WHOLE BAR

ホールバー

Vendor

A 100% natural energy bar that allows you to eat whole fruits and nuts. Based on the popular "dates", it is a domestic energy bar that does not use any sugar or additives.

All products

Shipping fees

Calculated separately

Invoice registration number

T1080403004820

View more brand information

Search by related categories

About the brand

A 100% natural energy bar that allows you to eat whole fruits and nuts. Based on the popular "dates", it is a domestic energy bar that does not use any sugar or additives.

A 100% natural fruit bar packed with dried fruits, nuts, seeds, etc., with a focus on superfood dates

Even though it is additive-free, it can be stored at room temperature and has a shelf life of 1 year.

WHOLE FOOD FOR WHOLE PEOPLE ! With the slogan, it is a manufacturer that makes energy bars as whole food that fits in your pocket.

More about the Brand Owner

脇　光範

MITSUNORI WAKI

I love energy bars, and after comparing energy bars from all over the world, I felt that there are not many things that Japan people think are delicious. With the craft spirit of making something if it doesn't exist, I decided to launch my own brand. There is another thing that I have been feeling on a daily basis. That is, there are not many things that can be eaten quickly when you are busy, and that are really healthy and natural. There aren't many things that are good for your body and make you feel good when you eat them. Energy bars were one of the few that could answer such a problem. And maybe you're not the only one who feels that way? In other words, I realized that if there is a natural energy bar that seems to be really delicious for Japan people, it will make a lot of Mr./Ms.people happy and useful. From that day on, my desire to eat delicious energy bars became a way to go beyond myself and contribute to the world.

Learn more about this brand

Why are we doing?

What are we doing?

Commitment to the product

Who are supporting us?

Why are we doing?

Auto-translated

Show original

If you have an energy bar that is delicious and makes you want to eat it every day, you can enrich the daily lives of many people!

I realized this in 2015.

Before launching NATURE THING, the representative Waki felt that there were not many really healthy and natural things that could be eaten quickly when he was busy. There aren't many things that are good for the body and make you feel good when you eat them. Energy bars were one of the few that could answer such a problem.

I felt the value of energy bars in terms of functionality, so I ate them on a daily basis, but at that time, there weren't many products in Japan, and there were no flavors that I was satisfied with. Meanwhile, when I started living abroad in 2015, I went to the supermarket and was very surprised. There were many types of energy bars from all over the world that were incomparable to those in Japan.

When we compared energy bars around the world, we felt that there were many interesting ingredients and manufacturing methods, but not many that were delicious, so we started researching the manufacturing method to make delicious food by hand.

You can make what you want to eat. I just thought so, but at some point, maybe I'm not the only one who feels that way? I realized.

This means that if you have a natural energy bar that seems really delicious to Japanese people, many people will be happy and useful.

From that day on, my personal desire to eat a delicious energy bar became a way to contribute to the world beyond myself.

From there until I returned home, I continued to eat many more energy bars.

In 2016, we started as a brand specializing in energy bars, which is one of the few others.

What are we doing?

WHOLEBAR is a "100% natural energy bar that allows you to eat whole natural ingredients." WHOLE means whole, and it is a very simple energy bar that you can eat as if you were eating fruit harvested from a fruit tree.

The bar is shaped like an easy-to-eat bar while keeping its natural appearance as much as possible, so you can enjoy whole food anytime, anywhere.

Keep the ingredients simple. The shape of each raw material is clearly visible.

You can make this kind of food with such simple ingredients! The people who make it are having fun while developing original manufacturing that stimulates the curiosity of the eater. "WHOLE FOOD for WHOLE PEOPLE" is our slogan.

Commitment to the product

The representative, Waki, has a spirit of inquiry for delicious food, as he has experience making sake and working as a barista.

Here are the features of each series:

The whole bar is a natural energy bar made of dates. It is a natural food packed with fruits and nuts that fits in your pocket.

Protein bars made with dates are delicious and overturn the conventional wisdom of protein bars. It has a moist texture and is not dry, which is common in protein bars, and can be eaten like a snack. The lineup includes four types of attractive flavors.

A one-of-a-kind chocolate made by kneading dates and cocoa together. All the sweetness comes from dates, and the more you eat it, the happier you will become.

Who are supporting us?

It is used by those who want to eat "as natural as possible" "anytime, anywhere" and "easily".

It is made entirely of 100% plant-based ingredients, with no additives, sugar, sugar, or syrups, making it a gender-free and generation-free "energy bar for everyone" from children to grandparents and grandparents.

