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Girls Leap

Girls Leap

ガールズリープ
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thek
I hope my daughter won't be sloppy or excited. "Girls Leap" is a water-absorbing sanitary shorts brand born from my mother's wishes.
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About the brand

I hope my daughter won't be sloppy or excited. "Girls Leap" is a water-absorbing sanitary shorts brand born from my mother's wishes.
1
"Girls Leap Basic" "Girls Leap Sports" 「Mam Leap」 There are three types for juniors and mothers.
2
The skin side absorbs water smoothly and absorbs well with a deodorizing cotton pad inside the quick-drying material. The antibacterial non-fluffy waterproof cloth prevents leakage.
3
"Easy washing!" It can be cleaned in a washing machine without scrubbing.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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If you don't have absorbent sanitary shorts that fit your Japan body type, you can make them yourself. From my mother's wishes, Girls Leap was born in 2019. I want to realize a world where my daughters can move around freely without worrying about menstruation. I want to relieve them of the excitement of taking out sanitary products at school and the worry of leakage.
　
What we want to realize at Girls Leap is a world where menstruation becomes more free. From my daughter's first period to my mother's busy daily life, we aim to create a society where all women can shine in their own way while getting along well with menstruation. I believe this is a common wish of mothers all over the world.

What are we doing?

Girls Leap values balancing environmental care with women's comfort. If disposable sanitary products become a lot of garbage and destroy the environment, it is not recommended for my daughters. That's why we propose the option of absorbent sanitary shorts that can be used repeatedly.
　
Our products are secured with a unique four-layer technology. The skin side is made of water-absorbing and quick-drying material, and the inner deodorizing cotton absorbs well, and the antibacterial non-soggy waterproof fabric prevents leakage. The buttocks have a three-layer structure with a waterproof fabric up to the waist to protect the leaks. We were particularly particular about the development of this technology, which is thin but works well.
　
It can be cleaned in a washing machine without scrubbing, and is also a major feature of its antibacterial, deodorant, water-absorbing and quick-drying functions. Just soak it in water for at least 30 minutes and then put it in the washing machine. It is designed to be easy to clean even for busy moms. As a femcare brand from Japan, we have been working in this field since 2019 and are working to spread sustainable menstrual habits.

Commitment to the product

Girls Leap's main products are three lineups that cater to customer needs.
　
Girls Leap Basicis a signature product featuring a design with cute lace. The water absorption is about 20cc, and on days when there are few days, this one is OK. On many days, it is recommended to use it with napkins and tampons. The sense of security of being able to wear Girls Leap when you think, "Is it about time?", has been well received, and customers have commented that "I no longer feel like I'm going to put out sanitary products" and "I no longer have to worry about leakage and can move as much as I want."
　
Girls Leap Sportshas an easy-to-match design that is designed for exercise, and is popular with girls who work hard in sports such as basketball and ballet. Although it has a simple design that does not echo the uniform, it has a solid water absorption function.
　
Mam Leapis a product for moms who are particular about the ingredients and can also handle minor urine leaks. As a "reliable absorbent shorts" for moms who have busy days, you can use them with confidence even on days when you are busy with meetings or evening pick-up and shopping.

Who are supporting us?

Girls Leap is used by people of all ages, from elementary school students to adult women. In particular, elementary and junior high school students who have just reached menarche, and mothers who lead busy daily lives are the main target audience.
　
Actual customers have expressed their joy, such as "My daughter, who is in elementary school 5 and junior high school, ordered an additional order with great praise" and "I no longer have to worry about leaking into my daughter's uniform who plays basketball." In addition, many adult women have expressed their sympathy that "if I had this product when I was a teenager, my school life would have been more different."
　
Sales are mainly based on online stores, and we value distance from our customers through coupon distribution through LINE friend registration and information dissemination on Instagram. We have received many media coverages, and our awareness in the field of femcare has steadily improved. The customer's voice of "I want to use it for a long time" is our most encouraging thing.
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