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GINNIE

GINNIE

ジニー
Vendor
株式会社TSUKURI DESIGN
We have also hired many star restaurants representing Japan! From Tokyo to the world's Sobercurians, "Tokyo Dry" gin with 0.00% alcohol. A new option for non-alcohol.
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T5012401036831

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About the brand

We have also hired many star restaurants representing Japan! From Tokyo to the world's Sobercurians, "Tokyo Dry" gin with 0.00% alcohol. A new option for non-alcohol.
1
Supervised by a bar specializing in royal and non-alcohol. Authentic-oriented Tokyo Dry Gin was born with its own distillation technology.
2
It has a refreshing drinking experience with the aroma of juniper berries. Just mix it with tonic or soda for an adult cup.
3
Non-alcoholic drinks that can be drunk together by both drinkers and non-drinkers. It goes well with a variety of dishes.

More about the Brand Owner

開発者N

Developer N

As a woman with a job since she was young, she has participated in many drinking parties, but after getting married and giving birth, her constitution and health awareness have changed significantly. With the desire to "have a premium alcoholic drink that can be enjoyed by both drinkers and non-drinkers," he developed the authentic gin "GINNIE" with 0.00% alcohol after trial and error. We continue to propose new ways to drink in an era of diversity.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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"Something that allows people who drink alcohol and those who don't drink to share a good time without distinction."
With this in mind, the 0.00% alcohol non-alcoholic gin "GINNIE" was born.
When the developer was young, she often participated in drinking parties as a woman with a job. However, with marriage and childbirth, their lifestyles changed, and as they aged, their constitution and health awareness changed. Even if there were days when I couldn't or didn't want to drink, I continued to eat and drink for work.
At that time, when I asked for a non-alcoholic menu, I felt somewhat sorry for the person who was enjoying drinking, and I couldn't really enjoy the occasion.
I wonder why...?
As I repeatedly asked myself questions, I came to the conclusion that there is no authentic non-alcoholic menu that can be enjoyed by drinkers and non-drinkers without distinction.
At the same time, a new value and lifestyle called "sovereignty" was taking root in the world in an era of diversity.
　
Our goal was not just a non-alcoholic drink, nor was it an alcohol, nor was it a soft drink, but a new 0.00% alcohol drink that connected drinkers and non-drinkers.
　
"People who drink and those who don't drink become people who can drink together."
While drawing such a landscape, the development of the genie began.

What are we doing?

The development of Ginny was commissioned by the bartending team of Japan's first "low-alcohol and non-alcoholic" bar "LOW-NON-BAR". It is a group of professionals who understand the characteristics of alcohol and non-alcohol, as well as the taste sensations of people who do not like alcohol, and can pursue a deep, complex taste that adults can enjoy, even with 0.00% alcohol.
　
The goal was to create an authentic dry type of taste modeled after "London Dry" gin, which is loved all over the world. Under strict manufacturing regulations, we pursued uniqueness while following the characteristics of London Dry Gin, which can be said to be a global standard.
　
Based on the refreshing aroma of juniper berries, the addition of Japanese citrus orange and black moji gives a slight Japanese essence, creating a one-of-a-kind non-alcoholic gin called "GINNIE Tokyo Dry".

Commitment to the product

The Ginny lineup consists of a total of 4 items. Mix it with tonic or soda and make it a delicious non-alcoholic gin "GINNIE Tokyo Dry" and expand Ginny's arranged recipes, "GINNIE CORDIAL" (botanical syrup) with three unique flavors
　
[GINNIE Tokyo Dry]
In addition to juniper berries and six types of herbs, oriental jasmine tea, and Japan's unique ingredients such as orange and black moji, this dry non-alcoholic gin has a rich flavor and refreshing feeling. Just mix it with tonic or soda for a full-fledged gin and tonic or gin soda. Although it is 0.00% alcohol, it has a firm aroma, rich flavor, and body, and brings out the taste of various dishes such as Japanese, Western, and Chinese.
　
　
[Japan sake extract and cypress]
The elegant taste of carefully dealcoholized Japan sake is layered with the refreshing aroma of cypress. When you put it in your mouth, the aftertaste of cypress slowly spreads. "Tokyo Dry" Genie has been transformed into "Japan Dry" for a fragrant and flavorful drink. The rich aroma of cypress and the elegant taste of Japan sake stimulate both taste and smell at the same time.
　
　
[Soba tea and vanilla]
Combine the relaxing soba tea with the scent of vanilla and accent it with orange flowers. The pleasant bitterness of the soba noodles and the sweetness of vanilla overlap to create a calming and adult taste.
It is a relaxing adult cup that is soothed by the aroma of fragrant soba tea and a pleasant bitterness, and is enveloped in a slightly sweet vanilla aroma.
　
　
　
[Shiso leaves and cardamom]
The flavor of shiso leaves, which is familiar in Japan, is layered with a slightly spicy cardamom accent on the axis. A fresh harmony between shiso leaves and cardamom. It has a refreshing taste that you can drink very.
　

Who are supporting us?

Based on the concept of "drinkers and non-drinkers become people who can drink together", Ginny is not only not alcohol or soft drink, but is supported by people who can drink alcohol as a third option.
　
It is especially loved by women who are busy with work and childcare, those who want to refrain from alcohol in social settings, and non-alcoholic enthusiasts looking for an authentic taste. The store is also spread to more than hundreds of high-end restaurants, bars, hotels, and other stores all over Japan, mainly in Tokyo.
　
At the flagship bar, "LOW-NON-BAR", you can experience the genie in the most delicious and best condition thanks to the characteristics of alcohol and non-alcohol, as well as the bartenders who developed the genie to know the taste buds of those who don't like alcohol. "Eh, is this non-al?"
　
Ginny, which proposes a new way of adult enjoyment beyond the barriers of alcohol, is steadily increasing its fans as a new option in the era of diversity.
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