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SOLITO
Adult silver jewelry based on the concept of SOLITO, which means "usual" in Italian.
1
A silver jewelry brand for adults that mainly uses silver.
2
The designer himself is the only one, and almost all of the production process is done by hand.
3
Jewelry that has a unique and memorable design, but also enhances the wearer.
Brand Owner
More about the Brand Owner
須田 芽衣
スダ メイ
Born in Kanagawa Prefecture
After studying architecture in Yokohama and living a working life for several years
He studied metal engraving in Florence and Rome.
After returning to Japan, he started SOLITO.
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Learn more about this brand
Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
Why are we doing?
Auto-translated
"If you don't have what you want, you can make it yourself."
I decided to study metal engraving when I saw the shop window of a jewelry store I saw while studying abroad in Italy.
There are all things that are free, bold, and have interesting motifs and designs that make them fun with big swings.
"I wish I could find something like this in Japan."
"If you don't have what you want, you can make it yourself," he said, and from that simple idea, he went to engraving schools in Florence and Rome.
The whole city is like a museum, and encounters with unique teachers who are also craftsmen are the basis of SOLITO today.
What are we doing?
Thoughts on "Always"
There are two thoughts behind the brand name, SOLITO (meaning "usual" in Italian).
The first is that I hope that those who use SOLITO jewelry will be able to make it their favorite item so much that they think, "I'm going to make it my usual one today." That's it.
The second is that I want you to use it all the time = I want you to use it carefully for a long time. It means.
There are trends in fashion, and the cycle feels very fast.
I don't use it anymore because the epidemic is over. Rather, we are particular about the design so that you can use it as a standard item in yourself, and we carefully produce it one by one.
We accept maintenance and repairs so that you can use it for a long time.
In addition, if you have lost one of your earrings or earrings, you can also sell one ear.
The packaging you put in when you purchase is made of reusable materials.
Commitment to the product
"A design that complements the wearer"
It emphasizes balance so that it is impressive but not whimsical, and it is designed so that it is easy to match various scenes regardless of whether it is on or off.
It is often said that it is better to wear it than to display it, so I would like you to try it on.
"merletto, the meaning of race in Italian"
A popular series that has been produced since the start of the brand, merletto.
It is gorgeous, easy to match with casual style, and is light, so it is used by people of all ages.
Who are supporting us?
We have a wide range of age groups from 20s ~ 90s, but mainly people in their late 30s ~ 60s.
It is supported by those who are concerned about trends but value their own individuality, those who like simple styles, and those who have established their own style.
All products
There are no products available for display
Products
All products
There are no products available for display
SOLITO
Adult silver jewelry based on the concept of SOLITO, which means "usual" in Italian.
1
A silver jewelry brand for adults that mainly uses silver.
2
The designer himself is the only one, and almost all of the production process is done by hand.
3
Jewelry that has a unique and memorable design, but also enhances the wearer.
Brand Owner
More about the Brand Owner
須田 芽衣
スダ メイ
Born in Kanagawa Prefecture
After studying architecture in Yokohama and living a working life for several years
He studied metal engraving in Florence and Rome.
After returning to Japan, he started SOLITO.
Read More
Learn more about this brand
Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
Why are we doing?
Auto-translated
"If you don't have what you want, you can make it yourself."
I decided to study metal engraving when I saw the shop window of a jewelry store I saw while studying abroad in Italy.
There are all things that are free, bold, and have interesting motifs and designs that make them fun with big swings.
"I wish I could find something like this in Japan."
"If you don't have what you want, you can make it yourself," he said, and from that simple idea, he went to engraving schools in Florence and Rome.
The whole city is like a museum, and encounters with unique teachers who are also craftsmen are the basis of SOLITO today.
What are we doing?
Thoughts on "Always"
There are two thoughts behind the brand name, SOLITO (meaning "usual" in Italian).
The first is that I hope that those who use SOLITO jewelry will be able to make it their favorite item so much that they think, "I'm going to make it my usual one today." That's it.
The second is that I want you to use it all the time = I want you to use it carefully for a long time. It means.
There are trends in fashion, and the cycle feels very fast.
I don't use it anymore because the epidemic is over. Rather, we are particular about the design so that you can use it as a standard item in yourself, and we carefully produce it one by one.
We accept maintenance and repairs so that you can use it for a long time.
In addition, if you have lost one of your earrings or earrings, you can also sell one ear.
The packaging you put in when you purchase is made of reusable materials.
Commitment to the product
"A design that complements the wearer"
It emphasizes balance so that it is impressive but not whimsical, and it is designed so that it is easy to match various scenes regardless of whether it is on or off.
It is often said that it is better to wear it than to display it, so I would like you to try it on.
"merletto, the meaning of race in Italian"
A popular series that has been produced since the start of the brand, merletto.
It is gorgeous, easy to match with casual style, and is light, so it is used by people of all ages.
Who are supporting us?
We have a wide range of age groups from 20s ~ 90s, but mainly people in their late 30s ~ 60s.
It is supported by those who are concerned about trends but value their own individuality, those who like simple styles, and those who have established their own style.
All products
There are no products available for display
Products
All products
There are no products available for display
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