About the brand
A brand from Sweden that continues to transmit luxury toys. Since its establishment in 2003, it has been characterized by gorgeous looks, functionality, and toys made with a unique perspective.
It features a luxurious design that is called "Chanel of the toy world". In addition, it is made not only in appearance but also with functionality that is close to the user who uses it.
There are many toys that are not found in other pleasure toy brands and are created from a unique perspective. We pursue the freedom of pleasure.
More about the Brand Owner
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有限会社アジュマ
ajuma
AJUMA started in 1996 as an importer, distributor, and retailer of products to promote women's sexual health.
From sanitary products to sexual pleasure toys, and in recent years, we have been engaged in branding and import sales with a focus on femtech products that affirm women's sexual health rights and solve their problems using cutting-edge technology.
Femtech is attracting international attention as a market that will further democratize the market and lead to the empowerment of women by involving women as developers and suppliers rather than consumers by standing in places where they have decision-making power.
As a company, AJUMA is committed to women's economic independence, eradicating sexual violence, and supporting sexual minorities.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
LELO was born in Stockholm in 2003 by a group of three designers. "Why don't you design our highest quality toys so beautifully that you want to display them?"
Established not just as an adult goods brand, but to promote self-care to deliver satisfaction across gender, sexual orientation, race, and age. We help you have a fulfilling sex life by giving you the pleasure of discovering all your own charms and allowing you to experience pleasure without shame.
LELO has redesigned the look, feel, and function of so-called adult goods, bringing cutting-edge technology and a level of luxury.
It plays a role as a movement to spread self-care in society beyond the boundaries of gender, sexual orientation, race, and age.
Commitment to the product
●ORA3
A toy made with a unique perspective of recreating oral sex. This technology, in which a ball rotates under a thin layer of silicon, has been patented in Sweden.
●ENIGMA WAVE
A C-shape toy that enjoys suction + insertion. The point of interest is the insertion part that rotates as if mixing the space and stimulates the inside. It can also be seen in general adult goods, but it realizes a movement that is considered practical rather than flashy in appearance.
It attracts attention regardless of gender, sexual orientation, or race. It is also recommended for those who touch pleasure toys for the first time with their beautiful design.
It is available in many places such as beauty salons such as femcare salons and hair removal salons, department stores, and electronics mass retailers.
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