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ROGEN

With the concept of "improving skin status and impression", it is a brand for men who are genuinely oriented. Impression professionals propose skin care that is worn on the skin like a suit.

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ROGEN

〜1,000
Followers
With the concept of "improving skin status and impression", it is a brand for men who are genuinely oriented. Impression professionals propose skin care that is worn on the skin like a suit.
1
Japan's first "All-in-one lotion supervised by an international image consultant [for business only]". Giving a healthy and clean impression to men's skin problems and supporting business success
2
The etymology of ROGEN is Road to Gentleman. It represents the path that such a gentleman is aiming for, "from the front of the mirror where the day begins, pursues romance in work, play, and sports."
3
Because he is a former international flight cabin attendant, he is particular about the size. It is designed for 2 months with 80 ml that can be carried on an airplane. It is also popular as a companion for business trips and travel.

Brand Owner

More about the Brand Owner

八木理恵

Rie Yagi, AICI CIC

CEO of STYLEC Inc. After graduating from university, she worked as a flight attendant for a major domestic airline. While interacting with many customers on board, he became interested in the importance of impressions, and after passing the CIC exam of the International Association of Image Consultants (AICI) at the U.S. headquarters, he became independent as an international image consultant and training instructor. Based on his experience of meeting tens of thousands of business people for about 10 years, he focused on the "face" that is the first thing that catches his eye among impressions, and in February 2020, he released the men's skincare brand "ROGEN" from the perspective of improving impressions. Based on the original experience of in-flight and training, we have set up the philosophy of "making your moment shine for a lifetime," and we support the improvement of the impression of business people and branding through our services × products.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
Why are we doing?
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-The trigger is the evening flight of one day-
 
About 20 years ago, shortly after Yagi became a cabin attendant, he met an American businessperson on an evening flight between Tokyo and Osaka, which led to the development of ROGEN.
 
The impeccably groomed and so-called "do-it-yourself businessman" talked about his job, the wonders of working life, and the wonders of Japan's technology and skills. From my encounter with this businessman, who has the vitality to be lively both on the outside and inside, I have witnessed the difference between those who have a good impression and those who do not, so I want to support the further development of the "individual" potential of self-branding! Non-verbal communication will also be a weapon in a world that will become more diverse in the future! In 2008, I became independent as an international image consultant who is also a professional in improving impressions.
 
For about 10 years, as a training instructor, I have been teaching business people about the impact and importance of the power of impressions, and I have witnessed with my own eyes that the changes in customers are not limited to "improvement in sales performance" and "promotion," but also lead to the evolution that leads to "taking a new step" and "self-confidence."
Therefore, after thinking about whether there is a product that can easily and easily enhance the impression of busy business people, we have developed products from a perspective that cosmetics manufacturers have never had before, such as changing the "appearance" of business people, reducing negative effects, and increasing positive effects, and "thinking about a future where business people change positively."
 
It is our desire to be an unsung hero who can enrich your business and life as a "special brand that leads you to a gentleman" with the idea of "Road to gentleman", which is also the origin of the word ROGEN.
 
 
What are we doing?
-Make your moment shine for a lifetime-
 
This is our philosophy.
Our daily lives are a series of encounters with people. ROGEN is a product that supports even a momentary encounter so that it leads to a shining time.
 
ROGEN proposes the concept of "improving skin status and changing impression". It is supervised by an "international image consultant" who instructs the influence of impressions on business people in numerous corporate trainings.
A professional in appearance proposes "skin care that is worn on the skin in the business scene like a suit".
 
In order to win the heart of the other person, it is essential to prepare the first "face" that catches the eye in the "first impression". In particular, skin image has an impact on various business scenes such as "business card exchange" and "remote work". Clean skin that suppresses "dryness" and "shine" creates a good impression instantly, and affects "business negotiations" and sometimes even "human relationships".
 
