IKOI JAPANESE TEA

イコイジャパニーズティー
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IKOI JAPANESE TEA
A Japanese tea brand that designs scents. We will deliver a gorgeous cup with nuances layered on the original taste of tea leaves. A special moment in your daily life.
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About the brand

A Japanese tea brand that designs scents. We will deliver a gorgeous cup with nuances layered on the original taste of tea leaves. A special moment in your daily life.
1
Japanese tea is carefully tailored with attention to raw materials and aroma. This is a tea for modern life that can be enjoyed without a teapot.
2
We are developing new flavors that are not bound by the stereotypes of Japanese tea.
3
A cup of dignified appearance that makes everyday life a little special. It is also recommended as a gift product.

More about the Brand Owner

西村 芽衣

Nishimura Mei

While working as a Japanese tea instructor, He runs the Japanese tea brand "IKOI JAPANESE TEA". Based on the concept of "Fragrant Japanese Tea", We will deliver a gorgeous cup with nuances layered on the original taste of tea leaves. We hope that we can think of a new way to deliver tea together with our wholesalers.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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Japanese tea has been around for a long time and has been integrated into our daily lives.
However, in modern times, there are few opportunities to choose green tea outside, and coffee and tea are picked up.
Before you know it, teapots are disappearing from your home.
 
When we encountered such a reality, we asked. What is Japanese tea that is close to today's life?
 
What we arrived at was a new approach of "designing scents".
 
By layering nuances on the original delicate taste of tea leaves, it adds depth and splendor to a cup of tea.
In the midst of your busy daily life, you create a space to relax your breathing and create time to return to yourself.
 
What we want to deliver is a time of peace that we give ourselves by brewing tea.
It is a special moment that creates a comfortable rest.

What are we doing?

What IKOI values is the philosophy of "give me a break". Our mission is to accompany the busy lives of modern people and provide a peaceful moment that satisfies the five senses.
 
Our tea selection is uncompromising. We use carefully selected tea leaves from all over Japan and pursue technology to express their deliciousness in tea bags. Of particular interest is the kettle-roasted tea from Ureshino, Saga Prefecture. This traditional method of tea leaves has a unique mellow aroma and deep taste, making it the core of IKOI's signature HINOKA series.
 
We are also taking on the challenge of expanding the possibilities of Japan tea. Ureshino Kama-roshi tea, with its mango-scented aroma, is an innovative blend that goes beyond the boundaries of conventional Japan tea. They are designed to match your modern lifestyle, whether it's your favorite cup or your own bottle on the go.
 
Our product creation is not just product development. It is the creation of a new Japan tea culture that brings moisture to the hearts of modern people.

Commitment to the product

IKOI's flagship product is the innovative HINOKA series. This exceptional tea offers a whole new Japan tea experience, combining traditional kettle-roasted tea from Ureshino in Saga Prefecture with the mellow aroma of mango.
 
HINOKA Mango-scented Ureshino Kama-fried teais a gem that perfectly harmonizes the deep flavor of Ureshino tea leaves selected by skilled tea masters with the aroma of tropical mango. The tea bag specification allows you to enjoy the authentic taste without using a teapot. Hot brewing for 60 seconds creates a mellow aroma, while cold brewing results in a refreshing taste overnight. They are available in packs of 2 (400 yen) and 10 pieces (1,500 yen), making them perfect gifts.
 
HINOKA TEA ADEis a product that can be enjoyed more easily as a mango tea ade for Ureshino kettle-fried tea. At an affordable price of 990 yen, you can easily experience a new taste of authentic Japan tea on the go.
 
These products embody our philosophy of "accessibility" and "not bound by the stereotypes of Japan tea," and we have received warm feedback from many customers, such as "a fresh experience like never before" and "a healing experience in our busy daily lives."

Who are supporting us?

IKOI is widely loved by people who lead busy lives in modern times. The main target audience is women in their late 20s and 40s who are looking for a quality lifestyle, especially those who are busy with work and household chores but still value small rewards for themselves.
 
Many of our actual customers have commented, "In the midst of our busy daily lives, the time to brew IKOI tea is a precious moment that returns to us," and "The scent of mango heals me and calms my mind." In addition, the younger generation who are not familiar with conventional Japan tea have commented that "this would be a good way to start Japan tea" and "it would be appreciated as a gift."
 
As for sales channels, we mainly develop online shops and actively engage in wholesale sales. In particular, it is increasingly available in lifestyle general stores, cafes, select shops, and other stores that emphasize quality and design. Many customers learn about it through word of mouth on social media or introductions from people who have actually experienced the product, which shows the high level of trust and satisfaction with the quality.
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Deferred payments of up to 60 days
Pay for purchases by invoice. Payment via credit card is also accepted.
Deferred payments of up to 60 days
Pay for purchases by invoice. Payment via credit card is also accepted.
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IKOI JAPANESE TEA
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