< usage scenario>

・ Help with busy mornings For breakfast

・ For filling a small stomach or snack at the office or on the go

・ For replenishing energy that can be eaten quickly while traveling

・ For lunch for those in the hospitality industry with irregular breaks

・ For replenishing energy during sports and outdoor activities

・ When you want to control your diet

Brand review for WHOLE BAR

Reviews, word-of-mouth, and impressions from buyers who purchase this brand

Showing 3 of 4 results

supermarket

Posted on

4/10/26

Report a review issue

デーツ独特のネチネチ感が強すぎず、オーツ感はあるのにバックにいれて持ち運んでも崩れにくい絶妙なバランス。まだ2種類しか試してませんが、他にはないテイストが楽しい。

This review is based on orders for the following products

Daily Necessities

Posted on

11/16/25

Report a review issue

パッケージのおしゃれさだけでなく、しっかり美味しいフルーツバーでした！砂糖や添加物を使っていないなどの原材料へのこだわりがシンプルでわかりやすく、ギフトの１つとして購入されるお客様が多いです。

This review is based on orders for the following products

Replies from brands

このたびは高評価をいただき、誠にありがとうございます。美味しいとおっしゃって頂けて非常に嬉しいです！素材はできるだけシンプルに、誰が食べてもわかりやすいものを厳選しています。ギフトとしてご満足頂けているとのことで大変光栄です。これからもたくさんのお客様にお喜びいただける商品をお届けできるよう努力してまいります。今後とも宜しくお願い致します。

Fashion Miscellaneous Goods

Posted on

10/8/25

Report a review issue

余計なものを加えず品質の良いデーツとカカオをベースに生産されています。とても美味しくリピーターが多い商品です。ちょっとしたプレゼントにもお使いいただいています。担当者さまの対応もとても親切です。

This review is based on orders for the following products

Replies from brands

このたびは高評価をいただき、誠にありがとうございます！リピーターのお客様もいらっしゃるとのことで大変光栄です。先日は商品欠品により大変ご迷惑をお掛けいたしました。その際、Rum & Figsの感想をお伺いできて非常に嬉しかったです。現在、Rum & Figsについてもう一度検討しておりますので、また良いご報告ができればと思っております！今後とも宜しくお願い致します。

goooods is a B2B marketplace where you can buy products easily and risk-free.
Get unique, high-quality items at commission-free wholesale prices.

Deferred payments of up to 60 days

Pay for purchases by invoice. Payment via credit card is also accepted.

Deferred payments of up to 60 days

Pay for purchases by invoice. Payment via credit card is also accepted.

Find high-quality, unique brands

Discover the ideal product for your store from an expanding selection of brands every day.

Find high-quality, unique brands

Discover the ideal product for your store from an expanding selection of brands every day.

Supported by rich content and AI recommendations

Create the perfect merchandising plan backed by brand stories and AI-driven recommendations.

Supported by rich content and AI recommendations

Create the perfect merchandising plan backed by brand stories and AI-driven recommendations.

Ready-to-use 5,000 Yen Coupon Giveaway!

Search by Category

WHOLE BAR

Supplements & Health Foods

WHOLE BAR

With free user registration, you can check the wholesale prices and transaction conditions for all products!

Do you face these challenges in your daily procurement tasks?

I can't seem to find any good products...

You will find many high-quality and unique brands.

Find the perfect products for your store from the rapidly growing list of brands every day.

Procurement tasks take up a lot of time...

Streamline the procurement process for contracts, orders, and payments.

Streamline all your procurement tasks in one place, allowing you to spend more time on customer service and sales activities.

You can easily find products that you can't find anywhere else and easily order them.
No need to worry about purchasing anymore

Steps

Purchasing is easy in 4 steps

FAQs

Frequently Asked Questions

Ready-to-use 5,000 Yen Coupon Giveaway!

WHOLE BAR

All products

About the brand

More about the Brand Owner

脇 光範

MITSUNORI WAKI

Learn more about this brand

.css-1358acy{-webkit-align-self:center;-ms-flex-item-align:center;align-self:center;white-space:nowrap;color:#000000;text-box-trim:trim-both;text-box-edge:text;}Why are we doing?

What are we doing?

Commitment to the product

Who are supporting us?

Brand review for WHOLE BAR

.css-7umbyq{font-family:new-hero-bold,"New Hero Bold",new-hero,"Noto Sans JP",HiraginoSans-W7,"游ゴシック Bold","Yu Gothic Bold",sans-serif;font-size:25px;line-height:1.5;font-weight:800;text-align:center;color:var(--chakra-colors-gds-black);}

Purchasing is easy in 4 steps

Frequently Asked Questions

脇　光範

Why are we doing?

　