The richness of white wine. Fruit fermented vinegar for adults
-High-quality bottle sought by high-end people-
The beverage vinegar market is growing at a high CAGR of 6.1%. In particular× products that combine luxury, non-alcoholic demand× and additive-free products are attracting attention in the hotel, restaurant, and luxury gift markets.
EUROPEAN MUSCAT is a premium vinegar with a mellow aroma similar to white wine, created by the 200-year×-old traditional method of European Muscat.
5 premium values that can only be found in this one
1. The mellow aroma of European muscat
Carefully selected European muscat juice is fermented in jars by a brewery in Kagoshima Prefecture over two years. It has an elegant aroma reminiscent of white wine and a gentle acidity.
It is not too sweet and has an elegant fruit texture that is supported by adults.
2. Appeal to the non-alcoholic market
Although it is alcohol-free, it has a luxurious feel like white wine.
Pregnant women, breastfeeding people, people who cannot drink alcohol, and people who drive - it is possible to reliably appeal to the expanding non-alcoholic market.
3. Trust in Maternity Food Certification
Third-party certification recommended for pregnancy and lactation. It is easy to drink even when you have morning sickness or loss of appetite, and is designed to be safe enough for the whole family, from small children to adults.
4. Double fermentation of brown rice × muscat
Brown rice black vinegar and muscat are fermented naturally for a long time.
Amino acids, acetic acid bacteria, and muscat-derived polyphenols (resveratrol) support beauty, intestinal activity, and anti-aging.
5. Natural sweetness × additive-free
Fructose, glucose, liquid sugar, flavors, artificial sweeteners, colors, pH adjusters, acidulants, alcohol—all free. It is not refined sugar, but isomalto-oligosaccharides and brown sugar from Kagoshima Prefecture for a natural sweetness.
Four strengths that change the sales floor
(1) Appeal to high-end demographics and the gift market Luxurious label design and high-quality taste like white wine. It is ideal for use in hotels, restaurants, department stores, gifts, and beauty salons. It contributes to increasing the price per customer.
(2) Capturing non-alcoholic demand
Wine substitute for pregnant and breastfeeding women
Those who are health-conscious and refrain from drinking alcohol
Hospitality for drivers
A dining table scene that the whole family can enjoy
(3) High rotation in a variety of usage scenarios Water, carbonation, milk/soy milk mixing, yogurt drinks, ice cream toppings, dressings, pickles - versatile enough to play multiple roles in one bottle.
(4) Diluted type (500ml) Diluted 2 to 7 times. It is actually worth 1,000 to 3,500 ml, making it easy to purchase repeatedly and has a high retention rate.
Market data proves growth potential
Non-Alcoholic Beverages Market: Expanding with Health Consciousness
Drink vinegar market: CAGR of 6.1%
Organic food market: 2.6% increase year-on-year
Demand for Luxury Gifts: Growing Support for Specialty Products
Products that are chosen as "special occasion tables" and "gifts for loved ones" achieve both customer unit price and customer satisfaction.
Sales floor image: Premium corner with high-quality amber color
A pale amber color that shines through a transparent glass bottle. A simple and sophisticated label with an elegant design of muscat tufts. It is different from the mass-produced drinks next to it, and you can feel the "special feeling" at a glance.
High-end gift corner, non-alcoholic corner, beauty drink corner - the flexibility to accommodate multiple sales floors is also attractive.
What customers say: Create quality time
"During my pregnancy, when I couldn't drink alcohol, I was healed by the aroma of white wine, and when I mixed it with carbonic acid, it looked like sparkling wine" (30s, pregnant woman)
"When I gave it as a gift, I thought, 'This is the first time I've had such an elegant vinegar!' It was very popular. I buy it repeatedly for myself" (40s, female)
"At dinner, the whole family can toast, and the children will say, 'It's like grape juice!' I drink it happily."
The meaning of dealing with this product now
Customers are looking for something that feels special, healthy and guilt-free, and something that is appreciated as a gift.
EUROPEAN MUSCAT is a premium vinegar of choice × the Reiwa era that combines the five values of traditional × certification× additive-free× luxury, and non-alcoholic demand.
We confidently recommend it to stores with high-end and health-conscious customers.