【JIMOTOTE Shonan】
Shonan has many attractive landscapes, spots, culture, and specialties as design motifs. It is our hope that many people who enjoy the Shonan lifestyle, such as surfers who love the sea, active people who love nature, and fashionable women living in Shonan, will use it.
【Kamakura】
The main motif is a surfer who aggressively rides the waves, a familiar photo spot where the sea spreads out in front of you and the Enoshima Electric Railway passes right next to it. A standard meeting place, the clock tower of the old station building of Kamakura Station. The popular curry restaurant "Coral Reef" has been one of Shonan's most popular gourmet restaurants since its main store in 1967 and the Moana Makai restaurant along Route 134 in 1972. You can see the classic spot Big Buddha (Kotoku-in), hydrangeas in full bloom in early summer at Hase-ji Temple and Meigetsu-in, and Enoshima and Mt. Fuji from Inamuragasaki.
【Fujisawa】
The story is mainly about the people (runners, surfers, skaters) who enjoy Shonan life around National Route 134 along the sea, where the sea breeze is pleasant. Enoshima, which was also incorporated into the motif in Kamakura, expresses the difference in form seen from the direction of the Usunuma coast. Jellyfish, which have been popular in recent years at the New Enoshima Aquarium, have also been incorporated as a hidden motif.
【Chigasaki】
The main motif is the symbol of Southern Beach Chigasaki, which was also used in the CD design of the Southern All Stars, "Chigasaki Southern C". "Eboshi Rock" seen from the center of C appears in many songs singing Shonan. A surfer is comfortably nose riding. I also drew "Lachien Street", which came to be called because German trader Rudolf Lachien built a large villa along the street in Showa 7, and "Pacific Hotel", which was once popular as a symbol of Chigasaki in the vicinity. The design is full of music such as Aloha shirts, ukuleles, and guitars.
【Hiratsuka】
The main motif is the Shonan Hiratsuka Tanabata Festival, which is a famous event that represents Hiratsuka, and the colors such as the large intersecting bamboo and streamers and the Milky Way (starry sky) that can be seen every year at Shonan Star Mall are expressed. I depicted Hiratsuka, which is also famous as the "city of roses", the Western-style buildings of Mt. Hachiman, and people enjoying the beautiful rose arches. Mt. Fuji and Shonan Taira TV Tower, which can be seen from the Hiratsuka coast, are also popular photo spots. Also, speaking of Hiratsuka, it is the hometown of Shonan Bellmare. Soccer motifs have been incorporated into various places.
【Oiso】
Oiso is known as the birthplace of Shonan. Oiso Long Beach, one of Shonan's leading marine resorts, is famous for its beautiful rows of tents and parasols. We have laid out a diving board that both adults and children can enjoy, and a main pool with a direct angle above. The outer frame of the design expresses a rope that is reminiscent of a marine or harbor. People enjoying fishing at the lighthouse and surrounding area of Oiso Port. Diamond Fuji can be seen twice a year on the Terugasaki coast, and the beautiful blue pigeon that flies in. An opening ceremony is held every year at Oiso Beach (Kitahama Beach), which is popular as Japan's first beach, and the symbol "Kabuto Rock". It is also Oiso where the former residence where Shigeru Yoshida is said to have spent his last years is located. He depicted the helmet gate, the roses in the garden, the hampen that he was said to have loved, and the fish cake.