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FEMSIR -FEMSIR Brand-

FEMSIR -FEMSIR Brand-

ファムジール
Vendor
合同会社サクルアム
A delicate zone & self-care brand for you to know more about yourself. We have arrived at the optimal formula that unlocks the potential of femcare.
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About the brand

A delicate zone & self-care brand for you to know more about yourself. We have arrived at the optimal formula that unlocks the potential of femcare.
1
Blended with the optimal balance of natural sunflower seed oil, macadamia seed oil, and luxurious rosehip oil. The much-talked-about NMN and APPS are also formulated with a unique formula.
2
The only dense foam containing a high concentration of carbonic acid is hypoallergenic but easy to see dull* changes, promoting the penetration of beauty ingredients*.
3
Placenta contains abundant nutrients such as essential amino acids & ceramides that connect cells and have excellent water retention effects, providing overwhelming moisturizing power.

More about the Brand Owner

関根 彩子

SEKINE AYAKO

He has been running a Brazilian wax × photohair removal hybrid hair removal salon as a one-man salon for 14 years. As a Brazilian wax instructor, he has taught more than 10 people and supported the opening of 4 stores. Femcare seminars for salons are also held.
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Learn more about this brand

Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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The reason why we started selling FEMSIR was that while working with more than 1,000 customers who visited VIO hair removal treatments, we became convinced that taking care of the delicate zone is the "ultimate beauty method" that is directly related to women's beauty, health, and mental care.
　
The difference in transdermal absorption rate between the skin and the delicate zone is about 42 times. This is such a sense of speed that you can reach a distance that would take you an hour to walk in just 90 seconds. The origin of the brand is to focus on this fact and convey to many women how important it is to take care of the delicate zone.
　
　
　
　
In their busy days, modern women tend to put off changes in their physical condition and mind. However, the delicate zone is connected to various nerves, including the autonomic nervous system, and proper care of these areas is essential for maintaining a balance between the mind and body and living a healthy life.
　
I want to make femcare, which has become commonplace in Europe and the United States, take root as a new standard in Japan. With this desire, Famjeel pursues "femcare products specializing in beauty" and aims to be a brand that inspires all women to take more care of themselves and enjoy life more fully.
　
What we want to achieve is more than just a product offering. To disseminate correct knowledge and care methods, and to create a culture where women know and care for themselves. Through aging care for the delicate zone, we want to support women who continue to shine beautifully and supplely even as they age.
To this end, we generously incorporate the latest technology and carefully selected natural ingredients to create products that are both reliable and safe.
　
Famjeel will continue to evolve as a luxurious and elegant femcare brand that is close to the "beauty" and "happiness" of all women.
　
　
　

What are we doing?

As a femcare brand centered on delicate zone care, we develop products that provide total support for women's beauty and health. The brand's worldview is "a luxurious self-care experience that takes care of oneself and satisfies both physically and mentally." To achieve this, we pursue thorough commitment and innovation in product development.
　
First of all, the most important thing in product manufacturing is "reliable effect" and "safety". Since the delicate zone is a very delicate area, we generously use the latest beauty ingredients and technologies to achieve optimal care according to age and concerns while minimizing skin irritation.
　
　
For example, the oil essence is formulated with NMN, which is attracting attention as an anti-aging ingredient, using nano oil coating technology to achieve high penetration through transdermal absorption. In addition, it is a luxurious blend of new vitamin C derivative APPS, which is said to have a penetration rate of about 100 times, tocopherol, which has powerful antioxidant properties, and natural oils rich in essential fatty acids.
　
　
In addition, the soap contains a high concentration of carbonic acid of over 3,000 ppm, and uses a dense and elastic foam that cannot be achieved with general delicate soaps. By washing without friction, it protects sensitive skin while also addressing concerns such as dullness and dryness. Formulated with more luxurious beauty ingredients than those for the face, such as placenta, ceramides, hyaluronic acid, and collagen, we provide a new sense of care that is "washed with serum".

Commitment to the product

"FEMSIR Delicate Oil Essence" is an optimal blend of natural sunflower seed oil, macadamia seed oil, and rosehip oil, and is also formulated with NMN and APPS, which are the hot topics. This allows it to quickly penetrate deep into the skin, leaving it bouncy firm, transparent, and overflowing with moisture. The smooth texture and gentle scent of vanilla and mandarin create an elegant time that will satisfy your heart every time you use it.
It is also versatile enough to be used not only for delicate zones, but also for bust top, full body, and maternity care.
　
　
　
　
　
　
　
　
The FEMSIR Sparkling Whip Wash uses a dense foam containing a high concentration of carbonic acid of 3,000 ppm or more, which cannot be achieved with general delicate soaps. By washing without friction, it protects sensitive skin while also addressing problems such as dullness, dryness, odor, and itching. Contains luxurious beauty ingredients such as placenta, ceramides, hyaluronic acid, and collagen to achieve the feeling of "washing with a serum". The floral scent of vegetable lavender oil sublimates daily care into a special ritual.
　
　
　
　
　
　
　
In addition, the "Femcare Set" is a special set that combines two oil essences and one whipped wash. In seasons when dryness is a concern and the demand for gifts, it provides luxurious moisturizing care for the whole body.
　
　
Customers have expressed their delight with the changes in their skin, the scent soothing, and the excitement of their daily care.
FEMSIR provides every woman with a quality self-care experience that elegantly colors their daily lives.

Who are supporting us?

It has received overwhelming support from sensitive women living in modern times. The target audience is people in their late 20s to 40s who have a high sense of beauty and are interested in self-care and aging care.
　
It is especially chosen by women who want to take care of themselves despite their busy days at work and at home.
　
　
The actual customer base is diverse, including users of beauty clinics and beauty salons, those who are concerned about menopause, and those who are pregnant.
And many people buy it as a reward for themselves or as a gift for their loved ones. Wholesale destinations are mainly high-end salons, select shops, and other stores that offer high-quality lifestyles. The fact that it can be easily purchased from anywhere in the country through the online store is also popular with busy modern women.
　
Buyers have expressed high satisfaction with both quality and experience, such as "increased skin firmness and clarity", "soothing by the scent", and "looking forward to daily care". Famjeel continues to support the beauty and happiness of all women by disseminating correct knowledge and care methods, not just providing products.
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