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Kumamoto Amakusa Happiness Hall

Kumamoto Amakusa Happiness Hall

クマモト・アマクサ　コウフクドウ
Vendor
有限会社幸福堂
Amakusa's rich nature and craftsmanship create a prawn from Happiness Hall that has increased its sweetness and elasticity to the limit. With its delicate flavor and pure aroma, it delivers "exquisite products" that are chosen by first-class restaurants and as gifts.
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T2330002028509

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About the brand

Amakusa's rich nature and craftsmanship create a prawn from Happiness Hall that has increased its sweetness and elasticity to the limit. With its delicate flavor and pure aroma, it delivers "exquisite products" that are chosen by first-class restaurants and as gifts.
1
The prawns are characterized by their unique high-concentration plankton cultivation to achieve deep sweetness and pure flavor.
2
Carefully selected seawater and a unique filtration system are used to thoroughly manage the environment in a clean environment without the use of any chemicals.
3
The flavor of the prawns is tightly kneaded, and the crispy and fragrant exquisite prawn rice crackers.

More about the Brand Owner

松中祐二

MATSUNAKA Yuji

Shrimp farming started with the idea of bringing industry and employment to the community. We focus on the development of our own technology and establish high-concentration plankton culture and chemical-free aquaculture methods. He has established a reputation by raising prawns that make famous chefs and chefs in Japan and abroad growl. Always aiming for heights and taking on the challenge of delivering the blessings of Amakusa to the world.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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In a land embraced by the rich nature of Amakusa, Kumamoto Prefecture, we continue to pursue the best prawns.
In the blessed natural environment of Amakusa, we not only grow prawns, but also succeed in cultivating prawns that have been raised to the utmost in flavor and texture using our own methods through years of research and trial and error.
What we aim for is a one-of-a-kind prawn that balances "sweetness" and "firmness" at a high level. Thorough quality control starting with plankton cultivation and raising in a clean environment produce prawns with almost no odor and a muscular and elastic texture.
　
Our prawns are recognized for their difference in quality and are used as gifts at many top-notch restaurants and department stores. But our wishes don't stop there. We want more people to taste the finest prawns nurtured by the nature of Amakusa and the skills of craftsmen—with that in mind, Happiness Hall continues to move forward.

What are we doing?

There are four secrets to making prawns at Happiness Hall.
　
The Secret of Sweetness
The most important thing to bring out the sweetness of prawns is the plankton that feeds them. We have developed technology to grow high concentrations of plankton all year round and continue to feed them to prawns. Because the prawns are grown on plenty of plankton, which is rich in micronutrients that cannot be supplied with compound feed, they have an extraordinary sweetness.
　
Part 2: The secret of texture
The word "pre-li" cannot be fully expressed, and the word "muscular" is the perfect elastic texture. The carefully trained prawn meat creates a texture that cannot be tasted anywhere else.
　
The Secret of Smell
Our prawns have almost no odor. Even the "shrimp miso" part doesn't smell like it. This is because they are raised in a "clean environment" and are strictly committed to "not using chemicals".
　
The shop: The secret of the power to live
In order to raise prawns with strong physical strength like "athletes", we conduct strict training in a clean environment and strict selection. That's why you can deliver it with confidence even in the hot summer months.

Commitment to the product

Shrimp crackers
The "Shrimp Senbei," which is made with Happiness Hall's signature prawns, has an elegant taste that allows you to fully feel the sweetness of the shrimp and a crisp and light texture. A talented person who was certified as the best selection at the 2020 "Higo Mokosu no Umakamon Grand Prix" and won the 2023 "OMOTENASHI Selection" Special Award. It was also nominated for the 2024 Daimaru Matsuzakaya Department Store Think LOCAL AWARD 2024. This gem that captures the bounty of the rich sea of Kumamoto and Amakusa is perfect as an accompaniment to tea or alcohol, and will luxuriously decorate your rest time.
　
　
Shrimp crackers premium salt
We use 100% of the "prawns that are proud of Kokubo" that have been carefully raised in the rich seas of Kumamoto and Amakusa, and are simply grilled with Amakusa's natural salt. The original sweetness and aroma of shrimp stand out, and it is truly an exquisite piece that can be said to be a "new standard for shrimp crackers". The gentle spread of flavor will turn a simple moment into a blissful time. It is a gem that is perfect as a souvenir or as a treat for yourself.
　
　
Special car shrimp "Hachiman Seto"
It is a carefully selected gem as the finest prawns. It has a perfect balance of sweetness and elasticity, and it shows its true value with simple cooking methods such as sashimi and salt-grilled. It is also appreciated as a gift for special occasions. The live prawns of Happiness Hall also boast a high survival rate upon arrival.
　
　
　

Who are supporting us?

Happiness Hall's prawns are supported by those who know the real taste.
It has gained the trust of professional chefs such as chefs at top-notch restaurants and Itamae at restaurants, and is favored by people who share the philosophy of "the best ingredients produce the best food."
It is also chosen as a gift for special occasions and as a gift for loved ones, and is also available in the gift section of department stores.
We have received many voices of joy from our customers, such as "There is no smell of prawns, and the sweetness is prominent", "It has elasticity that cannot be tasted anywhere else", and "I was very happy when I gave it as a gift".
The prawn crackers are also popular with those who want to easily enjoy the taste of Kokubodo and tourists looking for souvenirs.
Please enjoy the exquisite taste nurtured by the nature of Amakusa and the skills of craftsmen.
　
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