AsoboLabo

アソボラボ
Vendor
株式会社AsoboLabo
AsoboLabo offers a wide range of high-quality domestic and international items that enhance the healthy lives of pets, including food and care products for dogs and cats, stylish clothing, and miscellaneous goods.
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Invoice registration number

T6120001135546

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About the brand

AsoboLabo offers a wide range of high-quality domestic and international items that enhance the healthy lives of pets, including food and care products for dogs and cats, stylish clothing, and miscellaneous goods.
1
We offer high-quality sterilization and deodorizing care products that are gentle and safe for pets, while keeping daily life comfortable and clean.
2
We offer high-quality beds that blend beautifully into your interior, allowing your pet to relax and stay comfortable all year round.
3
We also offer bathrobes that quickly absorb moisture after a bath and gently protect your pet's body, combining functionality with stylish design.

More about the Brand Owner

AsoboLabo

With the mission of "bringing a fresh breeze to the pet industry," we plan and wholesale high-value pet goods carefully selected from both Japan and abroad. Mr. Onishi emphasizes not just distributing products, but also supporting business partners such as pet salons and specialty stores. We offer multifaceted support including store management consulting, space production, original product development, and planning large-scale exhibitions. In recent years, we have focused on proposing clothing, food, and shelter that combine design and functionality, centered on "pet health and a rich lifestyle"
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Learn more about this brand

Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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The reason we launched this brand was driven by our desire to create a society where people and pets can live comfortably and safely together. Pets are members of the family, and their health and happiness greatly affect our lives. However, with a wide variety of pet products in the world, many people are unsure about which one to truly feel secure. We wanted to help pet businesses and owners facing such concerns, so we started a business that delivers only carefully selected "truly good" products.
 
At the core of the brand are "kindness" and "trust." We thoroughly select products with natural ingredients in mind, offering options that are kind to pets, people, and even the planet. For example, we are particular about being additive-free and color-free for food and snacks, carefully checking the origin and production background of the ingredients. For skincare products and care items, we select ingredients that are gentle on the skin and materials with low environmental impact.
 
Moreover, we go beyond simply providing products; we support the development of the industry from multiple angles such as supporting the opening and renovation of trimming salons and pet shops, providing advice on manufacturing original goods, and designing and printing promotional materials. Our strength lies in our staff with over 20 years of industry experience, who provide attentive service while listening closely to feedback from the field.
 
Through this brand, we aim to achieve "every day where pets and people can live more naturally, healthily, and with smiles." To that end, we will continue to deliver safe, secure, and high-quality products and services centered on "kindness."
 

What are we doing?

The worldview our brand aims to realize is "a society where people and pets can live together healthily and naturally." To achieve this, we have a thorough commitment and unique concept from product selection to service provision.
 
At the product manufacturing site, we closely collaborate with partner factories and producers to thoroughly manage quality and monitor quality. We also support original goods and OEM manufacturing, enabling small-scale stores to showcase originality by producing from small lots. This enables product development that reflects local characteristics and customer feedback.
 
Furthermore, we offer a wide range of services that support the development of the entire industry, including support for opening and renovating grooming salons and pet shops, designing and printing promotional materials, and providing financial and accounting advice. Our experienced on-site staff listen closely to practical challenges and concerns, offering optimal proposals.
 
Through these initiatives, we aim to place "kindness" and "trust" at the core of our brand and make the future of the pet industry better.

Commitment to the product

The products we handle are packed with dedication to enriching and gently enriching the lives of both pets and people. Here, we introduce three particularly popular flagship and notable items.
 
First, its amazing absorbency makes your bath comfortable after bathing! "kuPla kuPla Dog Memory Towel"
Make your beloved dog's daily life and care more comfortable. This pet-specific towel boasts outstanding functionality, born from such kindness.
Its biggest feature is its overwhelming absorbency, which instantly absorbs moisture the moment you touch it! Since you don't need to scrub hard, it's safe even for dogs with delicate skin.
 
The second is to make the space with pets gentle and festive. "HONI Deodorant Gel Floral Lily"
When living with your beloved dog or cat, the smell in your room is inevitably bothersome. This powerful deodorizing gel solves such concerns easily and stylishly with a stand-type type!
Prioritizing pets with sensitive sense of smell, we carefully select ingredients that are gentle on the body. Instead of masking odors with strong fragrances, it approaches the source of unpleasant odors cleanly to create a comfortable space.
 
The third is a simple 3-step approach at home! Periodontal Disease Screening Kit to Protect Your Dog's Health: 'Mouthoon'
 
In fact, about 80% of adult dogs aged 3 and older suffer from "oral troubles." It is often hard to see visually, and by the time you notice, it is already progressing. That's why we recommend the easy-to-do periodontal disease screening kit "Mouthoon" at home!
Our state-of-the-art testing institutions thoroughly analyze the bacteria that cause periodontal disease in your mouth and visualize the risks. You can easily check your test results anytime on your smartphone.
"I want you to always enjoy delicious meals with your own teeth!" This healthcare item is perfect for new habits in pet life, supporting the feelings of owners who love their dogs!
 

Who are supporting us?

Our brand is supported by a wide range of pet industry professionals, including grooming salons, pet shops, animal hospitals, and cafes nationwide. In particular, we are highly trusted by professionals seeking safe, secure, and high-quality products, and have a proven track record of using our services at over 6,000 partner stores.
 
Our actual customer base includes store owners, groomers, and veterinarians who are deeply concerned about pet health and welfare. From small stores to large chains, products and services that listen closely to the voices of the field, regardless of size or business type, are highly valued. We also receive many consultations about original goods and OEM manufacturing, allowing community-based stores to offer products that highlight their unique character.
 
Many wholesalers say things like "We can differentiate ourselves from other stores" and "We can confidently recommend them to customers," resulting in many repeat customers. Customers who have actually picked up the product have shared warm feedback such as "It's safe to use" and "Pets are happy."
 
Going forward, we will continue to be a partner that flexibly responds to on-site needs and changes in the times, supporting the happy lives of both pets and people.
 
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