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PLAGLA
Eyewear born in PET bottles "PLAGLA"
It is made from discarded PET bottles using an unprecedented manufacturing method from a factory in Sabae City, Fukui Prefecture.
1
One frame is made from about two 500ml PET bottles.
2
It uses a biopolymer lens that returns to nature when disposed of in a landfill.
3
It is produced in Sabae City, Fukui Prefecture.
Brand Owner
More about the Brand Owner
柾木 要介
Yosuke Masaki
"Is there anything else I can do besides picking up trash on the beach?"
Every time I did a beach cleanup, I was thinking absentmindedly.
It's been about 15 years since I started surfing in my late teens. Through surfing, I have been involved with surf shops and local people all over the country.
People who live near the sea pick up trash on the beach as a daily routine and strive to keep the sea clean so that everyone can have fun playing.
However, no matter how much you continue to pick up trash, a large amount of plastic waste will end up in the ocean on the flow of rivers and tides.
That's a staggering 8 million tons per year.
Witnessing such a reality, I realized firsthand that this problem will not be solved unless we make an effort to reduce the amount of garbage itself, not just picking it up.
Based on this idea, after meeting with the factory staff and through trial and error, we completed the eyewear brand "PLAGLA", which was born in PET bottles.
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Read More
Learn more about this brand
Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
Why are we doing?
Auto-translated
"Is there anything else I can do besides picking up trash on the beach?"
Every time I did a beach cleanup, I was thinking absentmindedly.
It's been about 15 years since I started surfing in my late teens. Through surfing, I have been involved with surf shops and local people all over the country.
People who live near the sea pick up trash on the beach as a daily routine and strive to keep the sea clean so that everyone can have fun playing.
However, no matter how much you continue to pick up trash, a large amount of plastic waste will end up in the ocean on the flow of rivers and tides.
That's a staggering 8 million tons per year.
Witnessing such a reality, I realized firsthand that this problem will not be solved unless we make an effort to reduce the amount of garbage itself, not just picking it up.
Based on this idea, after meeting with the factory staff and through trial and error, we completed the eyewear brand "PLAGLA", which was born in PET bottles.
What are we doing?
The place where PLAGLA is produced is a factory in Sabae City, Fukui Prefecture.
Many people may have heard this place name, but Sabae City boasts a 90% share of the production of eyeglasses made in Japan and is a major production center for eyeglasses that is highly regarded around the world.
However, there is no other factory in Sabae that is working to make frames by recycling PET bottles, and the factory has its own background that has started production.
The representative of the plant has been providing overseas assistance to developing countries for a long time, and this was one of the triggers for the company to start making products made of recycled plastic. A large amount of garbage is disposed of at the local garbage dump every day, and I have seen firsthand how the garbage reacts chemically and smokes with methane gas, and the gap between the rich and the poor.
Based on the desire to "leave the beautiful sea and nature to children," after several years of measures while going through many processes, including manual work, we have completed eyewear full of thoughts and commitment.
As a brand, we have a role to play in passing the baton to consumers by inheriting the thoughts of producers.
For this reason, we regularly visit our factories and hold meetings with the people at the production site to conduct research on a daily basis so that we can create better products.
Commitment to the product
▼ Sunglasses
The lightweight and well-fitting frame is perfect for active scenes such as outdoor activities.
In addition, since no metal is used for the parts, there is no need to worry about rust or deterioration due to sweat or seawater, so you can use it with confidence.
▼ Blue Light Cut Glasses
It cuts blue light protection by up to about 30% and can be used in a wide range of scenes, from business to everyday wear on holidays.
The biodegradable plastic lens "BD8 BIOLENS" combines clear vision and durability to realize eyewear that is friendly to the eyes and the environment.
▼ Reading glasses (reading glasses)
A frame made from recycled PET bottles combined with a biodegradable lens for clear vision is a reading glass that is friendly to the eyes and the environment.
