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We are particular about "natural products" and create products that focus on "people" and "health". We deliver "real things" from Shingu City, Wakayama Prefecture, the World Heritage Site "Kumano".

〜1,000

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Fragrance of Kumano

クマノノカオリ

Vendor

株式会社エムアファブリー

We are particular about "natural products" and create products that focus on "people" and "health". We deliver "real things" from Shingu City, Wakayama Prefecture, the World Heritage Site "Kumano".

〜1,000

Followers

Small Batch

Eco-friendly

Locally Made

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About the brand

We are particular about "natural products" and create products that focus on "people" and "health". We deliver "real things" from Shingu City, Wakayama Prefecture, the World Heritage Site "Kumano".

We use our hands, we keep an eye on them, and we sweat them out. All in order to deliver the "scent" as naturally as possible. The scent is not made, but obtained from the forest.

I started with body care and started creating "fragrances". Even if the fragrance leaves our hands, we can continue to support the lives of our customers for a long time. Because the scent can go anywhere.

Learn more about this brand

Why are we doing?

What are we doing?

Commitment to the product

Who are supporting us?

Why are we doing?

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I want to connect people to the future.

At a time when society and lifestyles are developing remarkably with new technologies, we hope to play a role in connecting the "now" of "people" to the "future" with the special scents born from forests and plants.

With a one-of-a-kind scent that has special powers, we want to make people's healthy daily lives come true.

I want to use the scent as an entry point to cultivate the desire to cherish the forest and help the trees continue to live.

We want to solve the problems of nature, people, communities, and society in harmony so that there is no difficulty anywhere.

We will realize a prosperous society that is brought about by people living in good health using natural scents as a tool.

This is our goal at Maffably.

What are we doing?

There are two main things that are important in creating the scent of Kumano.

One is:

It is to deliver the scent created by trees and plants for life as it is.

Plants are not able to walk and move like people. In order to survive in the place where you were born, you need to create your own scent and control insects and microorganisms while preparing the environment. I feel that the scent created for life is filled with the "way of life" of each plant.

Second,

Don't be greedy, thin out only what is necessary for forest care, and use up all the plants you have cut down.

We don't cut down trees or pick plants just to extract fragrances. All of them are delivered in the amount and part necessary for care by replacing them with "fragrance". After distilling the aroma, the soil is prepared and returned to the forest. In other words, I am returning the favor from the forest.

Since a few years ago, we have been receiving more "thank you" in return, and many life "beetles" have been born from the soil we make.

The characteristic of Kumano's scent is that you can feel the pleasant sensation when we stand in the Kumano Forest, and the high-quality natural scent at the moment when we are thinning and touching plants, and you can feel healthy in your daily life.

Commitment to the product

It is separated from the plants that survive in Kumano.

[Natural high-quality scent essential oil &floral water]

Essential oils (essential oils) in which only the aroma components are concentrated by extracting one type of plant by steam distillation, and floral water (aromatic distilled water) in which some of the aroma components are dissolved.

Each bottle is bottled as it is extracted, and no preservatives are added.

There are a total of 5 standard types.

A special variety of Shibahara cedar among Kumano cedars

Two types of Kumano cypress wood

Branches and leaves of Kumano cypress (leaf)

It is a black moji from Kumano.

[Kumano Forest scented chocolate 4896]

It is a botanical chocolate with transparent and gleaming essential oils as a natural flavor. Rather than turning it into a secondary product for cosmetic products, the "new challenge of fragrance shops" in the "food field" has created a surprise that is not limited to just chocolate that makes you feel a forest of good-smelling chocolates. The direct impression of being clothed in natural essential oils is the feeling of "eating the forest".

【Kumano Fragrance Hand Cream】

Maffably started with body care. We are particular about the "hands" that touch people we meet for the first time and the preparation of the feeling of welcoming customers. I don't mind being touched, I want to be a "hand" that gently wraps me. I want to spend time with customers with a healthy feeling. This hand cream was created to make the ideal come true. Even if you're busy or worried about your smartphone, you can get wet without thinking about the timing. When I welcome a customer, I want to prepare my feelings after seeing them off in an instant. My wish to have a hand cream that maintains my hands and controls my feelings at the same time has taken shape.

The feeling of use is not sticky, blends in smoothly, and is light even though it is highly moisturizing. It has a natural and pleasant scent, so you can use it in any place without hesitation.

Who are supporting us?

The target audience is:

Most of them are in their 40s ~ 60s, but recently it has spread to people in their 20s and 30s.

The actual customer base is:

It was sometimes chosen as a souvenir for people who are health-conscious, such as those who can't sleep or those who want to improve the quality of sleep, as well as souvenirs from tourists to Wakayama and Kumano, as well as corporate souvenirs and souvenirs, birthday gifts for staff, medical conferences, group travel tours, etc.

I also have experience in scent production as one of the venues for receptions and corporate events.

Wholesalers are:

These include amenities in the hotel's public bath and souvenir corner. It is also selected for products such as tours with gifts.

In addition, there is a lot of demand for gifts, and recognition as a gift that delivers health is spreading, and repeat customers are increasing.

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Deferred payments of up to 60 days

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Deferred payments of up to 60 days

Pay for purchases by invoice. Payment via credit card is also accepted.

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