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The Handmade Edit

The Handmade Edit

ザ・ハンドメイド・エディット
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The Handmade Edit
It is a Tokyo-based sustainable fashion brand that uses traditional hand-woven fabrics from India to create easy-to-wear and contemporary clothing and accessories for women.
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About the brand

It is a Tokyo-based sustainable fashion brand that uses traditional hand-woven fabrics from India to create easy-to-wear and contemporary clothing and accessories for women.
1
High-quality in everyday life.
2
Based on our motto of "bringing quality to everyday life casually", we deliver timeless items that combine traditional Indian handicrafts with contemporary design.
3
The more you use it, the more you become attached to it, and you can enjoy it for a long time in your own way — we propose such "effortless quality".

More about the Brand Owner

Urvashi Jagdish Kumar

ウルバシュ ジヤグデイシ クマール

I moved to Tokyo during the corona disaster. Previously, he worked in the field of social development and had a deep interest in Indian textiles and handicrafts. In 2022, we launched 'The Handmade Edit', which started as a select shop for a new sustainable brand in India, but was encouraged by customer feedback and led us to design our own collections. Currently, we are developing small-batch production clothes and popular eco-bags that are particular about comfort and high-quality finishes. We use handmade fabrics for all our items, supporting Indian artisans while proposing a modern style that blends naturally into everyday life in Japan.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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I love Indian hand-woven and hand-dyed textiles. After moving to Japan, I realized that people love Indian fabrics and crafts very much. With my experience in social development and my knowledge of sustainable fashion brands in India, I thought that if I started an online shop in Tokyo, I would be able to bring more work to artisans and collaborate with small brands led by women to introduce high-quality sustainable fashion to Japan customers. This is how "The Handmade Edit" was born. I am passionate about sustainable and slow fashion manufacturing, and I believe that "less and better" supports the health of the planet.

What are we doing?

Our Commitment
We only use natural materials such as cotton, cotton silk, and linen. No synthetic fibers are used.
We only deal with textiles made using traditional techniques, such as hand-spun, hand-woven, and hand-printed, and we purchase them directly from our artisans and pay them at fair prices.
We do not have excessive inventory and are particular about small production.
We are selling at a fair price from the beginning, so we do not have a sale.
We invest in the quality of design, sewing, and finishing so that our customers can use it for a long time and feel comfortable every time they use it.
We use fabric packaging (except for online ordering) and minimize the use of plastic from production to shipping.
These choices are costly, but for us they are the basic tenets of the brand. We will continue to carefully protect our belief in delivering "everyday luxury" to our customers.

Commitment to the product

[Eco-bags loved by customers]
Lightweight, easy to use and with straps for easy holding. It can be neatly folded and stored in the pocket attached to the bag body.
Handblock printed fabrics are soft to the touch and can express your mood and personality with beautiful colors and patterns.
The seams are clean and durable. It has a solid finish that can be used for a long time.
It is easy to wash in the washing machine and can be ironed at home.
From daily shopping to picnics and beach outings, they can be used in any situation.
Many customers buy new patterns as a collection every season.
In early 2025, we launched a new small size based on customer feedback.
　
[Popular unisex socks]
The socks are made from 30% recycled yarn and are hand-dyed with natural dyes.
Techniques such as board tightening, dip dyeing, and tie-dyeing are used to express beautiful patterns.
Natural materials such as indigo, akane, marigolds, and charcoal are used for dyeing.
It is soft to wear from the start, and it becomes even softer with each wash.
The design without heels allows one size to fit anyone.

Who are supporting us?

【Our Customers and Partners】
Our customers are women and men who value quality and want to help small brands and artisans and handicrafts through their small daily choices.
From accessories and other accessories to bold fashion, they enjoy expressing their personality in style.
We partner with lifestyle stores that offer items that are functional, beautiful, and easy to incorporate into your daily life.
We value partnerships with small stores, galleries, cafes and sole proprietors who are passionate about sustainability, natural ingredients and slow living.
We are sincerely looking forward to meeting new stores that want to introduce sustainable fashion brands that use only natural materials.
Many popular products were created by talking directly with customers through pop-ups.
We are very happy that many customers like the design and quality, and come back every season.
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Deferred payments of up to 60 days
Pay for purchases by invoice. Payment via credit card is also accepted.
Deferred payments of up to 60 days
Pay for purchases by invoice. Payment via credit card is also accepted.
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