"I don't want to start wearing it..." We have created a simple and friendly design that will make such people want to pick it up.
Available in 4 degrees (+1.00, +1.50, +2.00, +2.50)
▼ About durability
It has cleared the durability test of domestic standards, which repeats the opening and closing of the hinge more than 5,000 times, so you can continue to use it with confidence. In addition, it is designed to be easy to recycle by not using metal.
▼ Environmentally friendly materials are also used for packaging and accessories.
The lens wipes are made from recycled PET bottles, and the special case is made from recycled paper.
The special case is designed to be folded and used, so you can carry it smartly without getting in the way in your bag.
Who are supporting us?
▼ Target Audience
Age: Men and women in their 20s to 60s
Interests: Environmental issues, outdoor activities, ethical products
▼ Actual customer base
In addition to the above target groups, we have received support from students who are interested in environmental issues, surfers, and customers who are interested in outdoor activities such as camping.
▼ Wholesale stores and features
Various select shops (clothing, ethical goods, outdoor goods, etc.)
department store
General store
▼ Testimonials from buyers (excerpts from reviews of online stores)
It's more than you can imagine
Since my nose is originally crooked, there are not many sunglasses that are easy to wear other than sports types, so I have bought various products. I'm not sure why, but this product fit perfectly. Combined with its lightness, it is very easy to hang. Also, the case is good looking and I'm really glad I bought it.
– PG-03 BLACK×GREY / Sunglasses
It is environmentally friendly and comfortable to wear!
There are still few other eco-friendly glasses like this, so I bought them! I like it because it's light and feels good when I put it on!
– PG-01 BLACK / Blue Light Blocking Lens
It's perfect
The glasses arrived. Thank you. Anyway, I'm glad that it's light and doesn't bother me when I put it on. Fine print can now be seen better. I really appreciated the polite response of the shop.
– PG-01 BLACK / Reading Glasses
All products
There are no products available for display
Products
All products
There are no products available for display
PLAGLA
Eyewear born in PET bottles "PLAGLA"
It is made from discarded PET bottles using an unprecedented manufacturing method from a factory in Sabae City, Fukui Prefecture.
1
One frame is made from about two 500ml PET bottles.
2
It uses a biopolymer lens that returns to nature when disposed of in a landfill.
3
It is produced in Sabae City, Fukui Prefecture.
Brand Owner
More about the Brand Owner
柾木 要介
Yosuke Masaki
"Is there anything else I can do besides picking up trash on the beach?"
Every time I did a beach cleanup, I was thinking absentmindedly.
It's been about 15 years since I started surfing in my late teens. Through surfing, I have been involved with surf shops and local people all over the country.
People who live near the sea pick up trash on the beach as a daily routine and strive to keep the sea clean so that everyone can have fun playing.
However, no matter how much you continue to pick up trash, a large amount of plastic waste will end up in the ocean on the flow of rivers and tides.
That's a staggering 8 million tons per year.
Witnessing such a reality, I realized firsthand that this problem will not be solved unless we make an effort to reduce the amount of garbage itself, not just picking it up.
Based on this idea, after meeting with the factory staff and through trial and error, we completed the eyewear brand "PLAGLA", which was born in PET bottles.
Read More
Learn more about this brand
Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
Why are we doing?
Auto-translated
"Is there anything else I can do besides picking up trash on the beach?"
Every time I did a beach cleanup, I was thinking absentmindedly.
It's been about 15 years since I started surfing in my late teens. Through surfing, I have been involved with surf shops and local people all over the country.
People who live near the sea pick up trash on the beach as a daily routine and strive to keep the sea clean so that everyone can have fun playing.
However, no matter how much you continue to pick up trash, a large amount of plastic waste will end up in the ocean on the flow of rivers and tides.
That's a staggering 8 million tons per year.
Witnessing such a reality, I realized firsthand that this problem will not be solved unless we make an effort to reduce the amount of garbage itself, not just picking it up.