ROGEN is an all-in-one lotion for men that thoroughly pursues ease and ease of use, such as a refreshing natural aroma scent and size, by combining the functions of "lotion," "serum," "emulsion," and "aftershave lotion" into one. It supports the "appearance" of business people in all situations, such as business trips, before business negotiations, and after sports.
 
It is a "business-only skin care cosmetics" for all business people who want to increase their likability.
 
 
 
ROGEN Logo
 
The long note in the upper right corner expresses "positivity" and "aspiration".
The three straight lines represent the Road to gentleman. By connecting the "strong will to push forward" and the "possibilities" that arise from it, we hope that the level of a man (gentleman) will be raised.
 
 
Commitment to the product
This is an additive-free all-in-one that packs men's "ideals" in one bottle, and plant-derived oils protect the skin
 
▶ Carefully selected ingredients used in cosmetics for women
・Contains low-molecular-weight avocado peptides
Avocado-born low-molecular-weight peptides, which are said to be the butter of the forest, support firmness and moisture
 
・Contains three remarkable plant stem cells
Contains apple fruit cultured cell extract, edelweiscaris culture extract, and eryngium maritimum mucallus culture extract
 
▶ Ingredients that approach the problems unique to men's skin
In addition to ingredients that approach men's skin problems such as collagen, hyaluronic acid, ceramide, oyster tannins, and dipotassium glycyrrhizinate, this new milky white lotion is emulsified with six carefully selected plant extracts and plant-derived oils using a special technology.
 
The smooth-textured lotion that men like penetrates the stratum corneum, and the oil component keeps it moisturized. It balances moisture and oil. It can also be used as an aging care* that ages attractively.
* To moisturize aging skin.
 
 
▶ Bottle design that considers men's lifestyles
To make it easy and easy to use in business situations, the blue and charcoal gray of the bottle incorporate the basic colors of business wear.
The simple and sophisticated bottle is made by a designer who has experience in designing famous cosmetics.
From the perspective of a former international flight CA, it is a compact size of 80 ml that can be carried on an airplane.
It does not need to be refilled, and is suitable for carrying on business trips, travel, gyms, etc.
 
▶ Eco-friendly packaging
Uses biomass plastics made from renewable plant-based resources
Environmentally friendly vegetable ink is used to print the box package
 
 
Who are supporting us?
It is often used by middle-aged men in their 30s who change stages of work and skin. We are pleased that this is a product that satisfies all the needs of men with this one, and it is used in various business scenes.
Recently, since it has been introduced in "Safari" and other places, the number of people who use it as a product to protect the skin from dryness after sports is increasing.
It is also popular as a gift for women, partners, bosses, and colleagues.
 
 
 
 
 
Sold to
Official Online Shop
Amazon
Man's Lair PRMIUM
 
・Permanent shop
Tokyo Daimaru store, Tobu Department Store Ikebukuro store
 
・POP UP results
Shibuya Scramble Square, Hankyu Men's Osaka, Kobe Hankyu, Osaka Takashimaya, Hotel New Otani Osaka Shop, etc.
 
other
・ Hairdressing salons, esthetic hair removal salons, custom suit shops, golf shops, etc.
 
Testimonials
 
[36-year-old company officer]
I wasn't sure which men's cosmetics were good, but I bought them because the packaging was smart. After using it, I understood the goodness of the product. I've always had dry skin, so ROGEN was a great match for me. I think it's a must-have item for businessmen.
 
[45-year-old doctor]
It has a deep scent that is refreshing and luxurious, has a high relaxing effect, and has a smooth feeling that will tighten your mind at the start of the day. If you use it after golf, it prevents dryness caused by sunburn and is also useful as an anti-aging treatment.
 
[49 years old, company management]
I've always been careful about taking care of my skin, but while there are still few products exclusively for men, such as overseas products that have a strong scent or are sticky, ROGEN has an elegant and subtle scent, and I really like the fact that it is smooth and moisturizing. After shaving in the morning, ROGEN after bathing has become my daily habit!
 
