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363°

サンビャクロクジュウサンド
We will deliver daily products that value "comfort" including ease of washing, such as gauze kettles and loungewear that you will want to use every day, from the textile production area of Hyogo Prefecture.
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About the brand

We will deliver daily products that value "comfort" including ease of washing, such as gauze kettles and loungewear that you will want to use every day, from the textile production area of Hyogo Prefecture.
1
Anyway, it dries quickly! It dries well even if you dry it in the room. You can choose the timing of washing, and it is difficult for the smell of germs to remain. It is also a point that there is less need to wash.
2
It has a fluffy texture and a fluffy feel. The fluffiness will continue with normal washing, and in fact, the softer it will become the more you wash it. It is tough to wash and almost never shrinks.
3
Artisan-quality gauze isn't just cool. It also has excellent heat retention and natural warmth. It is attractive that it is all-season and can be used comfortably all year round, both summer and winter, with one piece.

More about the Brand Owner

Tettao Design Office Inc.

Based in Tokyo and Hyogo, we are a branding design and consulting company. I was born in Heisei and had a strong love for the Showa era, and when I was based in the old town of Nishiwaki City, Hyogo Prefecture, which is a neighboring town to my hometown, where there is a residual scent of the past that flourished in the textile industry, I fell in love at first sight with the Mr./Ms. of gauze fabric that a local weaver Mr./Ms. I met by chance, and combined with my interest in bedding and texture from the beginning, I had no experience in manufacturing. We launched this brand.
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Learn more about this brand

Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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It all started with a single piece of gauze fabric.
 
We fell in love at first sight with the pleasant gauze fabric made by Mr./Ms. craftsmen, and asked for joint development of the brand on the spot, which led to the start in 2020.
Because of such roots, it is a brand with a slightly niche concept that only makes products that can be made from the gauze fabric of this craftsman Mr./Ms..
 
 
 
 
 

What are we doing?

All processes, face-to-face, production system within a radius of 5 km
 
The entire manufacturing process is completed within a 5km radius of Nishiwaki City, Hyogo Prefecture, and the surrounding area, making it a very locally made brand. You can see the face of every process.
(*The origin of the yarn is the United States)
 
 
A third-generation craftsman at a textile factory with a 100-year history in the production area | Koen-weaving Mr./Ms.
 
This brand started when I came across a pleasant gauze fabric woven by Mr./Ms. Koen-weaving. Among the cotton textile production areas, Mr./Ms. is a craftsman who has a reputation for gauze fabrics. We also work on fabrics for top overseas maisons.
Not only as a craftsman, but also from the standpoint of a father of two children, I went through a lot of trial and error to create fabrics that would feel good to both adults and children no matter how old they were, and that would be used every day in their lives.
 
 
 
A small garment factory run by a couple | Mr./Ms. Kasuga Sangyo
 
In a textile production area, each process is originally divided into various companies.
Mr./Ms. is one of them.
The scale of the industry as a production area has shrunk considerably, less than 1/10 of what it was in its heyday, but among them, there is a veteran sewing factory Mr./Ms. with a career of 40 years.
 
 
 
Efforts to solve issues faced by production areas
 
 
It has become the norm for craftsmen in the production area to be subcontracted by trading companies for a "asking price" of labor, and it is not often that they are paid a respectful price for their skills.
Under such circumstances, our brand "363°" began by focusing on the comfort and toughness of gauze fabric so that the craftsman's technique could be conveyed more directly as an appeal of Mr./Ms..
 
Without going through a trading company, we deal directly with the desired wages of the craftsmen of each process, Mr./Ms.. Eventually, we aim to become a role model for local products.
From a production system that eliminates intermediate margins and reduces waste, we strive to provide products at prices that are as affordable as possible.
 
 
 

Commitment to the product

The finest gauze fabric made with a craftsman
 
Comfortable for all seasons with one piece!
 
This triple-layer gauze fabric has been tried and tested to achieve both breathability, moisture release, and sweat absorption, which are functions for a comfortable stay in the hot season, and moderate heat retention.
The thickness of the thread, the density of the weave, the number of bonds (connecting layers of gauze in multiple weaves), and the processing method are carefully considered.
 
It solves the difficulties of regulating body temperature peculiar to each season, such as cold in the air conditioner in the summer and hot in the blanket in the winter. Gauze kettles and towelettes are often thought of as summer items, but multi-woven gauze fabrics are inherently heat-retaining.
It's actually a great waste to use it only in the summer.
 
 
Every time you wash it, it becomes more fluffy
 
The soft fabric is pleasant to the touch and at first glance seems very delicate, but the more you wash the 363° gauze material, the softer and more familiar the fabric becomes.
 
Wash 1st time than new, 2nd time than 1st, 3rd time than 2...... And the more you wash it, the more it feels as if it gets better with the attachment that springs up, and it has the strength of aging.
 
No special washing method is required, and it can be washed every day.
This is also due to its natural quick-drying properties. You can choose the timing of washing, and even during the rainy season, it will dry enough in the room.
Even if it only feels good on the skin, it cannot be said to be "comfortable" if you are too lazy to wash it. We believe that the ease of washing, ease of handling, and ease of socializing are the comforts of life.

Who are supporting us?

From babies to grandpas and grandmas
 
 
 
Mini bath towels and half-kettles are perfect for babies with delicate skin
Many people use bath towels as swaddles and handkerchiefs as bathing cloths for babies and small children, Mr./Ms. to buy more or gauze kettles for adults. It is also recommended as a gift, including a baby gift.
 
It is used by all ages
People with particularly sensitive skin and those who are interested in loungewear and bedding will find and buy it. It is often appreciated that the texture does not change even after repeated washing, and the fluffiness persists.
 
High repeat rate
There are more than 20% of repurchases by those who liked it once within six months.
There are many people who make a second purchase within the same month as the first purchase.
 
 
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TOYOU YAKUZEN CHA
Know Enough
NOOSA BASICS
TEAtriCO
lulumo
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YOKACHORO FOOD BASE
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GREEN NATION life
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