Based on this idea, after meeting with the factory staff and through trial and error, we completed the eyewear brand "PLAGLA", which was born in PET bottles.
What are we doing?
The place where PLAGLA is produced is a factory in Sabae City, Fukui Prefecture.
Many people may have heard this place name, but Sabae City boasts a 90% share of the production of eyeglasses made in Japan and is a major production center for eyeglasses that is highly regarded around the world.
However, there is no other factory in Sabae that is working to make frames by recycling PET bottles, and the factory has its own background that has started production.
The representative of the plant has been providing overseas assistance to developing countries for a long time, and this was one of the triggers for the company to start making products made of recycled plastic. A large amount of garbage is disposed of at the local garbage dump every day, and I have seen firsthand how the garbage reacts chemically and smokes with methane gas, and the gap between the rich and the poor.
Based on the desire to "leave the beautiful sea and nature to children," after several years of measures while going through many processes, including manual work, we have completed eyewear full of thoughts and commitment.
As a brand, we have a role to play in passing the baton to consumers by inheriting the thoughts of producers.
For this reason, we regularly visit our factories and hold meetings with the people at the production site to conduct research on a daily basis so that we can create better products.
Commitment to the product
▼ Sunglasses
The lightweight and well-fitting frame is perfect for active scenes such as outdoor activities.
In addition, since no metal is used for the parts, there is no need to worry about rust or deterioration due to sweat or seawater, so you can use it with confidence.
▼ Blue Light Cut Glasses
It cuts blue light protection by up to about 30% and can be used in a wide range of scenes, from business to everyday wear on holidays.
The biodegradable plastic lens "BD8 BIOLENS" combines clear vision and durability to realize eyewear that is friendly to the eyes and the environment.
▼ Reading glasses (reading glasses)
A frame made from recycled PET bottles combined with a biodegradable lens for clear vision is a reading glass that is friendly to the eyes and the environment.
"I don't want to start wearing it..." We have created a simple and friendly design that will make such people want to pick it up.
Available in 4 degrees (+1.00, +1.50, +2.00, +2.50)
▼ About durability
It has cleared the durability test of domestic standards, which repeats the opening and closing of the hinge more than 5,000 times, so you can continue to use it with confidence. In addition, it is designed to be easy to recycle by not using metal.
▼ Environmentally friendly materials are also used for packaging and accessories.
The lens wipes are made from recycled PET bottles, and the special case is made from recycled paper.
The special case is designed to be folded and used, so you can carry it smartly without getting in the way in your bag.
Who are supporting us?
▼ Target Audience
Age: Men and women in their 20s to 60s
Interests: Environmental issues, outdoor activities, ethical products
▼ Actual customer base
In addition to the above target groups, we have received support from students who are interested in environmental issues, surfers, and customers who are interested in outdoor activities such as camping.
▼ Wholesale stores and features
Various select shops (clothing, ethical goods, outdoor goods, etc.)
department store
General store
▼ Testimonials from buyers (excerpts from reviews of online stores)
It's more than you can imagine
Since my nose is originally crooked, there are not many sunglasses that are easy to wear other than sports types, so I have bought various products. I'm not sure why, but this product fit perfectly. Combined with its lightness, it is very easy to hang. Also, the case is good looking and I'm really glad I bought it.
– PG-03 BLACK×GREY / Sunglasses
It is environmentally friendly and comfortable to wear!
There are still few other eco-friendly glasses like this, so I bought them! I like it because it's light and feels good when I put it on!
– PG-01 BLACK / Blue Light Blocking Lens
It's perfect
The glasses arrived. Thank you. Anyway, I'm glad that it's light and doesn't bother me when I put it on. Fine print can now be seen better. I really appreciated the polite response of the shop.
– PG-01 BLACK / Reading Glasses
All products
There are no products available for display
Products
All products
There are no products available for display
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