 
 
 
 

All products

There are no products available for display

Products

All products

There are no products available for display

ROGEN

〜1,000
Followers
With the concept of "improving skin status and impression", it is a brand for men who are genuinely oriented. Impression professionals propose skin care that is worn on the skin like a suit.
1
Japan's first "All-in-one lotion supervised by an international image consultant [for business only]". Giving a healthy and clean impression to men's skin problems and supporting business success
2
The etymology of ROGEN is Road to Gentleman. It represents the path that such a gentleman is aiming for, "from the front of the mirror where the day begins, pursues romance in work, play, and sports."
3
Because he is a former international flight cabin attendant, he is particular about the size. It is designed for 2 months with 80 ml that can be carried on an airplane. It is also popular as a companion for business trips and travel.

Brand Owner

More about the Brand Owner

八木理恵

Rie Yagi, AICI CIC

CEO of STYLEC Inc. After graduating from university, she worked as a flight attendant for a major domestic airline. While interacting with many customers on board, he became interested in the importance of impressions, and after passing the CIC exam of the International Association of Image Consultants (AICI) at the U.S. headquarters, he became independent as an international image consultant and training instructor. Based on his experience of meeting tens of thousands of business people for about 10 years, he focused on the "face" that is the first thing that catches his eye among impressions, and in February 2020, he released the men's skincare brand "ROGEN" from the perspective of improving impressions. Based on the original experience of in-flight and training, we have set up the philosophy of "making your moment shine for a lifetime," and we support the improvement of the impression of business people and branding through our services × products.
Read More

Learn more about this brand

Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
Why are we doing?
Auto-translated
Show original
-The trigger is the evening flight of one day-
 
About 20 years ago, shortly after Yagi became a cabin attendant, he met an American businessperson on an evening flight between Tokyo and Osaka, which led to the development of ROGEN.
 
The impeccably groomed and so-called "do-it-yourself businessman" talked about his job, the wonders of working life, and the wonders of Japan's technology and skills. From my encounter with this businessman, who has the vitality to be lively both on the outside and inside, I have witnessed the difference between those who have a good impression and those who do not, so I want to support the further development of the "individual" potential of self-branding! Non-verbal communication will also be a weapon in a world that will become more diverse in the future! In 2008, I became independent as an international image consultant who is also a professional in improving impressions.
 
For about 10 years, as a training instructor, I have been teaching business people about the impact and importance of the power of impressions, and I have witnessed with my own eyes that the changes in customers are not limited to "improvement in sales performance" and "promotion," but also lead to the evolution that leads to "taking a new step" and "self-confidence."
Therefore, after thinking about whether there is a product that can easily and easily enhance the impression of busy business people, we have developed products from a perspective that cosmetics manufacturers have never had before, such as changing the "appearance" of business people, reducing negative effects, and increasing positive effects, and "thinking about a future where business people change positively."
 
It is our desire to be an unsung hero who can enrich your business and life as a "special brand that leads you to a gentleman" with the idea of "Road to gentleman", which is also the origin of the word ROGEN.
 
 
What are we doing?
-Make your moment shine for a lifetime-
 
This is our philosophy.
Our daily lives are a series of encounters with people. ROGEN is a product that supports even a momentary encounter so that it leads to a shining time.
 
ROGEN proposes the concept of "improving skin status and changing impression". It is supervised by an "international image consultant" who instructs the influence of impressions on business people in numerous corporate trainings.
A professional in appearance proposes "skin care that is worn on the skin in the business scene like a suit".
 
In order to win the heart of the other person, it is essential to prepare the first "face" that catches the eye in the "first impression". In particular, skin image has an impact on various business scenes such as "business card exchange" and "remote work". Clean skin that suppresses "dryness" and "shine" creates a good impression instantly, and affects "business negotiations" and sometimes even "human relationships".
 
