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microla

microla

マイクローラ
Vendor
株式会社 ビートレ
Developed with the concept of simply protecting the skin with "moisture + petroleum jelly", microla, a hypoallergenic skin care brand.
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Invoice registration number

T7010601056978

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About the brand

Developed with the concept of simply protecting the skin with "moisture + petroleum jelly", microla, a hypoallergenic skin care brand.
1
There are only 8 types of lotion. Simple skin care was born from the idea of subtraction, eliminating unnecessary ingredients and leaving only the necessary ingredients that are really particular
2
For those who have unhealthy skin due to sensitive skin, aging, seasonal changes, stress, etc., and have not been able to find the skin care that suits them, or those who love products made of simple materials
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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I have been involved in the cosmetics industry for a long time, so I have tried many products so far, but I have not been able to find a product that suits my sensitive skin, so I planned a hypoallergenic skin care "microla" that can be used every day and gently protects the skin.

What are we doing?

[Review from raw material procurement]
There are many lotions with 20~30 kinds of ingredients, but depending on the product, there are also products that are based on mass-produced ingredients blended with 20~30 types from the ingredient manufacturer, and are arranged with a little bit of different ingredients.
If you compare it to cooking, it is the same as buying a ready-made soup and adding a little bit of seasoning and ingredients later to reduce cost and time. Therefore, even if the manufacturer is different, the contents may be almost the same.
　
[Carefully selected raw materials]
As mentioned above, you cannot choose the type of raw material if you use the base raw material of an existing product. Furthermore, there are actually many types of hyaluronic acid alone, and even if you want to use high-quality hyaluronic acid, you cannot specify it.
Microla procures and formulates each ingredient to use carefully selected high-quality ingredients.
　
　
　

Commitment to the product

[Only 8 types of ingredients]
We manufacture only 8 types of face lotion and 5 types of face balm with all 5 ingredients.
After all, skin irritation is caused by the ingredients. We use ingredients made from gentle ingredients that remove impurities as much as possible to reduce the burden and probability of skin irritation.

Who are supporting us?

Of course, those with sensitive and dry skin, but also those who want to keep their skin care as simple as possible.
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microla
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