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bda ORGANIC

bda ORGANIC

ビーディーエー オーガニック
Vendor
株式会社たかくら新産業
With the power of organics, sex is more enjoyable, comfortable, safe and secure. Sexual wellness brand bda ORGANIC.

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T4130001008406

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About the brand

With the power of organics, sex is more enjoyable, comfortable, safe and secure. Sexual wellness brand bda ORGANIC.
1
bda ORGANIC develops items that eliminate worries and discomfort with the power of organic so that everyone, regardless of age, gender, or sexuality, can enjoy sex comfortably.
2
The origin of "BDA" is an acronym for before, during, and after sex because of the desire to support sex from beginning to end.
3
The Sexual Health Next Generation Fund has been established with the aim of broadly raising awareness and improvement of sexual health.

More about the Brand Owner

鈴木 美樹

MIKI SUZUKI

After working at a department store and an import trading company, he established Spice Unlimited in 2016. In 2017, bda ORGANIC was launched. He also serves on the board of directors of a non-profit organization that connects LGBTQ people and society.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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Sex is inherently fun and pleasant. But there are many people who have problems...
The development of "bda ORGANIC" began with the voice of a female gynecologist. Recently, the number of women suffering from painful intercourse is increasing, and the easiest way is to use "lubricating jelly". However, in Japan, they are all made of chemical ingredients, and there are no products that they can confidently recommend to patients. Therefore, we started to develop "organic lubricating jelly" that women can use with peace of mind, but as we researched, we found that most women feel that sex hurts.
I was surprised that I put up with it because I couldn't tell my partner. Originally, sex is "communication that you enjoy with your partner". However, in Japan, I noticed that biased information and values obtained by men through pornography and other means were generalized without proper "sex education" for both men and women. We would like to change this situation through "bda ORGANIC".

What are we doing?

So that everyone can enjoy good sex
In launching the brand, in support of the Montreal Declaration and "Sexual Health in the Millennium" (17th World Society of Sexology Congress, 2005), which is an international consensus on "sexual health" and "sexual wellness", "GOOD SEX FOR ALL! So that everyone can enjoy good sex, regardless of age or sexuality." as our social mission. Based on this, we worked on the development of items that anyone can use safely, securely, and comfortably, and after four years of trial and error in collaboration with Takakura Shingyo Co., Ltd., which has a reputation for developing high-quality organic products, we were finally able to develop a product that we were satisfied with.
　
In addition, bda ORGANIC will return a portion of the proceeds to the efforts of organizations (or individuals) involved in sexual health activities that will lead to the next generation, such as sexually transmitted diseases/HIV and sex education. We provide a place to acquire correct knowledge for sexual health and contribute to the creation of a society where everyone can face sex seriously.
　
　
　
　
　

Commitment to the product

3 types of "water-soluble organic lubricating jelly" to choose according to application
"Organic Jelly Lotion Soft"
We have obtained ACO, one of the strictest organic certifications in the world. It is the main item of bda ORGANIC that achieves both sufficient lubrication performance and high safety.
　
　
　
"Organic Jelly Lotion Hard"
Compared to Jelly Lotion Soft, it achieves about twice the viscosity and staying power. It also supports hard play such as long-term sex and sex.
　
　
　
"Organic Jelly Lotion Hard (Card Type)"
When you go out or travel, it is a "card-shaped" lubricating jelly that is smart and easy to carry.
　
　
　
All three types are weakly acidic according to the pH of the delicate zone and are hypoallergenic. Because it is "water-soluble", it goes well with condoms made of any material and can be used in a wide range of products such as menstrual cups and pleasure goods.
　
　

Who are supporting us?

bda ORGANIC's potential customers are "all sexuals," regardless of age, gender, or sexuality, but there are certain products that are preferred depending on the type of customer.
It is available at Isetan Shinjuku store, United Rose, Natural House, Condomania Shibuya PARCO store, etc.
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