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naname.

naname.

ナナメ
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株式会社コネクト
The charm of Fukuoka Prefecture's cotton fabrics and Kurume Kasu, which boasts a tradition of more than 200 years, is brought to modern life. Propose from a new perspective [naname.] Manufacturing.

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T9290001061814

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About the brand

The charm of Fukuoka Prefecture's cotton fabrics and Kurume Kasu, which boasts a tradition of more than 200 years, is brought to modern life. Propose from a new perspective [naname.] Manufacturing.
1
Taking advantage of the charm of the traditional cotton fabric [Kurume Kasuri], hats and miscellaneous goods are planned, designed, and commercialized with a modern sensibility.
2
Using a new pattern of Kurume Kasuri every season, we plan and propose original products.
3
While valuing tradition, we aim to create products that people of all generations will want to pick up.

More about the Brand Owner

結城

ユウキ

Born in Itoshima, Fukuoka Prefecture
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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We are a manufacturer/wholesale company of apparel accessories headquartered in Fukuoka City, Fukuoka Prefecture. It mainly manufactures and sells clothing miscellaneous goods such as hats (caps and hats) and stoles.
Because mass production and mass consumption are the norm now, we want to deliver "things that can be loved for a long time" and "things that move the heart".
While valuing connections with the community and the origin of manufacturing, we are working on product manufacturing every day.
　
　

What are we doing?

In Fukuoka, our base, we have one of Japan's leading traditional textiles called Kurume Kasuri.
I was attracted by its beauty and the warmth of handiwork, and I thought, "I want to bring this charm to everyday life."
Kurume Kasuri is a special material that is dyed and woven one by one by craftsmen.
We believe that integrating tradition into our current lives will be the power to pass on local manufacturing to the next generation.
　

Commitment to the product

NANAME.'s hats take advantage of the rich expression of Kurume Kasuri while valuing a design that blends easily into your daily outfit.
It's just "not too assertive, but something special".
By partially using kasuri on standard caps and bucket hats, it is not too Japanese and has an urban finish.
We are particular about sewing and shape, and emphasize ease of wearing, lightness, and fit.
We aim to be a hat that can be used for a long time and is close to everyday life.
　

Who are supporting us?

・Those who want to choose products with local manufacturing and stories
・Buyers of select shops and retailers who handle gift demand
It has been well received.
In addition, customers from overseas are also evaluated for their "Japan × modernity", and this product can meet inbound demand.
　
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