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LITTLETREAT

LITTLETREAT

リトルトリート
Vendor
株式会社日研フード
A shortbread with a flavor that quietly fits into everyday life, loved for a long time. Carefully selected materials, simple and careful.
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T3020001076019

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About the brand

A shortbread with a flavor that quietly fits into everyday life, loved for a long time. Carefully selected materials, simple and careful.
1
A simple recipe that brings out the natural flavors of the ingredients Made with domestic rice flour or wheat flour, fermented butter, and beet sugar. We finish with a focus on preserving the natural flavors of the ingredients, without adding more than necessary.
2
Crispy, soft, and moist. Adjusted the blend balance and firing conditions to provide a gentle mouthfeel. Finished baked with a pleasant texture that spreads along with the aroma of fermented butter.
3
This texture balance is difficult to replicate in mass production, so each piece is finished one by one, with a feeling close to daily handcraft, checking the browning color and texture.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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LITTLE TREAT was born with the concept of "A little luxury in everyday life."
　
We want to enrich our moments between work and housework with sweets that let you appreciate the quality of the ingredients. With that in mind, we developed SHORTBREAD, which uses carefully selected ingredients such as fermented butter from Hokkaido and rice flour from Yamagata Prefecture.
　
We aim to be a brand that complements daily tea time, personal treats, and small gifts.
　
　

What are we doing?

We value simply enjoying the quality of the ingredients, using carefully selected ingredients such as fermented butter from Hokkaido and rice flour from Yamagata Prefecture. By relying on unnecessary ingredients and bringing out the natural flavors and textures of the ingredients, we aim for a delicious taste that you won't get tired of eating every day.
　
We also focus on bite-sized and easy-to-eat packaging and a natural, warm packaging design, expressing a "small reward" that can be enjoyed casually even in busy daily life.
　
　

Commitment to the product

Using carefully selected ingredients such as fermented butter from Hokkaido and rice flour from Yamagata Prefecture, the ingredients are baked with care for their natural flavors. It is bite-sized and easy to eat, with a melt-your-mouth texture and rich aroma. We aim to create baked sweets that perfectly complement your daily snack time, conveying the quality of the ingredients precisely because they are simple.

Who are supporting us?

We are supported mainly by women in their 30s and older who are particular about ingredients and quality, as well as customers who use variety stores, lifestyle shops, and high-quality food select shops.
　
Its natural and warm design and gentle flavor made with carefully selected ingredients like fermented butter and rice flour are highly regarded, making it a popular treat or small gift.
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