of them have a refreshing scent and are refreshing botanicals. Therefore, noto gin also has a very refreshing aroma. In addition, the base spirit uses rice spirits. Rice cultivation is essential for Noto. As represented by the white rice senmaida of white rice in Wajima City, rice cultivation has been carried out in Noto. The topography of Noto is small in plains, and the distance between the sea and the mountains is very close. People have spent many years cultivating rice so that they can cultivate even a little bit of such land. This connection with the land is filled with the wisdom cultivated over many years by our predecessors. And "Ae no Koto", which is a harvest and prayer festival to entertain the god of the fields, which is handed down in various parts of Noto, It has been passed down to this day as Noto's unique Shinto ritual, which is unique in other regions of Japan. In this way, Noto and rice cultivation have a very strong connection. If it is an opportunity for you to get to know Noto, I think that the base spirit of Noto Gin should be rice spirits. The design was also matched with the image of rice cultivation. First of all, the brand name "ki" represents the spirit of rice. The back side of the label has a design with a rice ear motif. The bright green is an image of rice ears growing in summer. The base spirits are newly adopted from Yaegaki Sake Brewery in Hyogo Prefecture. You can enjoy a milder and gentler taste than ever before. Recommended way to drink The most popular soda discount Sweet and easy-to-drink tonic discount The alcohol content is 43%, so we recommend 1:3 - 1:4 Also It is mellow and easy to drink, so it has a high alcohol content. The dry martini is also delicious without any disgust ・Those who like refreshing gin ・Those who want to enjoy it with a quick gin and tonic or gin soda Recommended for.