ROGEN is an all-in-one lotion for men that thoroughly pursues ease and ease of use, such as a refreshing natural aroma scent and size, by combining the functions of "lotion," "serum," "emulsion," and "aftershave lotion" into one. It supports the "appearance" of business people in all situations, such as business trips, before business negotiations, and after sports.
 
It is a "business-only skin care cosmetics" for all business people who want to increase their likability.
 
 
 
ROGEN Logo
 
The long note in the upper right corner expresses "positivity" and "aspiration".
The three straight lines represent the Road to gentleman. By connecting the "strong will to push forward" and the "possibilities" that arise from it, we hope that the level of a man (gentleman) will be raised.
 
 
Commitment to the product
This is an additive-free all-in-one that packs men's "ideals" in one bottle, and plant-derived oils protect the skin
 
▶ Carefully selected ingredients used in cosmetics for women
・Contains low-molecular-weight avocado peptides
Avocado-born low-molecular-weight peptides, which are said to be the butter of the forest, support firmness and moisture
 
・Contains three remarkable plant stem cells
Contains apple fruit cultured cell extract, edelweiscaris culture extract, and eryngium maritimum mucallus culture extract
 
▶ Ingredients that approach the problems unique to men's skin
In addition to ingredients that approach men's skin problems such as collagen, hyaluronic acid, ceramide, oyster tannins, and dipotassium glycyrrhizinate, this new milky white lotion is emulsified with six carefully selected plant extracts and plant-derived oils using a special technology.
 
The smooth-textured lotion that men like penetrates the stratum corneum, and the oil component keeps it moisturized. It balances moisture and oil. It can also be used as an aging care* that ages attractively.
* To moisturize aging skin.
 
 
▶ Bottle design that considers men's lifestyles
To make it easy and easy to use in business situations, the blue and charcoal gray of the bottle incorporate the basic colors of business wear.
The simple and sophisticated bottle is made by a designer who has experience in designing famous cosmetics.
From the perspective of a former international flight CA, it is a compact size of 80 ml that can be carried on an airplane.
It does not need to be refilled, and is suitable for carrying on business trips, travel, gyms, etc.
 
▶ Eco-friendly packaging
Uses biomass plastics made from renewable plant-based resources
Environmentally friendly vegetable ink is used to print the box package
 
 
Who are supporting us?
It is often used by middle-aged men in their 30s who change stages of work and skin. We are pleased that this is a product that satisfies all the needs of men with this one, and it is used in various business scenes.
Recently, since it has been introduced in "Safari" and other places, the number of people who use it as a product to protect the skin from dryness after sports is increasing.
It is also popular as a gift for women, partners, bosses, and colleagues.
 
 
 
 
 
Sold to
Official Online Shop
Amazon
Man's Lair PRMIUM
 
・Permanent shop
Tokyo Daimaru store, Tobu Department Store Ikebukuro store
 
・POP UP results
Shibuya Scramble Square, Hankyu Men's Osaka, Kobe Hankyu, Osaka Takashimaya, Hotel New Otani Osaka Shop, etc.
 
other
・ Hairdressing salons, esthetic hair removal salons, custom suit shops, golf shops, etc.
 
Testimonials
 
[36-year-old company officer]
I wasn't sure which men's cosmetics were good, but I bought them because the packaging was smart. After using it, I understood the goodness of the product. I've always had dry skin, so ROGEN was a great match for me. I think it's a must-have item for businessmen.
 
[45-year-old doctor]
It has a deep scent that is refreshing and luxurious, has a high relaxing effect, and has a smooth feeling that will tighten your mind at the start of the day. If you use it after golf, it prevents dryness caused by sunburn and is also useful as an anti-aging treatment.
 
[49 years old, company management]
I've always been careful about taking care of my skin, but while there are still few products exclusively for men, such as overseas products that have a strong scent or are sticky, ROGEN has an elegant and subtle scent, and I really like the fact that it is smooth and moisturizing. After shaving in the morning, ROGEN after bathing has become my daily habit!
 
 
 
 
 

All products

There are no products available for display

Products

All products

There are no products available for display
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