Fukuoka Fukusan Sea

ふくおかふくさんかい
Vendor
株式会社ふくおか福産海
A seafood brand that leverages the connoisseurship of active fishermen and the blessings of Hakata Bay to deliver freshness, deliciousness, and sustainability.
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T1290001107979

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About the brand

A seafood brand that leverages the connoisseurship of active fishermen and the blessings of Hakata Bay to deliver freshness, deliciousness, and sustainability.
1
With a processing system near Izaki Fishing Port, it is processed immediately after landing, and commercialized without losing freshness and flavor.
2
Quick freezing with 3D freezer does not damage the texture and flavor of seafood, and achieves high quality at home
3
Hakata Nakkopse and Kanjangseu, etc., develop high-value-added products using local seafood
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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The reason why we at Fukuoka Fukusan Sea launched the brand was because we wanted more people to know about the "deliciousness of real fish". The CEO himself is an active fisherman, and as he faces the sea every day, he realizes the blessings of nature, the wisdom of fishermen, and the importance of caring for fish. The fish raised in the rich fishing grounds of Hakata Bay and Genkai Sea show different expressions in each season, decorating our dining tables. However, in today's busy life, I felt a sense of crisis that the time for careful meals such as choosing, cooking, and tasting fish is being lost.
 
In addition, the problem of the marine environment and resources is becoming more serious. In order to preserve the rich ocean for the future, it is necessary not only to catch fish, but also to protect resources and create environmentally friendly fisheries and products. Our mission is to deliver fish in a sustainable way, while inheriting the traditions and thoughts of our fishermen.
 
What we want to achieve through the brand is not just "sales", but to be a bridge between the sea and people, fishermen and the dining table. We want to provide you with an experience that allows you to feel the deliciousness of fish and the blessings of life, and enrich your life through food. We also sympathize with activities to protect the marine environment and resources, and together with those who support us, we would like to build a new seafood brand that will continue into the future.

What are we doing?

Our brand values "delivering the blessings of the sea in the most delicious state, safely and securely." To this end, we take advantage of our location just a 1-minute walk from Izaki Fishing Port and have a unique system in place that allows us to process the fish we land immediately. We have introduced a quick-freezer 3D freezer to maintain freshness, and we have devised a way to prevent damage to the fish cell tissue and not to damage the flavor and texture.
 
In addition, in the production of our products, we thoroughly implement a clean and hygienic management system, and carefully process each fish. We are particular about processing the fish selected by fishermen's connoisseurs in the optimal way to bring out the original deliciousness of the ingredients.
 
In addition, we are committed to protecting the resources of the ocean. For example, by moving the overgrown sea urchins to places where the sea urchins thrive, and using the sea urchins as food for the sea urchins, we are working to raise high-quality sea urchins while suppressing the overgrowth of seaweed. We are exploring new forms of fisheries that take advantage of these natural cycles and contributing to the creation of a sustainable society from the perspective of the SDGs.
 
In product development, we collaborate with local fishermen and staff to develop frozen products and side dishes using seasonal seafood. By blending tradition and innovation, we offer products that match modern lifestyles while preserving local food culture.

Commitment to the product

Our main products are frozen and processed products that deliver the blessings of the sea of Hakata Bay with high freshness.
"Hakata Nakkopse" and "Hakata Kanjanseu" are value-added products made with natural ingredients from Hakata Bay and finished with a special sauce.
 
 
Each product is a gem filled with the blessings of nature, the skills of fishermen, and our commitment. While valuing the voices of our customers, we will continue to work on new product development.

Who are supporting us?

Our brand is supported by many families who are highly interested in nature and food, as well as those who want safe and secure ingredients.
In particular, the main target audience is families with small children, health-conscious seniors, and people who want to value the local food culture of Fukuoka.
It is also used by professional chefs such as local restaurants, sushi restaurants, and restaurants, and is highly regarded for the quality of the ingredients and freshness.
 
The direct sales office is popular as a place where local people can easily stop by, and we have received comments such as "you can get fresh fish" and "the staff are kind and reassuring". We disseminate product information through SNS, and customers and repeat customers from far away also use it.
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