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On the bare skin that is as fresh as the morning dew that fell on the flowers ... 3STEP Customized moisturizing is a botanical moisturizing skin care series that leads to ideal bare skin!

6,818

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HANATSUYU

ハナツユ

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株式会社グラディア

On the bare skin that is as fresh as the morning dew that fell on the flowers ... 3STEP Customized moisturizing is a botanical moisturizing skin care series that leads to ideal bare skin!

6,818

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About the brand

On the bare skin that is as fresh as the morning dew that fell on the flowers ... 3STEP Customized moisturizing is a botanical moisturizing skin care series that leads to ideal bare skin!

[Three sticks] (1) Contains three major plant-derived beauty ingredients (2) Contains domestic raw materials green tea and cherry blossom extract (3) Contains two flower extracts that heal the skin (lotus flower extract and honeysuckle leaf extract)

[3STEP 2 types of moisturizing that you can choose according to your preference] Step1. Moisturizing → Step2. Nutrition → Step3. Moisture protection

In addition to skin care products, tint lip & gloss lip with compact size and easy to carry, We sell multi-fragrance sprays that have sterilizing and deodorizing effects.

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Why are we doing?

What are we doing?

Commitment to the product

Who are supporting us?

Why are we doing?

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"Flowers heal the viewer, but they are beautiful because they don't ask for anything."

In the same way that flowers give us beauty and healing, we put our desire to be a brand that gives healing and moisture to our customers' skin. Before they are in full bloom, the flowers store a lot of energy to become beautiful and give us a powerful impression.

In particular, the appearance of spring flowers blooming in spite of the severe cold gently announces the arrival of spring and heals our hearts.

Cherry blossoms are a representative of flowers that make you feel spring.

Cherry blossoms excel in purity, gorgeousness, dainty and beauty, and are one of the flowers that Japan loves. Similarly, the lotus, which symbolizes purity, is also known as a sacred flower.

Water droplets dripping on lotus flowers and leaves, also known as the lotus effect, are a symbol of the beautiful shape of water droplets.

It is a brand that focuses on plant extracts such as cherry blossoms and green tea extracts that represent Japan, as well as lotus flower extracts that heal the skin.

What are we doing?

We have items that are close to your life, such as botanical moisturizing skin care, point makeup, and disinfectant fragrance sprays.

Commitment to the product

【HANATSUYU Serum】

It is an anti-pollution + anti-aging care * serum that gently heals the skin from PM2.5, which is said to be environmental stress, and air pollution. (* Aging care refers to age-appropriate care)

It contains apple fruit cultured cell extract that helps regenerate the epidermis, Aquaspeed, which is characterized by its ability to fill the skin with moisture, wild thyme extract, which is a new mechanism that stops the progress of melanin, scutellum root extract, which suppresses environmental stress, and camellia flower extract. It is a gel type that blends smoothly into the skin, so it is a serum that can be used comfortably.

[HANATSUYU Tin Lip &Gloss Slip]

It is a tint lip that gently melts at skin temperature and moisturizes the lips. Formulated with light diffusion powder, it covers vertical wrinkles and softens and smooths lips. The "Sakurairo" mini lip, which blends naturally into your lips and has a slight color, has become a very popular product since its release.

The newly released gloss lip contains red pearls that make the lips look three-dimensional. A lip moisturizer with a balm-like texture that melts and moisturizes when applied to the lips. The scent of eucalyptus oil and tea tree oil spreads, and it is also characterized by a refreshing feeling. Like the tint lip, it is compact in size, making it a very convenient product to carry.

Who are supporting us?

The target audience is in their 20s ~ 40s, and the actual customer base is wide range of users, including those in their 50s and 60s, in addition to their 20s ~ 40s. Since it is a cosmetic product that contains plant-derived beauty ingredients, it is very popular, especially for people with sensitive and dry skin.

We mainly sell our products online, but recently we have held POPUP events in various places to create opportunities for many customers to actually try our products. We often receive comments from customers such as, "First of all, it looks cute!" and "I was able to use it with peace of mind because it is a plant-derived beauty ingredient."

We hope that you will enjoy HANATSUYU's products, which are often chosen as gifts, as well as at home.

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There is a return period, so you can rest assured even if you are purchasing for the first time. Try different brands.

Deferred payments of up to 60 days

Pay for purchases by invoice. Payment via credit card is also accepted.

Deferred payments of up to 60 days

Pay for purchases by invoice. Payment via credit card is also accepted.

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Skin Care & Basic Cosmetics

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