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FAT PIG TEABLENDER

FAT PIG TEABLENDER

ファットピッグティーブレンダー
Vendor
株式会社TEA MAN
Pocket-sized "herbal tea". I want to deliver it to as many people as possible with a playful spirit. A caffeine-free blend using herbs from all over the world that is particular about color and taste.
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T9020001159841

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About the brand

Pocket-sized "herbal tea". I want to deliver it to as many people as possible with a playful spirit. A caffeine-free blend using herbs from all over the world that is particular about color and taste.
1
The eye-catching "playing card box tailoring" package. It contains colorful herbs for one teapot. As a small small gift, add one with something.
2
Herbal tea and lucky are delivered at the same time along with a pig that brings good luck. Make the person who received it smile. As a lucky item. It is also popular as a novelty.
3
It is a slightly stylish and very casual caffeine-free product that will be the first "trigger" to drink herbal tea.

More about the Brand Owner

シシド ヨウイチ //ティーブレンダー

YOICHI SHISHIDO

Engaged in product development and production management at a tea maker in Setagaya. LATER BECAME INDEPENDENT AS FAPIG TEABLENDER. We develop products for all kinds of blended teas such as herbs, spices, black tea, Japan tea, etc. As a blended tea professional, he is in the business of creating various products from an unconventional perspective for the next generation, such as starting CRUSH CHAI, which is a combination of powdered tea and spices, from SCAJ in the fall of 2024. Representative of TEA MAN Co., Ltd. from 2024
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Learn more about this brand

Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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Originally, I was a commercial tea wholesaler in Setagaya, and I sold all kinds of tea to restaurants, and I handled hundreds of so-called "teas" there. Black tea, herbs, Japan tea, Chinese tea, instant, organic, flavored tea, etc.
I was in charge of product development, OEM, and production management, and while doing so-called "tea blending", I felt that it was very interesting to blend tea by myself, and I started my activities as FATPIG TEABLENDER in 2017 to see if I could spread it and have people do it.
　
There are various things that can be lumped together with tea. And while there is an infinite number of things that can be created, there are still discoveries to be made.
It is often compared to coffee, but as various beverages become more and more diverse, we will create various things from the perspective of beverages rather than coffee or tea. Now, I feel fun there, aim to be the most unique, creative and playful tea company in Japan, and try to engage in activities that make people feel the joy and potential of tea.
　
　
　
　

What are we doing?

　
"Blending"
"Thinking about the product"
To put it simply, that's what we're focusing on.
There are people who drink various teas, and we have the opportunity to meet them, but we feel the possibility of creating something that is created by combining tea, herbs, spices, etc. with free ideas.
　
Of course, the material is important, and the opinions we receive from our customers are also important. It can also be used in restaurants.
The areas that I come into contact with on a daily basis, such as sugar, salt, milk, and honey, are very wide, and I try them anyway.
The idea of "a chef or developer who uses tea" may be closer.
We also help with the development of various products. In particular, I am good at colorful blends using natural herbs, so I have often received requests until now.
　
By the way, the trend in the world right now is blended tea.
In addition, as health consciousness increases, the market size will also grow further in the future. A new way to enjoy tea. You can try blending it yourself or combine various spices and herbs to create something new. I hope it will be like that.
　
　
　
　
　
　
　
　
　
↑ A blend using Tokyo roses that we are helping with.
　
　
　

Commitment to the product

What is herbal tea? I feel that the threshold is a little high, and I want to try it, but I can't buy a lot. I don't want to buy it and drink it. Health consciousness is increasing with the times. I know. I think there are many of you like that.
I wanted to create a slightly fashionable and casual non-caffeinated product that would be the first "trigger" for drinking.
For an additional 500 yen, you can collaborate with any item, and I want it to be in the hands of anyone without building a wall. First of all, I would like you to pick it up at the store. With that in mind.
What? What is this? Playing cards?
Oh. It's an herbal tea. We aimed for a package that would be of interest to you.
　
I am particular about the taste and appearance of the blend, but I think it is okay to buy a so-called jacket.
In a small shop, a conversation is born, and since it is a big deal, it is one thing. It is such a playful and casual product.
No fragrances or colorings. It is made by blending herbs that are imported as food in Japan from all over the world.
　
What are the benefits of herbal tea?
I think it's easy to raise it here.
・Caffeine-free and healthy
・ There are various scents and colors, and it is interesting.
・ Acquisition of relaxed time and feelings
・ You may find something that suits you (unknown)
　
Please give it a try.
　

Who are supporting us?

This product has been around for more than 3 years. Perhaps due to the influence of the packaging, we also have a lot of transactions with apparel and general stores. Of course, it is also used in bakeries, cafes, and other restaurants.
The number of stores that carry it is gradually increasing, and it has become a bit of a long-selling series. We plan to increase the variety in the future.
　
　
　
Since last fall, we have started chai (CRUSH CHAI) and for some reason we have been receiving more and more orders for herbal tea.
　
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