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SOUTHERN FORESTS

SOUTHERN FORESTS

サザンフォレスト
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株式会社ブルーリンク
Each drop contains the nutrition equivalent to 20 avocados. Extra virgin avocado oil is luxuriously cold-pressed from fully ripe avocados grown deep in the forests of Western Australia.
    Eco-friendlyLocally Made
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Invoice registration number

T8080401012141

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About the brand

Each drop contains the nutrition equivalent to 20 avocados. Extra virgin avocado oil is luxuriously cold-pressed from fully ripe avocados grown deep in the forests of Western Australia.
1
Made with the highest quality, fully ripe avocados nurtured by nature.
2
Effective use of resources that do not waste lives
3
100% purity, preserving natural nutrients

More about the Brand Owner

Lawrence Cheng

ローレンス・チェン

Lawrence Chen, founder of Southern Forest Food Technology, is a passionate man with an unusual background as a former soldier and engineer. He started this business after seeing a "mountain of discarded produce" in Western Australia's rich farmland. Avocados taste amazing, but are discarded simply because their shape and size are beyond standard. To change this situation, he leveraged his expertise as an engineer to build an innovative system that breathes new life into agricultural products. "We want to deliver every bit of the blessings carefully nurtured by our farmers." From this passion, extra virgin avocado oil was born. His challenge, which has prevented over 1,200 tons of waste and paved the way for a sustainable agricultural future, continues alongside the deep forests of Southern Forest.
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Learn more about this brand

Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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The brand was born in the Southern Forest, a land of beautiful forests and farmland in southern Australia. The region is known for its fertile soil and cool climate, and is one of the country's leading avocado producers. The brand was launched with the desire to make the most of this rich natural blessings and create valuable products in a sustainable way.
　
The trigger was the existence of avocados that could not be put on the market and were discarded just because their shape and size were out of standard. Even though the taste and nutritional value did not change, I felt that it was a waste just by looking at it. Therefore, we sought ways to give these avocados a "second life", reduce waste, and make the most of nature's bounty. The answer is the production of extra virgin avocado oil using the cold-pressed method.
　
Their goal is to propose healthy and delicious meals while coexisting with nature. By valuing sustainability and bringing out the original power of materials, we hope to bring small happiness and peace of mind to our daily lives. Through the brand, we want to spread the idea of the cycle of nature, the importance of food, and the transformation of "mottainai" into value. That is their starting point, and it is their unchanging feeling.

What are we doing?

The worldview their brand aims to realize is "to make the most of nature's blessings without waste, delivering food that is gentle on both mind and body." To achieve this, we approach product development with several particular considerations.
　
First, only fresh avocados harvested in the Southern Forest region are used. In particular, we actively utilize "unique" avocados whose shapes and sizes are beyond standard and cannot be marketed, contributing to the reduction of food waste. This ensures that farmers' efforts are not wasted and that the blessings of nature can be maximized.
　
The manufacturing process uses the "cold press method," which involves slowly pressing at low temperatures. By not applying heat, the avocado's natural nutrients and flavor are preserved in the oil. It is especially rich in vitamin E, phytosterols, and monounsaturated fatty acids considered heart-healthy, making it safe for health-conscious users.
　
Additionally, in accordance with international cold-pressed oil standards, we regularly inspect quality indicators such as acid value and peroxide value. We adhere to Australia's strict manufacturing standards and thoroughly ensure traceability. Through this, we strive to deliver "truly reliable, honest oils" to our customers.
　
From the perspective of the SDGs, we are actively working to solve social issues such as reducing food loss, supporting sustainable agriculture, and proposing healthy eating habits. We hope our oils will enrich your daily dining table and be a step toward a future where nature and people are in harmony.
　

Commitment to the product

Extra virgin avocado oil is the crystallization of nature's blessings and meticulous craftsmanship. First of all, its biggest feature is the pure quality achieved by 100% cold-pressed production. By pressing fresh avocados at low temperatures, nutrients such as vitamin E, phytosterols, and monounsaturated fatty acids are locked in without destroying them. The oil has a beautiful green color and offers the mellow flavor and richness characteristic of avocado, making it versatile for salads, bread, egg dishes, vegetable finishing, and even marinating and baking.
　
The bottle type is especially recommended for use in restaurants.
It is easy to use even when heated and as is, making it a highly versatile oil.
Its stylish packaging also makes it a great gift.
　
The individually packaged pouch type is recommended for retail sales.
The pouch packaging is also stylish, so it's recommended to serve it as a separate package in restaurant salads, or to propose the habit of drinking one pack daily for health when sold at retail stores.
We offer two types: one bag contains 10 packs, and one bag contains 25 packs.
　

Who are supporting us?

In Australia, we have received support from a wide range of people, especially those with strong interest in health and sustainability. It is especially chosen by women in their 30s and 50s who prefer organic and natural foods, housewives concerned about their family's health, and cooking enthusiasts.
　
Going forward, we aim to continue being a brand that stands by those who value a lifestyle in harmony with nature and brings small moments of happiness to their everyday dining tables.
　
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